Afleveringen

  • How should climbers prepare financially for the significant costs of climbing Everest?

    Steven Pivnik, an ambitious mountaineer currently on an expedition with Alpenglow Expeditions, is striving to summit Mount Everest, aiming to join the elite "8000 meter club." Having conquered Kilimanjaro and faced the challenges of Denali, Pivnik brings a wealth of experience to his Everest endeavor, underscoring the importance of meticulous preparation and acclimatization, facilitated by tools like hypoxico tents. His perspective on the ascent highlights the dual priorities of safety and summit success, favoring the north side of Everest for its relative safety from avalanches and rockfall. With a focus on returning alive and reaching at least 8,000 meters, Pivnik's journey is a testament to the lessons learned from past expeditions, where physical readiness and the role of failure contribute to eventual success.

    Key Takeaways Proper acclimatization to high altitudes is crucial for climbers to prevent oxygen deprivation. Hypoxico tents are innovative tools that mimic high-altitude conditions to help climbers build red blood cells. The south route through Nepal to climb Mount Everest is risky due to obstacles like the Kumbu Icefall and Hillary Step. Monitoring pulse ox, fitness levels, and health indicators is crucial for safety and predicting summit success. Planning and timing the summit attempt on Everest involves starting the ascent in the dark to avoid bad weather. Physical preparation, including legwork, core strength, and endurance, is essential for climbing high mountains like Denali. More from Steven Pivnik Steven Pivnik is a tenacious and dynamic entrepreneur, bestselling author, and in-demand keynote speaker whose journey from Eastern European immigrant to successful tech founder and endurance athlete has inspired countless others. As the former CEO and co-founder of Binary Tree, he scaled the IT company to over 200 employees across twelve countries, landing multimillion-dollar licensing deals with IBM and Microsoft before orchestrating a successful acquisition by Quest Software. Under his leadership, Binary Tree was named to the Inc. 500 and Inc. 5000 lists of fastest-growing companies for seven consecutive years—thanks in part to its thriving culture of low turnover and high client satisfaction.

    Away from the boardroom, Steven is equally relentless. He has competed in over a dozen full-distance IRONMAN® triathlons—including the prestigious World Championship in Kona—along with ultra-marathons and high-altitude mountaineering adventures, summiting peaks like Kilimanjaro and Aconcagua. His book Built to Finish weaves together lessons from endurance sports and entrepreneurship, revealing how grit, stamina, and vision fuel long-term success. Whether advising founders, motivating audiences, or tackling unfinished business on Denali, Steven brings an unmatched blend of energy, insight, and lived experience to every challenge he takes on. Website: https://stevenpivnik.com/book/ LinkedIn: https://www.linkedin.com/in/stevenpivnik/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • How can CEOs prevent political strife and foster a cohesive work environment?

    Cameron Herold, widely known as the CEO Whisperer, highlights the critical importance of the COO role through his establishment of the COO Alliance, a global network empowering second-in-commands across numerous countries. Drawing from his experience in scaling companies like 1-800-GOT-JUNK, Cameron articulates how COOs are pivotal in steering organizational growth and operational excellence. He advocates for the strategic insight and decision-making autonomy that COOs must possess, emphasizing the need for clear distinctions between C-level roles and other managerial positions to ensure fair compensation and effective leadership. As an author and speaker, Herold stresses the COOs' essential role in transforming visionary ideas into sustainable success, a perspective that underscores the value of strategic leadership in navigating the complexities of organizational growth.

    Key Takeaways The COO role requires strategic insight, P&L responsibility, and the ability to manage functional areas of the business. Distinguishing between the COO and other operational roles like VP of Operations is crucial to emphasize participation in the strategic process. Core values play a critical role in shaping organizational culture, and CEOs need to embody these values to create a cohesive work environment. Investing in leadership development and continuous training for managers is essential for sustainable growth of organizations. Addressing underperforming employees is crucial to maintaining a strong organizational culture and encouraging accountability among team members. CEOs need to be aware of natural transitions a company goes through to effectively scale up employees and maintain growth. More from Cameron Herold Cameron Herold is a lifelong entrepreneur who was raised to think differently. Growing up in a small town in Northern Canada, Cameron struggled in traditional school due to severe ADD, but his father—an entrepreneur himself—recognized his potential and taught him to reject the idea of a job in favor of building businesses that create opportunity for others. By 18, Cameron had launched 14 small ventures, and by 20, he was running a house-painting franchise with a dozen employees. His twenties and early thirties were spent scaling companies and coaching more than 120 entrepreneurs, including Kimbal Musk, Elon Musk’s brother. But his breakout role came when he joined 1-800-GOT-JUNK? as COO, where over six years, he helped grow the company from $2 million to $106 million in revenue, expanding it to four countries and 330 cities—all while cultivating a world-class culture.

    Today, Cameron is the founder of the COO Alliance, the first-ever peer network dedicated to second-in-command leaders. Inspired by his own experiences in the trenches of hypergrowth and his belief that every visionary CEO needs a powerful operational partner, Cameron created the Alliance to equip COOs with the tools, community, and mentorship they often lack. Known for his hands-on leadership, sharp operational mind, and deep passion for entrepreneurship, Cameron continues to help companies scale and thrive—just as his father once helped him do. Website: https://cameronherold.com/ LinkedIn: https://www.linkedin.com/in/cameronherold/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

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  • Why is speed a crucial competitive advantage in business?

    Jay Baer, a seventh-generation entrepreneur, has carved out a niche as a leading figure in the tequila industry, becoming the second most popular tequila influencer and educator globally. With a wealth of experience consulting for over 700 brands like Nike and IBM, Baer leverages his marketing prowess and understanding of customer experience to shine a spotlight on the intricacies of the tequila market. He observes the dynamic landscape of the tequila industry characterized by intense competition among 2,000 brands, emphasizing the need for differentiation and effective marketing strategies in a market with only 500 true competitors. Baer highlights the unique production elements of tequila, such as its geographical limitations in Mexico and the critical role that factors like agave growth play in product quality, making it a fascinating realm for business innovation and strategic differentiation.


    Key Takeaways Speed is a significant competitive advantage in business and customer experience by allowing companies to deliver value more efficiently. Eliminating internal handoffs and processes that slow down operations can give a competitive edge. AI is impacting customer expectations, and businesses need to adapt to meet changing demands. Businesses need to focus on strategic growth and innovation to stay ahead of competitors and meet customer needs. Value-added time in business operations must be maximized by minimizing non-value-added activities for increased efficiency and profitability. Tequila industry faces challenges in marketing and differentiation due to the competitive nature of the market with numerous key players and brands. More from Jay Baer Jay Baer is a business growth expert, bestselling author, and globally recognized keynote speaker with a career that spans politics, digital strategy, and brand advisory. He began as a direct mail specialist for a U.S. Senator, later serving as a government spokesperson and marketing professional before diving into the early days of the Internet—back when domain names were still free. Capitalizing on that digital frontier, Jay founded and sold multiple marketing and customer experience companies, including the acclaimed advisory firm Convince & Convert. His first book tour in the early 2000s launched a highly successful career as a speaker and event host, known for delivering deeply customized presentations packed with actionable insights. Clients and audiences value his practical frameworks and constantly evolving content designed to drive real business results.

    In addition to authoring several influential books, Jay founded the widely read Convince & Convert blog and co-created the award-winning Social Pros podcast, which he co-hosted for over 500 episodes. His latest venture, The Spirit Guides podcast, dives into the origin stories of the world’s leading spirits influencers. A passionate tequila aficionado, Jay has turned his interest into a fast-growing education and review platform in the spirits world. He remains an active investor and advisor to dozens of small businesses while continuing to counsel major brands. Based in Bloomington, Indiana, Jay lives with his wife and travels worldwide to share his expertise from a launchpad in nearby Indianapolis. Website: https://www.jaybaer.com/ LinkedIn: https://www.linkedin.com/in/jaybaer/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • How do purposeful questions facilitate personal growth and transformation?

    Phil M. Jones is a renowned expert in effective communication, celebrated for his best-selling book "Exactly What to Say," which empowers individuals to select the perfect words for any situation, whether in business or personal contexts. With a focus on preparing for known conversational moments and using curiosity as a catalyst, Jones's work has become an essential guide for millions seeking to enhance their conversational skills. He emphasizes the importance of intentionality and anticipation in critical conversations, advocating for thoughtful questioning over "lazy questions" to foster growth and transformation. Through his extensive experience and insights, Jones continues to influence thousands worldwide, encouraging the creation of meaningful exchanges and safe spaces for exploration and diverse viewpoints.

    Key Takeaways Preparing for known moments and using curiosity as the fuel to great conversation is crucial for impactful interactions. Challenging oneself to refrain from giving advice in conversations can lead to more meaningful and insightful communication. Creating frames in conversations helps establish rules of engagement and encourages innovation and change. Asking purposeful questions and actively listening can foster relationships, facilitate growth, and drive transformation. Avoiding lazy questions and being intentional with inquiries can create a more effective and productive communication environment. Identifying critical conversational moments, like the first 15 seconds of returning home from a trip, is key to enhancing success in both personal and business interactions. More from Phil M. Jones Phil M. Jones has dedicated his life to transforming the way people understand selling, decision-making, and influence. With a mission to help individuals unlock untapped potential, Phil empowers audiences by teaching the precise words and strategies that drive results while preserving integrity. His international best-seller, Exactly What to Say, has become a go-to guide for mastering persuasive communication, equipping people with the confidence and tools to make their conversations count. With over 2,500 presentations delivered across more than 800 industries in 59 countries, Phil brings unparalleled real-world experience and a reputation as a thought leader whose insights are sought by global brands and leaders alike.

    A born entrepreneur, Phil launched his first business at just 14, quickly scaling it into a thriving venture before leading high-performing sales teams and driving multimillion-dollar growth in industries from real estate to sports sponsorships. Since founding his consulting business in 2008, Phil has helped leaders across sectors—healthcare, finance, SaaS, and beyond—improve critical conversations and achieve lasting impact. Known for his no-nonsense, practical approach, Phil’s passion is clear: helping great people get better and proving that with the right words, anyone can change their world.

    Website: https://philmjones.com/ LinkedIn: https://www.linkedin.com/in/philmjones/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • Why is collaborating with local and state governments important for businesses in rural areas?

    Chuck Ruggiero, a seasoned professional in the outsourcing industry with a background in programming, has been a pivotal figure in bringing jobs back to the United States through rural outsourcing. He believes in harnessing the potential of local talent while maintaining high global standards, a vision he continues to pursue as CEO of Optomi Professional Services. Ruggiero advocates for the value of rural outsourcing in the US, emphasizing its role in cultivating an efficient IT workforce by training local communities, veterans, and professionals to fill the talent gaps often overlooked. His approach, which includes strategic partnerships with local governments and a focus on nearshore services, demonstrates a sustainable model that enhances operational efficiency, reduces costs, and revitalizes rural areas by providing comprehensive consulting solutions.

    Key Takeaways: Outsourcing involves finding talent that may not be available in-house or seeking lower-cost talent Investing in rural talent by training them to progress from tier 1 to tier 4 support roles has been a successful strategy. Recruiting veterans from nearby military bases to transition into technical support roles is a key strategy Understanding key performance indicators (KPIs) is crucial for providing tailored solutions to clients The company offers various services including staff augmentation, professional services, and managed services Starting a class A business in rural America can be challenging but offers job opportunities Collaboration with local and state governments is crucial for the success and growth of businesses in rural America
    More from Chuck Ruggiero Chuck Ruggiero is the CEO of Optomi Professional Services, a purpose-driven technology talent provider composed of Optomi and Provalus. With over two decades of executive leadership, Chuck is known for transforming operations and scaling companies into industry leaders. His tenure includes launching Provalus, guiding Optomi’s explosive growth, and driving U.S.-based outsourcing initiatives that rival offshore alternatives. A seasoned strategist and operator, Chuck has led exponential growth across four major firms—one of which went public—and brings blue-chip experience to every initiative he touches. He’s a master of business transformation, operational excellence, and market expansion, with deep expertise in M&A, succession planning, and executive coaching.

    Chuck’s leadership philosophy blends entrepreneurial spirit with operational rigor. From overseeing global delivery teams to advising C-suites and boards, he has consistently delivered measurable, sustainable results. With a sharp focus on financials and a passion for building world-class cultures, Chuck is as committed to the bottom line as he is to purpose-driven innovation. Outside the boardroom, he's a DIY enthusiast and self-described “closet coder.” A board member of The TGB Foundation and a longtime supporter of initiatives that uplift underserved communities, Chuck channels his success toward creating meaningful, lasting impact across America.

    Website: https://www.optomi.com/ LinkedIn: https://www.linkedin.com/in/charlesruggiero/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • How can understanding the user journey lead to more authentic relationships and business growth?

    Josh Elledge, the founder of Up My Influence, is a pioneering advocate for building relationships through influence and integrity. With a background as a Navy journalist and as the creator of a successful seven-figure business, Josh underscores the importance of being a valuable resource and leading with generosity. He believes that by serving others and providing value without expecting immediate returns, businesses can build trust and naturally attract clients without aggressive marketing tactics. Through his Thoughtful Entrepreneur podcast and numerous interviews with business leaders, Josh promotes a mindset of generosity and noble intent, encouraging professionals to focus on relationship-building and authenticity to foster long-term success.

    Key Takeaways: Building genuine relationships is key to attracting people to businesses and driving profitable relationships. Honesty, integrity, and deep relationships are essential in today's skeptical environment to differentiate oneself from lazy marketers. Adopting a Go-Giver mindset of generosity and serving others leads to valuable connections and collaboration. Shifting focus from sales to relationship-building and adding value helps establish credibility and expertise in the field. Selective engagement and pre-screening are crucial in attracting the right audience and fostering long-term partnerships. Being empathetic and understanding individuals' user journey is vital in building trust and meaningful connections. Mutual respect, gratitude, and admiration are evident in the positive and collaborative atmosphere of the interaction between Jim and Josh.
    More from Josh Elledge Josh Elledge is a serial entrepreneur, media personality, and founder of UpMyInfluence (UMI), a purpose-driven agency dedicated to helping high-ticket B2B service providers grow through authority-building, generosity, and strategic media presence. Since launching UMI in 2014, Josh has made it his mission to empower coaches, consultants, and agency owners to scale their businesses without the burdens of traditional marketing costs and contracts. With a deep belief in the moral imperative to help entrepreneurs own their expertise and serve the world, Josh’s work has impacted thousands of leaders looking to amplify their visibility and influence. He is also the founder of SavingsAngel.com, where he earned a national reputation as a top consumer expert.

    Josh brings unmatched media savvy to the mic, with over 2,500 media appearances and more than 1,800 podcast episodes to his name. As the host of The Thoughtful Entrepreneur and The SavingsAngel Show, he knows what it takes to deliver value-packed content. His dynamic presence—shaped by his background as an improv comedian and syndicated TV and newspaper host—makes him a highly engaging guest who brings both charisma and tactical wisdom. Whether he's sharing high-ticket sales strategies or helping audiences understand how to build authentic authority, Josh shows up prepared, polished, and ready to make every interview your most downloaded episode yet.

    Website: https://upmyinfluence.com/ LinkedIn: https://www.linkedin.com/in/joshelledge/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • What is the significance of understanding the distinction between operating and strategic finance in hiring a CFO?

    Oana Labes, a seasoned CPA and MBA originally from Romania, has made significant strides in bridging the gap between controllers and CFOs through her innovative company focused on CFO brain technology. With her entrepreneurial spirit and extensive experience as a senior commercial lender in Ontario, Labes observed the frequent disconnect between company goals and financial reporting, prompting her to develop solutions that enable smooth transitions and informed decision-making. Labes emphasizes the distinction between a controller and a CFO, noting that while controllers focus on compliance and reporting, CFOs are tasked with interpretation, forecasting, and engaging with external stakeholders such as lenders and investors. She advises CEOs to carefully differentiate between operating finance, managed by controllers, and strategic finance, handled by CFOs, to ensure they hire the right individual who can truly drive the company's growth and success.

    Key Takeaways: Financial intelligence is essential for CEOs and executives to make informed decisions and drive growth in businesses. Aligning business strategy with financial strategy, especially in terms of capital planning and sourcing, is crucial to achieve long-term goals and maximize shareholder value creation. The importance of communication and alignment between CEOs and CFOs in driving business decisions and financial strategies forward is crucial. Misaligned objectives between CEOs and CFOs can lead to potential issues in decision-making. Jim Schleckser emphasizes the importance of Economic Value Added (EVA) analysis in assessing wealth creation and aligning incentives with long-term value creation. Understanding the different levels of financial expertise required when hiring a CFO is crucial.
    More from Oana Labes Oana Labes is a CPA, financial strategist, and founder of Financiario, a groundbreaking platform that delivers CFO-level intelligence to mid-sized businesses through real-time forecasts, automated dashboards, and strategic planning tools. With over 15 years of experience managing hundreds of millions in commercial finance, Oana has helped scale companies from under $1 million to over $20 million in revenue. Her mission is to transform finance from a reactive function into a strategic growth engine—equipping both finance and non-finance professionals with the tools and insights to make confident, value-driven decisions. Through her consulting and work with Financiario, she enables businesses to overcome traditional financial limitations and unlock sustainable, data-powered growth.

    A global thought leader in strategic finance, Oana is also the creator of the CEO Financial Intelligence Program and The Finance Gem, a bi-weekly newsletter read by over 50,000 subscribers. Her content has reached over 130 million professionals worldwide, with more than 400,000 followers on LinkedIn. She has taught thousands through her best-selling masterclasses on cash flow and financial analysis, empowering leaders to improve performance, optimize capital, and dramatically increase enterprise value. As one of the most prominent finance educators and content creators today, Oana is redefining what it means to be financially intelligent in the modern business world.

    Website: https://oanalabes.com/ LinkedIn: https://www.linkedin.com/in/oanalabes/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • How can tariffs affect employees and what support measures can be taken?
    On this special episode of The CEO Project podcast, host Jim Schleckser is joined by co-host Sharon McGuire for an in-depth conversation about the ripple effects of tariffs on business strategy and operations. With nearly half of CEOs expecting to raise prices in response to rising input costs, the discussion dives into how leaders are adapting to an unpredictable global trade environment. Topics include the importance of diversifying supply chains, rethinking pricing strategies, and the limits of absorbing costs as a short-term solution. The episode also explores how CEOs, boards, and investors can work together to stay resilient and responsive amid shifting international trade policies.


    Key Takeaways: Tariffs can have a regressive impact on consumers by causing higher prices in importing countries, affecting individuals based on their financial situation. CEOs are planning to increase pricing to cover higher input costs due to tariffs, impacting current business operations and requiring quick adaptation. Rethinking supply chains by exploring alternative suppliers from countries with lower tariffs can reduce risks and maintain cost efficiency. Price increases due to tariffs may lead to financial stress for employees, prompting potential compensation adjustments and alternative benefit strategies. The removal of subsidies can profoundly impact industries like rice production in India or dairy in the United States, altering the landscape of various industries and global trade dynamics.
    Continue the Conversation
    Join Jim Schleckser for the CEO Roundtable on Thursday, April 17th at 2:00 PM EST. To request an invitation or express your interest in attending, please contact Sharon McGuire at [email protected]. If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • What is the difference between product solution fit and product market fit?
    David Hirschfeld is a seasoned software development expert with over three decades of experience, having held leadership roles at renowned companies like Computer Associates and Intel. He is known for his critical stance on traditional software development methodologies, which he argues often lead to prolonged development cycles and excessive costs. Advocating for his innovative "launch first method," Hirschfeld focuses on minimizing risk and accelerating success by integrating AI-driven workflow optimization, thereby reducing dependence on investor funding. His approach emphasizes creating realistic prototypes and fostering early customer interactions to validate business models, ensuring that startups can efficiently and accurately meet market demands.

    Key Takeaways: Focus on product solution fit over product market fit is crucial for success in software development. Early sales are important to validate the business model and confirm product-market fit. Prototyping with high-fidelity prototypes helps in assessing customer interest and identifying issues early on. Crafting product demos focused on solving immediate problems helps in achieving product-market fit. Detailed metrics, Kanban methodology, and constant releases are essential for accuracy and efficiency in software development projects. Tracking estimates and actuals, spending time in prototyping, and detailed scope management are key for project success. Maintaining accuracy in estimates and reporting variances is crucial for successful project execution.
    More from David Hirschfeld David Hirschfeld is the Founder and CEO of Tekyz Corp, a software development company dedicated to accelerating startups through expert product development, AI integration, and workflow automation. With nearly two decades of experience leading Tekyz, David created the Launch 1st methodology—an innovative approach that helps software founders achieve product-market fit fast while avoiding the most common and costly startup pitfalls. Under his leadership, Tekyz has become a go-to partner for software recovery projects, rescuing troubled initiatives and transforming them into scalable, successful ventures. David also shares his insights as the host of the Scaling Smarter podcast and serves as a trusted board member and advisor across various industries.

    Throughout his career, David has co-founded several ventures, including the groundbreaking social media startup Kloojj and Anzu LLC, a thriving offshore development hub he continues to lead in Pune, India. His broad expertise spans sectors such as real estate, healthcare, logistics, law enforcement, entertainment, and IoT—bringing a unique, cross-disciplinary perspective to every project. With a passion for solving complex problems and creating beautiful, user-centered systems, David remains deeply committed to helping visionary founders bring bold ideas to life—quickly, intelligently, and with lasting impact.

    Website: https://tekyz.com/ LinkedIn: https://www.linkedin.com/in/dhirschfeld/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • What is hand raiser marketing and how does it impact the path to purchase?
    Erik Huberman, the visionary founder of Hawk Media, is renowned for his innovative, data-driven marketing strategies that are customized to meet the unique needs of each business. With a track record of success working alongside industry leaders like Red Bull and Verizon, Erik emphasizes the importance of curiosity and deep analytical insights in developing effective marketing campaigns. His approach underscores the necessity of understanding not just the quantitative data, but also the reasons behind customer behavior, aligning well with the shift towards "hand raiser" marketing that focuses on building awareness and trust. Through his accessible presence on social media and Hawk Media’s offerings of free marketing audits, Huberman fosters long-term relationships with clients, prioritizing quality content and strategic decision-making to drive business growth.

    Key Takeaways: Understanding customer behavior through psychology and curiosity is crucial for effective marketing strategies.

    The shift in marketing strategies towards hand raiser marketing focuses on awareness, nurturing, and trust.

    Transitioning from push marketing to hand raiser marketing shortens the path to purchase by nurturing relationships with prospects.

    Content creation for B2B Marketing involves educating and guiding potential clients to establish trust.

    Facebook and Instagram advertising are more effective for B2B businesses compared to LinkedIn.

    Identifying events that drive demand for marketing strategies is crucial for the success of B2B and B2C businesses.

    Quality content and targeted email marketing are crucial in today's digital landscape.
    More from Erik Huberman Erik Huberman is a distinguished entrepreneur and the Founder and CEO of Hawke Media, widely recognized as the fastest-growing marketing consultancy in the United States. Launched with the conviction that businesses of all sizes deserve access to top-tier marketing expertise without the traditional overhead, Erik's vision has led to an innovative, flexible service model that adapts to the specific needs of each client, fostering growth and scalability. Before Hawke Media, Erik's entrepreneurial journey was marked by the successful creation, expansion, and sale of two e-commerce brands by the age of 26. His hands-on experience with the trials of business growth informs his approach, emphasizing efficiency and transparency in marketing.

    In addition to leading Hawke Media, Erik's influence extends through Hawke Ventures and Hawke.AI. Hawke Ventures, which he co-founded, invests in promising startups, enhancing the marketing landscape with advanced tools and analytics. Hawke.AI, his pioneering platform, leverages data from thousands of brands to optimize marketing strategies in real time, significantly improving decision-making and performance. Erik is also a bestselling author and a respected voice in the marketing sphere, with his insights featured in major publications and his speaking engagements drawing audiences worldwide. His accolades include Forbes 30 Under 30 and Entrepreneur of the Year by the International Business Awards, underscoring his impact and leadership in the field. Whether mentoring startups or steering his ventures, Erik remains committed to redefining marketing practices for the digital age.

    Website: https://hawkemedia.com/ LinkedIn: https://www.linkedin.com/in/erikhuberman/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • How do core values influence decision-making processes for success?
    Dr. John DeMartini's journey is an inspiring narrative of resilience and personal transformation, marked by his triumph over early learning disabilities and a tumultuous youth as a street kid and surfer. Following a pivotal near-death experience at 17, he was motivated to conquer his academic struggles and pursue a path of lifelong learning and teaching. Driven by an unwavering commitment and the support of his family, Dr. DeMartini synthesized knowledge from over 30,000 books into the acclaimed Demartini Method, which he has shared with audiences in more than 100 countries. His unique perspective emphasizes the importance of understanding and aligning with one's intrinsic values, empowering individuals to achieve personal and professional success through thoughtful decision-making and a focus on core missions.

    Key Takeaways: Overcoming challenges and turning dreams into reality through determination and hard work

    Developing the Demartini Method and impacting lives globally

    Evaluating productivity through tracking daily actions and hourly productivity

    Achieving significant growth and success in business through effective delegation and strategic focus

    Linking job duties to personal mission for motivation and productivity

    Filtering reality based on core values and its influence on decision-making processes
    More from Dr. John Demartini Dr. John Demartini is a world-renowned human behavior specialist, author, researcher, and global educator who has dedicated over four decades to developing and sharing comprehensive solutions for personal and professional empowerment. His extensive work spans a diverse range of fields, including corporate empowerment, financial strategies, personal growth, relationship enhancement, and social transformation. Through his carefully crafted educational programs, Dr. Demartini addresses the core human factors, employing a variety of powerful tools that have stood the test of time. His profound insights are based on his comprehensive study of over 30,000 books across all academic disciplines, distilling the collective wisdom into transformative presentations that he delivers in over 100 countries worldwide.

    Dr. Demartini’s impact extends beyond the personal, reaching into the corporate world where he has worked with entrepreneurs, CEOs, managers, and teams from various industries. His tailored presentations and workshops focus on critical areas such as leadership development, team building, productivity, conflict resolution, and more, aiming to foster an environment of excellence and growth. Dr. Demartini's commitment to advancing human potential is evident in his engaging keynotes and seminars, which have inspired audiences worldwide, including public and professional groups as large as 11,000 people. Sharing stages with notable figures like Sir Richard Branson and Deepak Chopra, his work resonates across cultural and linguistic barriers, making a lasting impact on individuals and organizations across the globe. Website: https://drdemartini.com/ LinkedIn: https://www.linkedin.com/in/drjohndemartini/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • How can unique language and consistent messaging help brands stand out in a competitive market?
    Barry LaBov, founder of Labov Marketing Communications and Training, is a visionary leader in the realm of business differentiation. His accolades, including being a two-time Ernst and Young Entrepreneur of the Year and an Entrepreneur Hall of Fame inductee, reflect his mastery in crafting distinctive strategies that help businesses stand out in competitive markets. LaBov's perspective on differentiation is rooted in the belief that a unique value proposition, aligned with market and brand, is crucial for resonating with clients and achieving success. Through his comprehensive five-step process, as detailed in his book "The Power of Differentiation," he guides companies in discovering and celebrating their unique traits, emphasizing the importance of strategic storytelling and maintaining quality to avoid commoditization and secure long-term profitability.

    Key Takeaways: Creating a unique value proposition is crucial for business differentiation.

    Employees believing in their work can enhance performance and customer satisfaction.

    Using unique language and consistent messaging helps brands stand out in a competitive market.

    Brand experience should align with the brand's image and values to maintain loyalty.

    Strategic differentiation is essential for success in competitive markets.

    Focusing on sustainability can drive profitability and distinguish a brand.

    Training employees to convey a distinct brand message can prevent commoditization and preserve brand integrity.
    More from Barry LaBov Barry LaBov is the founder and CEO of LABOV Marketing Communications and Training, a renowned agency dedicated to brand differentiation and transformation. A two-time Ernst & Young Entrepreneur of the Year recipient and inductee into the Entrepreneur of the Year Hall of Fame, Barry has also been honored with the Better Business Bureau Torch Award for Ethics. Under his leadership, LABOV has earned numerous accolades, including six Indiana Growth 100 Awards, Small Business of the Year, and recognition as one of Indiana's Best Places to Work. The agency’s client work has garnered nearly 100 national and regional awards, reflecting Barry’s commitment to excellence and innovation. Beyond LABOV, Barry has diversified his entrepreneurial ventures with L2 Global Investments, co-managed with his daughter Laura Leamon, and Plow Digital, a full-service digital development and gaming firm.

    An accomplished author, Barry has written or co-authored over a dozen business books, including his forthcoming The Power of Differentiation, published by Indigo River and distributed through Simon & Schuster. In it, Barry offers actionable strategies to help leaders unlock their brands’ unique potential and overcome the pitfalls of a commodity mindset. Drawing from decades of experience, Barry’s expertise spans brand re-engineering, customer loyalty, employee engagement, and dealer/distributor network performance, with his insights featured on CNBC, Fox Business, and various podcasts. Outside the business world, Barry is a former musician whose Billboard-charting song was featured on American Bandstand. Today, he channels the lessons from his musical past—like collaboration and improvisation—into LABOV’s core values. Alongside his wife Carol, Barry also leads a charitable foundation that supports causes like Make-A-Wish, Big Brothers Big Sisters, and Habitat for Humanity, embodying a legacy of innovation, creativity, and philanthropy.

    Every day at LABOV is an opportunity for us to do the best work of our lives. Surrounded by inspiring clients and creative, fun-loving co-workers, the greatest reward is working together to help our clients, and our employees succeed. Website: https://www.labov.com/our-team/ LinkedIn: https://www.linkedin.com/in/barry-labov-6965241/
    Amazon: https://a.co/d/fNXO2n7 If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • How does integrating strategy development and implementation as a double loop learning process benefit organizations?
    Laura Barnard is a distinguished leader in project management, celebrated as a world PMO Influencer of the Year by the PMO Global Alliance. As the founder of PMO Strategies Project Management Office and the developer of the Impact Engine system, Laura has dedicated nearly three decades to advancing the field by empowering organizations to maximize their strategic goals' return on investment with speed and measurable impact. She emphasizes the importance of project management in driving transformational outcomes aligned with organizational goals, highlighting that every strategic initiative, product launch, and marketing campaign is essentially a project. Through her innovative strategies and concepts such as integrating strategy development and execution via a double loop learning process, Laura aims to help organizations achieve higher returns on investment and create a real execution engine within their operations.

    Key Takeaways: Value-driven Project Management focuses on driving better business outcomes by aligning efforts with organizational goals and prioritizing strategic results over perfect outputs. Placing project management capability close to the C-suite can effectively drive strategic outcomes and ensure alignment with business goals. Integrating project management near the C-suite level helps in achieving strategic results and delivering strategy effectively within organizations. Positioning an organization's transformation team near the C-suite is crucial for successful outcomes, effective communication, and driving future strategies. Integration of strategy development and implementation as a double loop learning process fosters continuous learning and adaptation within organizations. Utilizing Critical Chain methodology can streamline processes, prevent delays, and increase the likelihood of project success by addressing critical factors upfront.

    More from Laura Barnard Laura Barnard has dedicated nearly thirty years to forging a path where executive leaders can more rapidly and effectively deliver their organization’s strategic initiatives. As the Founder and Chief IMPACT Driver of PMO Strategies, Laura has been instrumental in helping businesses transform into high-performance engines. Her approach involves empowering organizations through training, coaching, and direct consulting to develop internal capabilities that ensure sustainable success and measurable outcomes. Her methodologies have been honed and shared widely, including in her best-selling book, "The IMPACT Engine," where she introduces the groundbreaking IMPACT Engine System that aligns organizational actions with their visions swiftly and with substantial business IMPACT.

    Beyond her role in PMO Strategies, Laura's influence extends to her position as Co-Founder and President of Project Management for Change, a nonprofit organization that elevates the project management profession while making a tangible difference globally. Her efforts were recognized when she was named the World PMO Influencer of the Year in 2021 by the PMO Global Alliance. Laura’s commitment to excellence is also evident through her popular PMO Strategies Podcast, where she shares insights and strategies to turn any PMO into a vital strategic asset. With a deep-rooted belief in the power of project management, Laura continues to drive change and foster environments where strategic goals are not just met but exceeded, making her a pivotal figure in the realm of organizational development and strategy execution.

    Website: https://pmostrategies.com/speaking/ LinkedIn: https://www.linkedin.com/in/laurabarnard/
    Amazon: https://a.co/d/65MTVG4 If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • How should thought leadership content be tailored to stand out and solve real problems?
    Peter Winick, the founder and CEO of Thought Leadership Leverage, is a seasoned expert in guiding individuals and organizations to expand their influence through well-crafted thought leadership platforms. With over two decades of experience, Winick emphasizes the necessity of tailoring these platforms to various settings, whether it be personalized one-on-one interactions or broader broadcast environments, to effectively build brand distinction and avoid commoditization. He advocates for a strategic approach that focuses on leveraging thought leadership in sales and networking to achieve specific business outcomes, rather than relying on superficial metrics. By collaborating with notable figures like Keith Ferrazzi and guiding top CEOs and academics, Winick has consistently demonstrated that substantive and strategic thought leadership can significantly elevate visibility and impact in competitive markets.

    Key Takeaways:
    -Develop a strategic business model to leverage and scale ideas.

    -Differentiate between creating products based on expertise and using thought leadership to build a brand.

    -Address the audience's pain points and deliver value to stand out.

    -Connect thought leadership content to client pain points with high specificity.

    -Incorporate thought leadership in strategic one-on-one conversations for business results.

    -Thought leadership goes beyond appearances and requires valuable content and insights.

    -Personal branding is about institutionalizing content in the business world and achieving specific outcomes.

    More from Peter Winick Peter Winick is the founder and CEO of Thought Leadership Leverage, a company dedicated to helping thought leaders, authors, consultants, and speakers monetize and scale their content and products. With over 20 years of experience in the field, Peter has collaborated with a diverse clientele including New York Times bestselling business authors, Speakers' Hall of Fame members, and executives from both public and private companies. His expertise in strategy, marketing, and customer experience enables him to design growth-oriented thought leadership platforms that create lasting impact and value.

    A passionate entrepreneur and relationship builder, Peter leads business development initiatives that transform innovative ideas into practical solutions for business leaders and executives. Since founding Thought Leadership Leverage in 2008, he has established himself as an industry authority, hosting the Leveraging Thought Leadership podcast where he interviews leading experts and shares best practices with his audience. Prior to his current role, Peter served as Managing Director at Ferrazzi Greenlight and held leadership positions at Rogen International and Axxess Business Centers. He holds a BA in Economics from Hofstra University.

    Website: https://thoughtleadershipleverage.com/ LinkedIn: https://www.linkedin.com/in/peterwinick/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: [email protected] LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject

  • What is the significance of identifying synergies in Mergers & Acquisitions?

    In this episode, Jim is joined by Sharon McGuire for an insightful discussion on corporate acquisitions. Drawing from their combined experience, they explore how successful mergers require a strategic and structured approach, treating them as integral processes rather than isolated events. The conversation delves into the meticulous aspects of strategy development, target identification, and diligent execution needed to foster growth and yield substantial returns. Their discussion, enriched by McGuire's background in major industry mergers at a leading oil company, emphasizes how CEOs must proactively seek acquisition opportunities that align with corporate goals while avoiding hasty decisions that could jeopardize leadership and company future.

    Key Takeaways:

    →Acquisition is a strategic approach to augment growth rate and yield high returns.

    → CEOs need to have a clear vision and strategic direction for their acquisitions.

    → About 80% of acquisitions fail to deliver the intended results due to unrealistic financial projections.

    → Identifying synergies that justify the merger is crucial for long-term value creation.

    → Bidding strategy in mergers involves initially bidding high to clear the room and negotiating a lower price later.

    More from Sharon McGuire

    Prior to joining The CEO Project as a Member Specialist, Sharon worked for a decade for Chevron Corporation. She held positions in lubricant sales, research, alternate energy, and shareholder services. Sharon interfaces with our members at The CEO Project to support their member experience.

    LinkedIn: https://www.linkedin.com/in/sharon-mcguire-125bb595/

    If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com

    You can also reach Jim by email: [email protected]

    LinkedIn: @theceoproject

    Instagram: @the_ceoproject

    Twitter/X: @the_CEO_Project

    Facebook: @IncCEOproject

  • Why should companies focus on their uniqueness and meeting customer needs instead of competing directly with industry giants?

    Philippe Bouissou, a renowned business strategist and founder of Blue Dots Partners, has dedicated his career to understanding the factors that drive business growth. With extensive experience in entrepreneurship, CEO roles, and venture capitalism, Bouissou has significantly shaped the business landscape through his consulting projects and investments. He believes that alignment is crucial for creating and sustaining business value, emphasizing that businesses must focus on growth to remain competitive, particularly by attracting top talent and meeting customer needs. Bouissou's approach, rooted in a strong analytical foundation, advocates for understanding customer pain points and uniquely positioning businesses in the market to create value and foster enduring success.

    Key Takeaways:

    → Aligning a business with its target market is crucial for growth and value creation.

    → Understanding customer pain points and aligning them with business claims is essential for success.

    → Frictionless transactions enhance customer experience and drive brand preference.

    → Businesses should focus on being unique and meeting customer needs instead of competing directly with giants.

    → Setting proper expectations for customers is crucial for satisfaction and retention

    More from Philippe Bouissou

    Dr. Philippe Bouissou is a distinguished Silicon Valley veteran with over three decades of experience as a best-selling author, TEDx speaker, growth expert, venture capitalist, CEO, and entrepreneur. As the CEO of Blue Dots Partners, LLC, a Palo Alto-based management consulting firm, he employs a universal, data-driven, and prescriptive methodology to accelerate business growth. Dr. Bouissou's career began with the founding of G2i, Inc., a Unix software company that was successfully acquired. He then served as Senior Vice President at Matra Hachette Multimedia, Inc., overseeing business development for electronic publishing within the $12 billion high-tech and diversified media conglomerate.

    At Apple, Dr. Bouissou founded and led the company's eCommerce business, scaling its revenue from zero to $350 million under Steve Jobs' leadership—a figure that surpassed $75 billion in 2023. Drawing inspiration from his tenure at Apple, he transitioned into venture capital, investing $43 million with double-digit cash-on-cash returns. Dr. Bouissou has served on 25 Boards of Directors, including three current positions, and has led over 210 management consulting projects. He is an alumnus of the prestigious École Normale Supérieure in Paris, holding a BS in Mathematics, an MS in Physics, and a Ph.D. in nonlinear physics with a focus on chaos theory.

    Website: https://bluedotspartners.com/author/admin/

    LinkedIn: https://www.linkedin.com/in/phbouissou/

    Instagram: https://www.instagram.com/phbouissou/

    If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com

    You can also reach Jim by email: [email protected]

    LinkedIn: @theceoproject

    Instagram: @the_ceoproject

    Twitter/X: @the_CEO_Project

    Facebook: @IncCEOproject

  • How do peer groups contribute to continuous improvement and shared experiences over time?

    Leo Bottary is a distinguished authority on peer advisory groups, especially in the context of enhancing the experiences and performance of CEOs. He stresses the importance of selecting peer group members based on psychographic traits such as curiosity, arrogance, and a sense of humor, along with a diversity of industries and experiences, to promote comprehensive learning and growth. Bottary also underscores the need to cluster CEOs according to the size and complexity of their companies, as these factors often dictate the challenges they encounter. His approach highlights the creation of a robust cycle of learning and achievement within these groups, focusing on trust-building and addressing root causes to drive higher performance.

    Key Takeaways:

    → Peer groups can reach new levels of success and personal growth by creating a supportive environment where members push each other to excel and hold themselves accountable.

    → Selection criteria for CEO peer groups include avoiding arrogance, emphasizing curiosity and integrity, and ensuring a good cultural fit.

    → Utilizing peer groups within organizations can enhance problem-solving, teamwork, trust, and learning opportunities for individuals and teams.

    → Peer groups serve as a powerful tool for personal and professional growth among CEOs by fostering a learning and achieving cycle based on diversity and experiences.

    → Creating effective peer groups within corporations, such as those for plant managers, is crucial to combat isolation, facilitate learning, and promote mutual support.

    More from Leo Bottary

    Leo Bottary is the founder and managing partner of Peernovation, LLC, where he leverages over a decade of research and experience to transform how organizations approach teamwork and leadership. As an award-winning author of three books, including "Peernovation: What Peer Advisory Groups Can Teach Us About Building High-Performing Teams," Bottary has delivered more than 600 programs across four continents, helping companies build stronger, more collaborative teams. His work is grounded in the belief that effective communication and peer learning are fundamental to organizational success, particularly in an era where ineffective communication costs US companies $1.2 trillion annually.

    A respected thought leader in the field of group dynamics and strategic communication, Bottary brings a unique perspective shaped by his roles as an adjunct professor at Rutgers University, Opinion Columnist for CEOWORLD Magazine, and former C-Suite Radio host. His innovative approach combines the proven success of CEO peer advisory groups with practical workplace applications, helping organizations create intentional conversations that drive clarity and performance. Throughout his career, Bottary has worked with organizations of all sizes, from startups to Fortune 500 companies, earning recognition including the Vistage Speaker Top Performer Award for three consecutive years (2020-2022). His mission is encapsulated in the philosophy that "The Power of We Begins With You," emphasizing that building high-performing teams starts with individual commitment to collaborative excellence.

    Website: https://leobottary.com/

    LinkedIn: https://www.linkedin.com/in/leobottary/

    Instagram: @leobottary

    If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com

    You can also reach Jim by email: [email protected]

    LinkedIn: @theceoproject

    Instagram: @the_ceoproject

    Twitter/X: @the_CEO_Project

    Facebook: @IncCEOproject

  • Why should CEOs approach litigation as a strategic tool rather than a reactive burden?

    In this episode of The CEO Project podcast, host Jim Schleckser sits down with Mo Lovett, founder of Mo Lovett Law and a Chambers-ranked Band 1 trial lawyer. Mo brings her extensive experience handling high-stakes litigation for global corporations. The conversation dives into practical insights for CEOs on navigating legal challenges, managing risk, and leveraging litigation as a business strategy. Mo also discusses her journey from large firms with thousands of lawyers to founding her own practice, emphasizing the importance of proactive legal planning, vigilance, and team alignment to mitigate threats and capitalize on opportunities. From counterclaims that turn the tables to lessons learned from mediation and arbitration, this episode offers indispensable advice for leaders looking to strengthen their legal toolkit.

    Key Takeaways:

    → Proactive legal planning minimizes surprises and helps CEOs stay ahead of potential threats.

    → Litigation can serve as a strategic business tool when approached with the right mindset.

    → Communication training for teams at all levels reduces risks from emails and casual messaging.

    → Mediation offers an opportunity to resolve disputes while appearing ready for trial, enhancing negotiation leverage.

    → Knowing when to bring in external legal expertise, whether for strategy or trial preparation—is critical for managing costs and outcomes effectively.

    More from Mo Levett

    Mo Lovett is a distinguished first-chair trial lawyer with over 30 years of experience, having tried more than 50 jury cases with over $100 billion collectively at stake. She specializes in complex legal matters, including patent and trademark infringement, trade secret theft, entertainment litigation, and high-stakes commercial disputes. Her client roster includes some of the world's largest corporations, and her notable cases range from defending a Fortune 10 software company in a $43 billion trademark dispute to representing Lady A in their naming rights battle. She has also served as lead counsel in over 75 patent cases and represented major players in industries like banking, oil, and manufacturing.

    Before founding Mo Lovett Law, she held senior roles at prestigious global firms, including King & Spalding and Greenberg Traurig, where she was the highest-ranking woman among 2,650 lawyers worldwide. Recognized by Chambers USA, The Best Lawyers in America, and Texas Super Lawyers, Mo has earned accolades such as being named a "Top 100 Lawyer in Texas" and a "Top Mentor" by Texas Lawyer magazine. Known for her strategic brilliance and dedication to diversity, she consistently fields inclusive teams to deliver exceptional results for her clients.

    Website: https://molovettlaw.com/

    LinkedIn: @maryolgalovett

    Instagram: @maryolgalovett

    Twitter/X: @molovett

    Contact: [email protected]

    If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com

    You can also reach Jim by email: [email protected]

    LinkedIn: @theceoproject

    Instagram: @the_ceoproject

    Twitter/X: @the_CEO_Project

    Facebook: @IncCEOproject

  • How do family businesses balance tradition, professionalism, and growth to thrive across generations?

    In this episode of The CEO Project, host Jim Schleckser is joined by Sharon McGuire, Executive Membership and Marketing Manager at The CEO Project, for a candid discussion on the complexities of running a family business. Together, they examine critical challenges such as balancing family loyalty with professionalism, navigating succession planning, and retaining top talent. Using real-world examples, Jim and Sharon explore how family businesses can align their legacy with sustainable growth and success.

    Key Takeaways:
    → Family businesses face a "professionalism curve," balancing emotional ties with objective decision-making.
    → Compensation should reflect roles and responsibilities, not familial ties, to maintain fairness and professionalism.
    → External experience can be invaluable for family members before joining the business.
    → Retaining top talent requires addressing ceilings in non-family employee growth opportunities.
    → The "Thanksgiving problem" highlights how family dynamics can interfere with sound business decisions, requiring careful navigation to balance legacy and growth.

    If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com

    You can also reach Jim by email: [email protected]

    LinkedIn: @theceoproject

    Instagram: @the_ceoproject

    Twitter/X: @the_CEO_Project

    Facebook: @IncCEOproject

  • How can effective talent management secure your organization's future success? In this episode of The CEO Project, host Jim Schleckser is joined by co-host Sharon McGuire, Executive Membership and Marketing Manager at The CEO Project, for an insightful discussion on effective talent management strategies. Together, they explore essential frameworks like the 9-box analysis to evaluate and develop team members, ensuring organizations have the right talent to thrive today and in the future. From identifying high performers to fostering career growth opportunities, Jim and Sharon share practical advice for CEOs and executive teams. They also dive into common leadership challenges, such as succession planning, retaining top talent, and addressing underperformance.

    Key Takeaways:

    → The 9-box grid helps assess team members based on performance and potential, guiding strategic talent decisions.
    → High performers thrive when given opportunities to grow, learn, and face new challenges.
    → Succession planning ensures leadership continuity by preparing team members for future roles.
    → Effective talent management includes addressing underperformance with fairness and respect.
    → Organizations must foster transparency and collaboration to align talent development with business goals.

    If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com

    You can also reach Jim by email: [email protected]

    LinkedIn: @theceoproject

    Instagram: @the_ceoproject

    Twitter/X: @the_CEO_Project

    Facebook: @IncCEOproject