Afleveringen
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As the year begins to wind down, I know we all have one thing on our minds: MONEY. Whether we’re thinking about holiday spending, setting goals for 2024, making the most of the final month of the year, planning for more income in 2025, or identifying expenses for tax write-offs, money is definitely a top focus.
Why we all need a little reality check when it comes to our profit planningWhat your 2025 goals should look like (beyond just a revenue number)How we can plan ahead to see more profit this year
I’m thrilled to introduce you to Geily. She’s the founder of Cutting Edge Financial Solutions and works with service-based businesses to improve their bottom lines through cash flow management and financial planning, focusing on reducing spending and maximizing take-home profits—which, let’s be honest, is what we all want.
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/48Grab Geily's FREE Mastering Cash Flow Guide: https://www.cuttingedgefinancialsolutions.com/resources Follow Geily on Instagram: https://www.instagram.com/cuttingedgefinancialsolutions/ Work with Geily here (and check out her planning for profit sessions): https://www.cuttingedgefinancialsolutions.com/services Learn more about working with our marketing agency here: https://thekarareport.com/servicesFollow me on Instagram: https://instagram.com/thekarareport -
Today, we're diving deep into Black Friday launch strategies with the incredible Dolly DeLong. Dolly, a seasoned systems and workflow expert (and the #1 person recommended on threads to talk about this!), shares her approach to launching with intention, offering tips to move from a scattered approach to a structured, strategic game plan.
From prepping your audience to refining your marketing and planning for a smooth launch, Dolly’s advice is helpful regardless of whether you’re a seasoned entrepreneur or tackling your first Black Friday campaign. Plus, she shares how she structures her week to run two businesses on just 20 hours a week and shares realistic tips on time management that allow for both successful launches and a balanced life.
You'll get a glimpse of her tried-and-tested launch phases—from the planning stages to post-launch reflection—plus advice on how to keep emotions in check when measuring launch success. I loved this conversation (and love her!).
Pre-launch and audience priming before a launchPractical ways to map out launch phasesTips for managing launches within a limited workweekHow to build your audience in between launches
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/47Watch Dolly's FREE Webinar On Black Friday Trends: https://thekarareport.com/black-friday-trendsGrab Dolly's Black Friday Toolkit: https://thekarareport.com/bf-toolkitGrab Dolly's Launching Templates in Trello: https://systemsandworkflowmagic.com/digital-product-launch-success-planner Follow Dolly on Instagram: https://instagram.com/dollydelongeducationLearn more about working with our marketing agency here: https://thekarareport.com/servicesFollow me on Instagram: https://instagram.com/thekarareport -
Zijn er afleveringen die ontbreken?
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I read 10x is Easier Than 2x, so you don't have to. I'm actually going to talk about why I think it's one of the best business books I've read in a long time, but with a few caveats. This is going to be part "what I learned from it and what I'm seeing in my own business", and then also part, book review.
Regardless, I feel like 10x is Easier Than 2x has been the number one book everyone has been recommending, and I was really excited to read it, but I also was a little bit skeptical. I thought it might be one of those situations where, and I'm going to use Profit First as an example, everyone has basically shared the highlights so much that you're kind of familiar enough with the concept by now before you even read it.My point here is this: I thought I knew what it was going to be about and what it would say, and I was wrong. So anyway, we're going to get into all of that - let's begin!
Removing Decision ParalysisThe Question You Need to Be Asking to 10xHow to Constantly Be Shedding the 80% Being a Buyer, Not a Seller as a Business OwnerGap vs. Gain Mindset
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/46Hire us to write SEO-driven blog posts for you: https://thekarareport.com/bloggingJoin Blogging for Bingeable Brands (Use Code PODCAST20 for 20% Off!): https://thekarareport.com/bbbLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport -
In this episode, we're diving into the unnerving (and often shocking!) world of online business coaching with Vancouver-based content creator Danielle Ryan. Danielle has spent years building a business and now pulls back the curtain on some of the most problematic trends in the coaching industry.
From unqualified “gurus” to expensive masterminds with questionable value, Danielle doesn’t hold back on the hard truths about the online business industry. She shares her own experience of hiring a coach who failed to deliver, along with insights into how business coaching has devolved into a web of upsells, peer-to-peer coaching scams, and sketchy promises.We’re not just talking about typical business horror stories—this episode covers the online business scams that MOST OF US have fallen victim too. Danielle’s passionate and relatable as she shares how to spot red flags in coaching, why pyramid-style coaching is on the rise, and how to make wise investments without falling prey to empty promises.
You're going to love this episode!
The phenomenon of “coaches coaching coaches” and the pyramid-like structuresRed flags to watch out for in online business coachingWhether the high prices in business coaching are justified?How to make ethical, informed investments in the coaching industry
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/45Check out Danielle's Website: https://danielleryan.me/Follow Danielle on Youtube: https://www.youtube.com/@itsdanielleryanFollow Danielle on Instagram: https://www.instagram.com/itsdanielleryan/Learn more about working with our marketing agency here: https://thekarareport.com/servicesFollow me on Instagram: https://instagram.com/thekarareport -
Does it feel like everybody tries to market to beginners? This is something I hear over and over again. Especially with my podcast, I really try to avoid those super beginner basic concepts. However, I do know WHY most people market to beginners, and I'm going to dive into that in this episode so that you can decide for yourself if this should be part of your own marketing strategy.
Targeting Beginners vs. Advanced AudiencesWhy I have tried to create a podcast that's not "for the masses"Pros and cons of marketing to beginners
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/44Hire us to write SEO-driven blog posts for you: https://thekarareport.com/bloggingJoin Blogging for Bingeable Brands (Use Code PODCAST20 for 20% Off!): https://thekarareport.com/bbbLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport -
In this episode, I got to sit down with Mara Kucirek, an online course specialist who helps other business owners create, sell, and improve their online courses. She brought a list of Black Friday Trends for 2024, and then we dive deep into Black Friday sales strategies, including why it's important to start planning early to avoid last-minute stress on Thanksgiving.
We also talk about the importance of delivering a high-quality product, not just focusing on marketing, and why many online courses fail because they don’t help students implement the material.
Mara shares SO much, so whether you're a course creator or small business owner gearing up for the holiday sales season, this episode is full of actionable tips to make your Black Friday a win!
The biggest 2024 Black Friday trends we're going to seeThe easiest thing to offer in your courses (that your potential students really want!)Balancing marketing and sales with creating a great product Why low-ticket offers are booming and whether or not it's actually worth creating one
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/43Watch Mara's FREE Webinar On Black Friday Trends: https://thekarareport.com/black-friday-trendsGrab Mara's Black Friday Toolkit: https://thekarareport.com/bf-toolkitFollow Mara on Instagram: https://www.instagram.com/marakucirek/Read one of Mara's Kucirek income reports: https://marakucirek.com/august-2024-income-report/ Learn more about working with our marketing agency here: https://thekarareport.com/servicesFollow me on Instagram: https://instagram.com/thekarareport -
Have you been looking to use AI in a more authentic way? Or maybe you're just wondering, how do I get the outputs closer to a final version when I use AI? If you're still doing a ton of editing with what Chat GPT spits out, you are going to love today's guest. I brought on Kinsey of Feel Good Social and Authentic AI to share how to make AI sound like you (and she shares a LOT more to be honest).
How to train AI tools to reflect your brand’s voice and personalityTips for using AI while remaining authentic in content creationPractical strategies to integrate AI into your business workflowCommon mistakes people make when using AI and how to avoid themWhy it's important for women and underrepresented groups to embrace AI
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/42 (all the links are laid out here!)Head to DIYwith.ai to Check Out Her AI-Powered Reels Course and Brand Blueprint: https://authenticaiforentrepreneurs.com/Follow Kinsey on Instagram: https://www.instagram.com/authenticaiforentrepreneursLearn more about working with our marketing agency here: https://thekarareport.com/servicesFollow me on Instagram: https://instagram.com/thekarareport -
Today's topic is one I’m genuinely excited about. We’re diving deep into the do's and don'ts of using AI, AI Tips for Small Businesses, specifically tailored to how I personally use it in my workflow. This episode was actually requested by a listener, which is always my favorite kind of content to create!
I won’t be covering the basics like "give your AI a role" or "don’t copy and paste responses" – you can find that with a quick Google search. Instead, I’m taking you beyond the basics to explore the more advanced ways I integrate AI into my daily tasks, from uploading documents, SEO, writing blog posts, to podcast content.
What you should (and should not) upload to get better resultsHow to use AI for SEO and keyword research (with a big caveat)Prompts and tips for adding AI to your blogging or podcast workflowDo you need to tell clients you're using AI?
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/41Listen to Lauren's episode all about AI: https://thekarareport.com/30Hire us to write SEO-driven blog posts for you: https://thekarareport.com/bloggingJoin Blogging for Bingeable Brands (Use Code PODCAST20 for 20% Off!): https://thekarareport.com/bbbLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport -
Are you thinking about launching something for Black Friday, but you're a service provider and unsure what that would look like for you? Maybe you're feeling pressured to create something new? Or you're an introvert like me wondering how you'll find the energy to maintain a launch during the busiest time of year? In this week's episode, I interviewed Wandi Ruiz all about how planning Black Friday now, can help YOU stack recurring revenue for 2025.
Wandi shares BTS of her two-month launch last Black FridayHow detailed your planning process should be vs. what you can do on the flyHow to "sell your stuff" on Black Friday WITHOUT offering a discount
Wandi has a challenge starting today if you want to dive into this even further! Head to her Instagram for details: https://www.instagram.com/thewandiruiz/
🎙 In this episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/40Follow Wandi on Instagram (and join her Black Friday planning challenge): https://www.instagram.com/thewandiruiz/ Learn more about working with our marketing agency here: https://thekarareport.com/servicesFollow me on Instagram: https://instagram.com/thekarareport -
Five minutes into this episode, I realized just HOW much value Colie was bringing to the conversation. I already knew she was brilliant in systems and client experience, but if you’re not familiar with her yet, get ready. After recording, I made it a goal to implement everything she recommended, and it took me about two and a half hours (though it could’ve been quicker if I hadn’t overthought the details!). You're going to LOVE this episode so let’s get into it!
We dive into the bare minimum customer experience, her five-minute booking process that boosts your revenue, and how to personalize your customer experience with automation. She also shares how she uses Airtable—without giving too much away, this episode is packed with insights.
What does a "bare minimum customer experience" look like?How to set up a 5 minute booking process (to get paid fast)How to personalize your customer experience WITH automationHow we can use Airtable to keep organized
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/39Learn more about working with Colie (and shop her templates): https://coliejames.com/Follow Colie on Instagram: https//instagram.com/coliejamesSubscribe to The Business First Creatives Podcast (Kara's episode airs Thursday!): https://coliejames.com/podcast/Learn more about working with our marketing agency here: https://thekarareport.com/servicesFollow me on Instagram: https://instagram.com/thekarareport -
Do you ever have a hard time turning off your business brain? This week’s episode was inspired by a moment that hit me a few weekends ago while driving home from camping. On the way home, we listened to Eminem’s new album—out of sheer curiosity, since I honestly don’t usually listen to that kind of music anymore. But it got me thinking about his lyrics and just how talented he is, honestly, which naturally led me to think of Taylor Swift and, then naturally, business. I couldn’t help but start jotting down ideas, and I’m excited to dive into them with you today!
What I thought about the new Eminem album (lol)What stuck out to me about two very different artists with decades-long careersLessons we can take away as business owners (when it comes to building a brand and connecting with our people)
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/38Hire us to write SEO-driven blog posts for you: https://thekarareport.com/bloggingJoin Blogging for Bingeable Brands (Use Code PODCAST20 for 20% Off!): https://thekarareport.com/bbbLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport -
Is anyone else feeling that new fall energy? It’s that time of year again—Labor Day has passed, and suddenly, everyone seems ready to dive back into their goals and projects. If you’ve been putting off those big dreams or plans for Q4, chances are they’re now front and center in your mind.
4 things small business owners should focus on with their new fall energyWhat might actually be a distractionHow to set yourself up for Q4, the holidays, and beyond!
Today, we’re exploring four powerful ways to channel that fresh, autumnal energy to make the most of this season. And be sure to stick around until the end, where I’ll share one thing that might be on your mind but might not be the best use of that new fall energy. Let’s get started!
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/37Hire us to write SEO-driven blog posts for you: https://thekarareport.com/bloggingJoin Blogging for Bingeable Brands (Use Code PODCAST20 for 20% Off!): https://thekarareport.com/bbbLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport -
How do we actually come up with ideas for our marketing content? That's exactly what I want to know, and Nicole Czarnecki has answers. Nicole is absolutely brilliant at the creative side of marketing, especially the kind that's very intentional and designed to drive real results. Sometimes, we think of marketers as either creative types or data-driven types. Personally, I lean more towards the blogging side because I don't consider myself overly creative—I find the keyword first, and then the idea follows.
On the other hand, those who excel at social media content tend to lean more into the creative piece, though, of course, there are exceptions. But here’s the thing about Nicole: she’s incredibly creative, yet you’d never expect her to be so strategically focused. After many conversations with her, I’m consistently blown away by her brilliance, and I’m beyond excited to share our latest conversation with you on the podcast today. So, let's get into it!
Where "trendy content" should fit into your strategy as a small businessThe different types of content small business owners should createHow to leverage the collab tool like big brands (as a small business)How to come up with killer content ideas (all the time)The amount of time social media actually takes (and how to batch it and make it easier)
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/36Learn more about working with Nicole: https://www.sayheysocial.com/Follow Nicole on Instagram: https://www.instagram.com/heynicolerayeCheck out the Content Clubhouse (Nicole's Membership): https://www.sayheysocial.com/clubhouse-registerLearn more about working with our marketing agency here: https://thekarareport.com/servicesFollow me on Instagram: https://instagram.com/thekarareport -
Are you ruthless about what you listen to? Are you surrounded by people agreeing with you and complaining that this year sucks, it's slow, the economy, etc? I'm not here to say it's not valid, but today I'll enter with a hot take - more of a pep talk than my usual tangible tips. Let's get into it.
What's driving me crazy on threads latelyOne of the easiest ways to self-sabotageHow I'm adapting to changes as a marketer right now (having my best year yet tbh)
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/35Hire us to write SEO-driven blog posts for you: https://thekarareport.com/bloggingJoin Blogging for Bingeable Brands (Use Code PODCAST20 for 20% Off!): https://thekarareport.com/bbbLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport -
Is Your Business Ready to Hire a Virtual Assistant? Or have you tried hiring virtual assistants in the past based on advice from your business coach or business bestie? Maybe you’ve hired one, maybe you’ve hired many, and you’re always like, “why is it not the magic pill that everyone says it’s going to be”? That is what we’re going to talk about today.
But before we dive in, I also just want to say this: we talk a lot about misconceptions and myths and what it’s really like hiring a virtual assistant, things that go wrong when you hire a va, mistakes, etc, but I also just want to say that growing your team and hiring a virtual assistant isn’t really optional if you want to grow a big business. There are exceptions to every rules, but when you get to a certain point in your business, you need help. So let's talk about it!
How to know whether or not you're ready to hire a virtual assistantFinding someone to help you with what YOU uniquely needWhat you need to do BEFORE you make the hireSome of the biggest mistakes business owners make when hiring a virtual assistant
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/34Learn more about working with Sophie: https://hellosophierobinson.com/Follow Sophie on Instagram: https://www.instagram.com/hellosophierobinsonListen to this episode on the Breakthrough Brand podcast about team communication: https://elizabethmccravy.com/team-communication/Learn more about working with our marketing agency here: https://thekarareport.com/servicesFollow me on Instagram: https://instagram.com/thekarareport -
Not working all the time has been a struggle for me because I genuinely love what I do. Like many entrepreneurs, I have a tendency to overcommit myself. I often don't notice the effects until it's almost too late and I'm way overextended. I genuinely enjoy the projects I take on and the clients I work with. However, I want to live my life too.
If this resonates with you, you're going to love this episode. I brought on Simone to discuss why work-life balance doesn't exist and how we can release guilt while remaining productive. We'll explore how to get out of hustle mode while still accomplishing our goals.
To be clear, we're not suggesting you can stop hustling, sit on your couch, and make a million dollars a year. That's not what this podcast is about. (If I figure out how to do that, I'll definitely pass it on!) What you'll find in this episode are practical examples and customizable advice, which I really loved. Let's get into it!
The difference between hustling and when you "just love working"What to do if you've already overcommitted yourselfHow to find more joy in small pockets of free timeGet things done (without guilt!)
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/33Learn more about working with Simone: https://www.thesimonelittle.com/Follow Simone on Instagram: https://www.instagram.com/thesimonelittle Learn more about working with our marketing agency here: https://thekarareport.com/servicesFollow me on Instagram: https://instagram.com/thekarareport -
Today, I want to talk about three weird things I've done to get more wedding clients. This episode is going to be different because I'm not saying, "Do these three things and you'll explode your business." I want to talk about subtle things and hopefully get you to brainstorm different ways to market your business beyond social media, blogging, and Pinterest, which I always talk about here. So let's get into it.
3 ways I booked more wedding clients by accidentHow to market your business in new and interesting ways
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/32Learn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport Curious about my wedding business? Check out Love at First Travel: https://loveatfirsttravel.com -
How should you come up with blog topics? That's one of my most frequently asked questions. People either say, "I have so many ideas, I can't get my thoughts out," or "I sit at a blank screen with no idea what to blog about." After doing this for four years, I have a system.
3 Ways to Find Keywords That Are Trending/ProfitableHow to Turn Keywords Into TopicsWhat To Do if You Already Have a Ton of Ideas
I cover everything you need to know about blogging for SEO in my Blogging for Bingeable Brands mini course, which you can get 20% off with code Podcast 20, but today, I'm sharing how to find your best blog topics!
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/31Hire us to write SEO-driven blog posts for you: https://thekarareport.com/bloggingJoin Blogging for Bingeable Brands (Use Code PODCAST20 for 20% Off!): https://thekarareport.com/bbbLearn more about working with our marketing agency here: https://thekarareport.com/services Follow me on Instagram: https://instagram.com/thekarareport -
There are so many buzzwords in the online space and it can constantly make you feel like you're missing out. For example, today's guest is coming on to talk all about systems, specifically, her systems trifecta, which is three things that your systems absolutely need to actually be helpful. So many people will tell you that you "need systems", but nobody tells you how to go about creating them in your business and what they look like when they're working.
Chat GPT vs. Claude vs. GeminiHow to better prompt AI toolsThe mistakes we are making with AI toolsHow to make AI sound more like YOU
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/30Learn more about working with Lauren: https://snipfeed.co/bemusedstudioFollow Lauren on Instagram: https://www.instagram.com/thebemusedstudio/Learn more about working with our marketing agency here: https://thekarareport.com/servicesFollow me on Instagram: https://instagram.com/thekarareport -
There are so many buzzwords in the online space and it can constantly make you feel like you're missing out. For example, today's guest is coming on to talk all about systems, specifically, her systems trifecta, which is three things that your systems absolutely need to actually be helpful. So many people will tell you that you "need systems", but nobody tells you how to go about creating them in your business and what they look like when they're working.
3 things your systems need to have in order to actually help youWhat to do if your systems are out of controlWhy we need to plan our systems for our "worst" days instead of our best days
🎙️ In This Episode:Links Mentioned:
Read the full shownotes: https://thekarareport.com/29Learn more about working with Sandra: https://simplysandrayvonne.ca/Follow Sandra on Instagram: https://www.instagram.com/simplysandrayvonneTune into Keeping it Candid (Kara is on episode 52): https://simplysandrayvonne.ca/keepingitcandidLearn more about working with our marketing agency here: https://thekarareport.com/servicesFollow me on Instagram: https://instagram.com/thekarareport - Laat meer zien
