Afleveringen

  • Say hi to Jodie on Instagram

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    Follow the Visionary Rising on Instagram

    In this conversation, Jodie interviews Nicole about using media and press coverage to grow a business and enhance reputation as an entrepreneur. Nicole shares her expertise as a journalist and offers tips on getting affordable press coverage. They discuss the long-term benefits of press and media coverage, the credibility it brings, and the importance of positioning oneself as an authority. Nicole also emphasizes the value of building a personal brand and leveraging social media to attract bigger press opportunities. They cover the difference between earned press placements and pay-for-press schemes, and the importance of being strategic in targeting specific press outlets. Nicole shares her backstory as a magazine journalist and how she now teaches small business founders and solopreneurs to get featured and grow their visibility affordably. They discuss the purpose of PR in building brand credibility and awareness, and how it can generate new opportunities and boost sales. They also touch on the misconception that PR is expensive and the benefits of being your own publicist. Nicole provides insights into what journalists are looking for when featuring people, the importance of prompt responses and personalized pitches, and the value of syndicated press placements. They discuss the affordability of press and the potential for smaller websites to be syndicated by larger platforms. Nicole offers tips on preparing for PR, including identifying target press outlets and refining one's unique point of view. She also highlights the importance of a well-crafted bio and credentials that go beyond traditional qualifications. The conversation concludes with a discussion on the Get Featured Fast Guide and Nicole's course, Five Days to Free Press, which teaches entrepreneurs how to pitch journalists and get press coverage.

    Takeaways

    Press and media coverage can enhance a business's reputation and provide long-term benefits.Credibility is associated with getting press and media coverage, which can't be competed with by social media.Building a personal brand and leveraging social media can attract bigger press opportunities.Earned press placements are more valuable than pay-for-press schemes.Being strategic in targeting specific press outlets can be more impactful than trying to be everywhere.PR is about building brand credibility, creating awareness, and generating new opportunities.Prompt responses and personalized pitches increase the chances of getting featured.Syndicated press placements can provide significant exposure.Identifying target press outlets and refining one's unique point of view are important in preparing for PR.A well-crafted bio and credentials beyond traditional qualifications can make entrepreneurs stand out.The Get Featured Fast Guide and Five Days to Free Press course offer valuable resources for entrepreneurs looking to get press coverage.

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • DM Jodie on IG

    In this episode, the host welcomes back Misty, a former money coach turned life coach, focusing on helping hairstylists and entrepreneurs achieve their goals. Misty shares her journey of paying off $48,000 in debt with her husband and how this experience was a catalyst for her personal development journey. She discusses the importance of discipline, consistency, and taking action towards making your goals a reality. Misty emphasizes that her coaching has evolved to life coaching, highlighting the common issues people face with consistency and follow-through. She provides insights on achieving goals without feeling deprived and the significance of balancing satisfaction with current achievements while striving for more. Misty outlines a three-step process for starting messy: identifying what you want, identifying your blocks, and getting comfortable with being uncomfortable. The episode also covers strategies for overcoming limiting beliefs and the benefits of starting with whatever resources you currently have. Finally, Misty announces the relaunch of her podcast, 'Starting Messy,' aiming to inspire listeners through stories of people who began their journeys imperfectly and found success.

    00:00 Welcome Back, Misty! A Dive into Personal and Financial Growth

    00:14 The Evolution of a Money Coach: Beyond Budgets and Debt

    03:57 Identifying Desires and Overcoming Limitations: The Path to Personal Fulfillment

    06:03 The Power of Self-Identification: Understanding Who You Are

    13:39 Navigating Life's Hills: Overcoming Blocks and Embracing Discomfort

    17:25 The Joy of Learning: Embracing New Challenges and the Journey of Growth

    20:07 The Journey of Starting Messy

    21:04 The Power of Consistency Over Perfection

    21:34 Simplifying the Start: Overcoming Tech Overwhelm

    22:17 Embracing Minimalism in Business Tools

    23:37 The Importance of Starting Despite Imperfections

    25:04 Overcoming Self-Imposed Blocks and Seeking New Perspectives

    27:38 Getting Comfortable with Being Uncomfortable

    30:51 Advice for Taking the First Step Towards Your Goals

    33:43 Introducing the Starting Messy Podcast

    35:57 Finding Support and the Power of Mentorship

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

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  • DM Jodie on IG

    This episode of the Hairstylist Rising Podcast features Crystal Green, known as Your Hair Mentor on Instagram, diving deep into the art of client experience in the hairstyling industry. Crystal shares her journey from aspiring dentist to celebrated hairstylist and educator, emphasizing the importance of human connections and exceptional client experiences over mere hairstyling services. She discusses how digital marketing complements the salon experience, the transition from providing client-focused services to guiding hairstylists, and strategies for effective communication and in-person marketing to cultivate lasting client relationships. The discussion also explores the significance of making clients feel seen, valued, and heard, and how hairstylists can enhance their brand and service offerings through personal development and understanding the needs of their target audience.

    00:00 Meet Crystal Green: The Hair Mentor

    01:19 The Power of Digital Marketing in Hairstyling

    03:54 Crystal's Journey from Dentistry to Hairstyling

    07:10 The Importance of Client Experience in Hairstyling

    09:36 Transitioning to Education and Mentorship

    15:26 Making the Client the Hero of Their Hair Journey

    19:30 Understanding and Valuing Client Feedback

    23:17 Redefining the Role of a Hairstylist

    24:06 The Importance of Brand and Personality in Hairstyling

    24:29 Crafting Your In-Person Brand as a Hairstylist

    25:48 Maintaining Professionalism While Being Authentic

    26:42 Navigating Client Conversations and Experience

    33:46 The Power of Communication in Hairstyling

    38:32 In-Person Marketing Strategies for Hairstylists

    42:29 Connecting with Your Audience and Growing Your Clientel

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • DM Jodie on IG

    In this podcast episode, the host speaks with Vivian Johns, the founder of the Hairdressers Social Club in the UK, about the evolving landscape of social media for hairstylists, focusing on Instagram and TikTok. Vivian, who has 26 years of experience in the hairdressing industry, shares her journey from starting on Instagram in 2018 to leveraging TikTok for business growth. She discusses the shift from Instagram being a predominantly photo-sharing app to embracing video content through Reels and the importance of static images and carousel posts for engaging existing followers. Vivian emphasizes the role of SEO on Instagram, highlighting how every word on the platform is now searchable, suggesting a move towards optimizing content for discoverability. They also explore the difference in content creation strategies between Instagram and TikTok, noting that TikTok is excellent for reaching new audiences with more raw and engaging content, while Instagram serves as a more polished showcase of work and a learning library for clients. Vivian advises on the strategic use of hashtags, particularly location-based ones, to enhance visibility and attract local clientele on Instagram. The conversation touches on the underused feature of broadcast channels on Instagram and the potential of TikTok lives for salon visibility. Ultimately, Vivian underlines the importance of aligning social media strategies with business goals rather than strictly focusing on platform-specific tactics.

    00:00 Meet Vivian Johns: The Social Media Savvy Hairdresser

    01:50 The Evolution of Instagram for Hairstylists: From Photos to Reels

    09:15 Maximizing Instagram's Potential: Insights and Strategies for 2024

    10:06 Exploring the Power of SEO and Hashtags on Instagram

    18:18 Broadcast Channels: The Underused Instagram Feature for Stylists

    22:05 Transitioning to TikTok: Is It Necessary for Stylists?

    23:22 Exploring TikTok's Potential for Hair Creators

    24:49 Success Stories: From Skepticism to Client Growth on TikTok

    26:17 Crafting Engaging Content for TikTok vs. Instagram

    27:37 The Power of TikTok Lives for Business Growth

    32:02 Optimizing TikTok Strategy for Salon Owners

    32:39 TikTok and Instagram: Complementary Platforms for Diverse Audiences

    40:12 Final Thoughts on TikTok's Value for Local Businesses

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • DM Jodie on IG

    This podcast episode features an in-depth interview with Erin Ray, a hairdresser turned educator and influencer in the beauty industry. With a background in business and 10 years of experience in hairstyling, Erin shares her journey from getting laid off in 2016 to finding her passion in hairdressing and education. She emphasizes the importance of doing what you love and provides insights into teaching practical hair techniques for 'normies', not just models. Erin discusses her transition into education, the importance of relatability as an educator, and the challenges of being a newcomer in education. The episode also covers strategies for working with brands, Erin's approach to securing her first brand contract, and the intricacies of content creation and exclusive brand partnerships. Additionally, Erin touches on the personal benefits of traveling for work, balancing motherhood with professional endeavors, and offers advice for stylists aspiring to step into education or brand partnerships.

    00:00 Welcome and Introduction

    00:03 Meet Erin: From Business Background to Hairdressing

    01:20 The Journey into Hair Education

    03:16 The Realities of Becoming an Educator

    09:44 Navigating Brand Partnerships and Sponsorships

    24:36 The Power of Travel and Personal Growth

    30:47 Advice for Aspiring Educators and Stylists

    32:13 Closing Thoughts and Where to Find Erin

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • DM Jodie on IG

    DM Claire Monroe

    In this discussion, Claire Monroe, a salon suite owner with over 17 years of experience in the beauty industry and a consultant for salon owners and stylists, shares her journey from hairstylist to salon owner and consultant. She highlights the transformative power of modern marketing strategies, specifically email marketing, and its impact on the beauty industry. Claire offers insight into effectively using email marketing to build relationships with clients, differentiate services, and enhance salon visibility and revenue. The conversation covers the importance of personalized welcome and nurture sequences, the use of lead magnets, and leveraging reviews for SEO. Claire also introduces her email marketing course and VIP service for salon owners seeking to elevate their business through strategic email campaigns.

    00:09 Background and Journey into the Beauty Industry

    02:11 The Impact of Modern Marketing Strategies on the Beauty Industry

    03:04 The Role of Email Marketing in a Hairstylist's Business

    07:00 The Power of Automated Email Marketing

    09:49 The Value of Lead Magnets in Business

    13:07 The Impact of Email Marketing on Business Revenue and Client Retention

    16:08 The Importance of Reviews and SEO in Business Growth

    19:55 Getting Started with Email Marketing

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • DM Jodie on IG

    In the episode, industry experts discuss effective strategies for reducing last-minute cancellations and no-shows. They highlight the importance of establishing respectful boundaries while maintaining a stress-free business environment. It's suggested that stylists should require policies to be signed at every visit, as these help protect the business and inform the client. They note the necessity of making strategic decisions based on logic, rather than emotions. They also stress the significance of thinking long-term over the small financial gains from cancellation fees. They advocate for utilizing a credit card on file system and illustrate how creating an excellent client experience reduces the likelihood of last-minute cancellations. A major point is to ensure that the implemented policies are fair and equitably enforced.

    00:00 Introduction: Reducing Last Minute Cancellations

    01:37 The Emotional Impact of Cancellations

    02:12 The Shift in Cancellation Policies

    02:58 The Current State of Cancellations and No Shows

    05:44 The Importance of Having a Cancellation Policy

    06:48 The Power of Regularly Communicating Policies

    09:37 The Consequences of Not Communicating Policies

    11:10 The Long Term Impact of Charging Cancellation Fees

    20:07 The Importance of Fair Policies

    21:18 When to Charge a Cancellation Fee

    22:33 Reducing Last Minute Cancellations

    23:32 Setting Up Policies and Systems

    24:29 Streamlining the Client Experience

    25:37 Preventing Last Minute Cancellations

    28:29 Handling Deposits and Rescheduling

    30:44 Balancing Business and Human Emotions

    36:10 Creating an Excellent Client Experience

    38:05 Final Thoughts and Advice

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • This episode features an engaging conversation between the host and Justine Martinson, a successful entrepreneur, aesthetician, and laser technician who has made valuable contributions to her city's medical aesthetic industry. Overcoming significant challenges and obstacles, Justine turned her passion for aesthetics and business into a seven-figure spa and digital marketing powerhouse, Lipstick Empire. She also shares her commitment to community service, serving various charities and local initiatives. She emphasizes the importance of physical and mental health in achieving success. Despite the trials that hit her business, her entrepreneurial spirit, community support and a dedicated team have helped her thrive in her industry.

    00:00 Introduction and Guest Background

    01:43 Justine's Journey into Medical Aesthetics

    06:35 The Challenges of Entrepreneurship and Burnout

    08:44 Rebuilding and Prioritizing Self-Care

    10:24 The Birth of Lipstick Empire

    13:46 Overcoming Obstacles and Building a Successful Business

    25:38 The Importance of Community Involvement

    34:00 Final Thoughts and Advice for Entrepreneurs

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • In this episode of the hairstylist rising podcast, the host has a deep conversation with Brittney Carmichael about facing and dealing with change, especially in terms of personal and career evolution. They discuss the importance of recognizing when a change is needed and the best ways to adapt to it. The conversation covers the concept of 'soft skills' like empathy and communication, and how they are becoming increasingly important. Brittney shares her journey of shifting from a hair stylist to a photographer and coach, emphasizing following one's passion and innate talents. The hosts underscore the significance of asking for feedback, rest, self-care, and authenticity during transformation.

    00:00 Introduction to Navigating Change

    01:09 The Messiness of Change

    01:23 The Year of the Soft Skill

    02:11 The Pain and Growth of Change

    02:24 The Grief of Change

    02:48 The Imperfection of Change

    03:19 The Challenge of Navigating Change

    04:33 The Power of Authenticity

    05:34 The Importance of Inner Skills

    10:11 The Power of Passion

    18:11 The Journey of Evolution

    19:47 The Power of Curiosity

    28:28 The Importance of Self-Care

    33:24 Conclusion: Embracing Change

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • 🌻Get more information about the Sunflower Lanyard initiative🌻

    🌈Connect with Meg on Instagram 💕

    On this episode of the Hairstylist Rising podcast, the host speaks with Meg Long, a hairstylist based in the UK. Meg, who is both autistic and ADHD, shares her personal journey in the hair industry, discusses what neurodivergence means, and highlights the challenges faced by neurodivergent individuals in traditional salon environments. She discusses how she has created an inclusive space that accommodates the sensory needs of neurodivergent individuals, promoting comfort and acceptance within the hair industry. 

    The discussion also explores how salon owners and stylists can make their spaces more inclusive by understanding and accommodating neurodivergent clients and colleagues. To aid the process, Meg recommends things like asking for client preferences, considering sensory issues, and utilizing tools that can assist with creating this inclusivity. Also includes information about the Sunflower Lanyard Charity and its work to increase visibility for those with hidden disabilities.

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • Magnetic Marketing for Hairstylists

    In this podcast, hairstyling expert Jodie Brown discusses the importance of magnetic marketing for hairstylists. She offers insights into her personal experiences, and how she used Instagram and online branding to grow her business. Jodie explains the significance of brand focus, connection, and consistency as key factors in building trust with clients. She also provides actionable tips on specific messaging, batching and repurposing marketing materials, optimizing Instagram for searchability, setting up Google My Business, and ensuring websites are search engine optimized and mobile friendly. These strategies, according to Jodie, can help hairstyling professionals attract their dream clients, scale their businesses, and increase revenue while staying true to their unique brand identity.

    00:00 Introduction to Magnetic Marketing for Hairstylists

    00:33 The Importance of Understanding Marketing Fundamentals

    01:00 My Personal Journey in Online Marketing

    02:08 The Power of Personal Branding in the Beauty Industry

    02:50 Working Smarter, Not Harder in Marketing

    03:45 Rising Above the Noise: Standing Out in a Crowded Online Space

    05:04 The Importance of Quality Over Quantity in Content Creation

    06:00 The Role of Branding in Attracting Valuable Clients

    07:46 Creating Consistency in Your Brand Messaging

    09:21 The Power of Specific Messaging and Batching in Marketing

    17:40 Setting Up Online Visibility Touchpoints

    22:19 Conclusion: Implementing These Tips for Effective Marketing

    AI responses can produce inaccurate information about people, places, or facts.Write to the AI

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • In this episode of the Hairstylist Rising podcast, host Jody Brown discusses the three most important things hairstylists can do to elevate their brand. She emphasizes the value of creating an authentic and captivating brand that connects with ideal clients, and highlights the importance of clarity, connection, and consistency in branding. Listeners will gain insights and actionable strategies to build their best life as a hairstylist.

    We’re covering:

    The importance of branding

    The foundation of marketing

    The power of connection

    Consistency for trust and retention


    Time Stamps

    00:00 Introduction to the Podcast

    00:03 The Importance of Branding in the Beauty Industry

    01:52 The Difference Between Marketing and Branding

    05:39 The Three C's of Cohesive and Magnetic Branding

    05:52 The Role of Clarity in Branding

    07:06 The Power of Connection in Branding

    17:19 The Importance of Consistency in Branding

    21:52 Conclusion and Action Steps

    23:15 Signing Off

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • Success in Small Towns: Business Growth and Pricing Strategies in the Beauty Industry In a discussion between Jodi and Casey - a small-town hair stylist - the two delve into the nuances of running a profitable hair business in a small town. Casey shares her journey of becoming a hair stylist and how she defied the skepticism of those around her, particularly those who felt a small town setting could hinder her success. She also explains that her drive to deliver high-end services in her small town led to the establishment of her salon. The pair then discuss the challenges of finance management in the industry, highlighting the necessity of understanding your business's financial health before implementing price increases. They also address the misconceptions surrounding lower pricing in smaller towns, emphasizing that quality services can be priced fairly irrespective of location. Casey advises hairstylists to focus on the strength of their business while making strategic decisions during economic uncertainty, and to abandon the habit of basing their prices on what everyone else is charging. She promotes her masterclass that helps hairstylists to strategically raise their prices in small towns. In this episode we go over: Casey's Journey in the Beauty Industry Overcoming Negative Advice and Building a Successful Business The Importance of Email Marketing and Business Growth Addressing Pricing Concerns in the Beauty Industry Understanding Your Business Finances and Pricing Strategy The Impact of Economic Climate on Pricing Decisions Challenges and Opportunities of Pricing in Small Towns Conclusion and Where to Find More About Casey Check out the previous episodes here! 3 Key stept to success as a small town hairstylist https://hairstylistrising.libsyn.com/3-key-steps-to-success-as-a-small-town-hairstylist Social Media Strategies for small town Stylists https://hairstylistrising.libsyn.com/social-media-strategies-for-small-town-stylists Find Casey Taylor on Instagram! www.instagram.com/caseytalorstylist

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • Welcome to today's episode, where we dive into the strategies to help you make an extra $10,000 behind the chair in 2024. We're thrilled to have Christina Leist, a beauty industry expert and educator, here to share her insights and guidance on achieving financial growth in your beauty business.

    Christina discusses various strategies to increase your income behind the chair in 2024.

    Upselling Treatments: Christina emphasizes the importance of talking to clients about new treatments and services. Excitement about offering something new can lead to clients embracing additional services, ultimately boosting your income.

    Offering Extra Haircuts: Encourage clients to schedule more frequent haircuts. Even a small increase in the number of haircuts per day can significantly contribute to your annual income.

    Consistent Consultations: Keep consultations fresh and engaging, whether with long-term clients or new ones. Discuss the latest trends, treatments, and options, making clients feel excited about trying something new.


    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • Check out the Scissors Make Cents website

    Find Kelly on Instagram

    In this power-packed episode, Jodie and Kelly discuss their experiences as salon owners, consultants, and personal growth enthusiasts.

    The conversation covers an array of topics including the importance of a supportive peer group, tackling the challenge of understanding business numbers, the power of retreats, and managing a team effectively.

    Kelly shares her entrepreneurial journey, explaining her transition from hairstylist to salon owner, her approach to team management, and how self-care impacts her professional performance.

    The episode also includes valuable insights into business growth, the crucial role of ongoing education, and planning for a successful year.

    Kelly reveals how mentorship played a key role in her progress, leading her to evolve her business strategy and attitude.

    She also emphasizes the importance of self-care and individual growth.

    Kelly explains how she uses a planner to map out her business, illustrating the importance of understanding numbers and tracking key performance indicators for business growth.

    Additionally, Kelly discusses her retreat, Escape to Tulum, emphasizing its focus on mindfulness, self-care, and building an empowering community of like-minded individuals.

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • Say Hi to Faye on IG Elizabeth Faye / Coach & Retreats / Breathwork & Business (@heyelizabethfaye) • Instagram photos and videos

    In this episode of "Hairstylist Rising," your host, Jodie Brown, welcomes the amazing Elizabeth Faye to the show. Elizabeth, known for her transformative work in the beauty industry and her documentary "Hairstylists Changed the World," shares her journey from stylist to educator, healer, and entrepreneur. Together, they explore the holistic approach to hairstylist education, the crucial role of self-care for beauty professionals, and the art of navigating career pivots. Join Jodie and Elizabeth as they delve into the seasons of metamorphosis in one's career, the power of being body-led, and the seamless integration of personal development into the realms of life and business.

    Elizabeth Faye kicks off the conversation by emphasizing the importance of well-being and self-care within the hairstylist profession. Drawing from her own transformative journey, she reveals how she integrated holistic modalities into the beauty industry to address the gaps in hairstylist education. Her mission: equipping stylists with the tools needed to protect their physical, emotional, and energetic well-being.

    Throughout the episode, Elizabeth highlights the significance of following one's inner guidance and trusting the seasons of metamorphosis in a stylist's career. Recognizing that each journey is unique, she encourages beauty professionals to embrace change and explore new horizons.

    Elizabeth delves into the natural cycles of transformation, likening them to the seasons of the year. These cycles, she explains, involve shedding and releasing (fall), fortification and deepening roots (winter), new beginnings (spring), and harvesting the fruits of one's efforts (summer). Embracing these cycles, she argues, can lead to profound personal and professional growth.

    The episode concludes with Elizabeth stressing the importance of integrating personal development work into all facets of life, from business to relationships and finances. She underscores that personal growth is not an isolated endeavor but rather has a transformative ripple effect across various areas of our lives.

    The significance of well-being and self-care for hairstylists.

    Integrating holistic modalities into the beauty industry.

    Trusting inner guidance and navigating career pivots.

    The power of being body-led and intuitive.

    Understanding the natural cycles of transformation.

    The seamless integration of personal development into life and business.


    Tune in to this enlightening episode of "Hairstylist Rising" for a captivating conversation that offers valuable insights to hairstylists, educators, and anyone embarking on a journey of career transitions and personal growth.

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • Get 75% off Money Beyond The Chair

    We’re diving into the complexities of navigating finances, particularly through the holiday season, for those in the beauty industry. Listen as our guest shares her transition from a financially strained hairstylist to a personal finance coach, helping others take control of their finances and live out their dreams.

    Discover why you need to adjust your relationship with money, how to get started with a spending plan, and how to handle obligatory holiday spending.

    This is a must-listen for hairstylists and beauty professionals who want to balance creative passion with financial stability.

    We’re talking about:

    Getting Real with Money

    Starting Somewhere

    The Turning Point

    Overcoming Financial Struggles

    Making Changes

    The Payoff

    Taking Care of Your Finances

    Keeping Spending in Check


    The holiday season can be a financially stressful time, especially for freelancers like hairstylists. However, with strategic planning and informed advice, it is possible to navigate this season without unnecessary financial stress. In this episode, we will explore valuable insights into how to manage holiday spending effectively.

    The holiday season often amplifies existing financial stress. The financial burden can affect you whether you're working extra hours at the salon or not. As stylist professionals, it's crucial for us to approach our financial situation without resorting to shame and embarrassment. Often, the personal finance industry uses shame as a tool -- a method that frequently leads people to avoid confronting their financial situation.

    The first step to overcoming financial stress, especially during the holidays, is to rethink our financial habits and shift our perspective. Rather than avoiding bills and financial statements due to fear and stress, it's beneficial to start examining them with an open mind. It's essential to go beyond the constant fear of debt and visualize our finances more constructively.

    One inspiring example is a hairstylist who managed to overcome her financial fear. After realizing she was significantly in debt, she decided to make a change. By assessing her spending habits in detail and drawing a clear financial plan, she managed to gradually reduce the debt and regain control over her finances. Her story serves as an motivating tale for others grappling with similar financial challenges.

    The role of mindset in financial management cannot be overemphasized. It's important to consider that extreme budgetary restrictions can hinder more than they help. Instead, what's needed is a sustainable spending plan aligning with our individual values and lifestyle. The key is consistency rather than perfect adherence to a rigid budget.

    It is crucial to monitor spending habits, particularly during the holidays. Whether it's spending on gifts, eating out, or indulging in personal purchases, it helps to keep track of where the money is going. With awareness, it becomes possible to make informed decisions about where we can cut back and where we need to invest.

    In conclusion, conquering holiday financial stress as...

  • In this thought-provoking episode, Jodie engages in a captivating conversation with Maila, exploring the intricacies of personal development and the transformative power of morning routines in the ever-evolving landscape of the beauty and online industries.

    In this episode, were diving into:

    Generational Perspectives on Fulfillment: Jodie and Maila dive into a discussion about the unique challenges and triumphs of their generation, straddling the cusp of change. Themes of consciousness, awakening, and self-fulfillment in both the beauty and online industries take center stage.

    Awakening and Transition: Maila shares personal insights into the ongoing awakening and transition within their generation, emphasizing the importance of breaking free from limiting beliefs and prioritizing individual desires over societal expectations.

    Parenting and Limiting Beliefs: Jodie reflects on the parenting experience, considering ways to prevent the formation of limiting beliefs in the next generation. The conversation touches on societal expectations and the vital role of allowing children to explore their passions freely.

    Career Path Diversification: The podcast explores Maila's unconventional career journey within the beauty industry, challenging traditional paths and advocating for showcasing diverse career options. The discussion encourages listeners to embrace their unique paths and passions.

    Unpacking Limiting Beliefs: Maila candidly shares personal limiting beliefs and discusses their impact on the journey to success. The conversation evolves into practical strategies for identifying and addressing deep-seated beliefs that may hinder personal and professional growth.

    Morning Routines for Mental Wellness: Jodie and Maila pivot towards practical advice, focusing on morning routines. Maila advocates for personalized routines aligned with individual preferences, emphasizing the significance of trial and error to discover what resonates for mental wellness.

    Strategies for Mental Well-being: Maila provides actionable advice for listeners looking to embark on a journey of self-care and mental well-being. The discussion touches on the importance of listening to intuition and creating habits that nurture a positive mindset.

    Workbook Resource: Maila introduces a workbook designed to guide individuals in establishing a morning routine. The workbook covers the why, what, and how of morning routines, offering practical ideas and a structured approach to building this transformative habit.


    As we conclude this enlightening episode on the Hairstyling Rising podcast, Jodie and Maila encourage listeners to embrace self-reflection, challenge limiting beliefs, and consider the impact of personalized morning routines on mental well-being. The journey towards fulfillment, both personally and professionally, is celebrated as a continuous process of growth and self-discovery. Tune in for more insights in the next episode as Hairstyling Rising continues to explore the diverse facets of success and well-being in the beauty and online industries.

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine

  • Find Brooke on Instagram

    Visit Brooke’s Website

    In this episode, we’re talking about navigating fulfillment and energy management within the beauty industry. We’re diving into the common challenge of burnout and the importance of staying grounded for hairstylists in a profession that often serves as a sanctuary for clients.

    We’re sharing personal experiences, insights, and practical tips to help hairstylists find fulfillment and maintain a positive energy balance behind the chair.

    We’re diving into:

    Recognizing Burnout As A Hairstyling:

    Unpacking the nuances of burnout within the hairstyling profession, beyond merely working long hours.

    Personal anecdotes highlight instances of burnout stemming from a misalignment with one's passion and purpose.


    Self-Awareness in the Salon Space:

    Stressing the significance of self-awareness for hairstylists in recognizing when a change in direction is needed.

    Brooke Kenyon shares her journey and the wake-up call provided by an external perspective, urging her to reevaluate her path.


    Shifting Priorities

    Rethinking success beyond financial gains, emphasizing personal fulfillment in a profession that often revolves around aesthetics.

    Jodie and Brooke discuss pivotal moments when they decided to prioritize their well-being over monetary success.


    Facing Fear and Embracing Change Behind the Chair:

    Delving into the fears associated with making career changes in the hairstyling industry.

    Encouraging hairstylists to embrace change as a catalyst for personal and professional growth.


    Learning the Business and Adapting:

    Reflecting on the evolving nature of the hairstyling industry and the need to adapt to changes.

    Overcoming resistance to learning new skills, including the use of social media, for sustained success.


    Practical Tips for Staying Grounded:

    Transitioning to actionable advice for hairstylists working closely with clients.

    Strategies for protecting personal energy, creating a positive and safe space, and utilizing modalities like Reiki.


    Clearing Space and Resetting for Hairstylists:

    Practical insights into clearing energy from salon spaces, ensuring a refreshed environment between clients.

    Establishing boundaries between work and personal life for a seamless transition and presence with family.


    Impactful Presence in the Salon:

    Recognizing hairstylists' influence on clients beyond their technical expertise.

  • Find Samantha on IG

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    In this episode, we have a special guest, Samantha Harmon, who wears multiple hats as a hairstylist, educator, content creator, and podcast host. Join us as we delve into the beauty industry and explore the incredible opportunities beyond the salon chair.

    Main Talking Points:

    Journey into the Beauty Industry: Samantha shares her journey into the beauty industry, which was influenced by her mother, a hairstylist, and her father, who owned a beauty supply franchise. Despite initial insecurity, she found her passion for creativity and flexibility within the industry.

    From PR and Marketing to Content Creation: Samantha's background in public relations and marketing helped her when she started posting on Instagram in 2018-2019. Aesthetic feeds were trending, and her marketing skills gave her an edge. She discusses the evolution of social media in the hairstylist world and its impact on her career.

    Navigating Imposter Syndrome: Samantha discusses her struggle with imposter syndrome and the pressure to appear perfect on social media. She reveals how personal experiences and life changes have inspired her to open up and be transparent about her journey.

    Balancing Multiple Roles: Samantha's career includes working behind the chair, content creation, education, and more. She shares her weekly workflow, including salon work, content creation, and catching up on tasks, and emphasizes the importance of delegation and building a team as her career expands.

    The Love for Podcasting: Samantha reveals her love for podcasting and the meaningful connections it allows. She discusses her desire to help others by sharing her experiences and thoughts on mental health, imposter syndrome, and life's challenges.

    The Journey of Growth: Samantha reflects on her journey and the importance of giving yourself permission to evolve at your own pace. She encourages listeners to embrace the idea that growth happens in its own time.


    If you want to dive deeper into Samantha's world, check out her podcast, "Samantha's Beauty Confessions," available on major podcast platforms. Stay tuned for more inspiring conversations and industry insights. Remember, your journey is uniquely yours, and it's okay to take things one step at a time.

    Mentioned in this episode:

    Market Your Independent Education With Ease

    Click below to sign up for the workshop series!www.jodiebrown.ca/refine