Afleveringen

  • The Founder Story: Turn Your Why Into Connection

    The Founder Story: Turn Your Why Into Connection

    · The Mind Of George Show

    88% of consumers say authenticity is a key factor when choosing the brands they support—but most entrepreneurs still hide behind logos, credentials, and sales tactics.

    In today’s episode, I dive into the Founder Story, the second storytelling pillar from Stories That Stick by Kindra Hall. I break down why your origin story is your greatest marketing asset, how to craft it with authenticity, and where to use it to build deep, lasting trust with your audience.

    If you’ve ever wondered how to differentiate yourself in a crowded market—or felt awkward talking about yourself—this episode will show you why your “why” is the bridge between your brand and your audience’s loyalty.


    What You’ll Learn in This Episode

    Why people follow leaders, not logos—and how your story builds trustThe three-part storytelling framework for crafting your Founder StoryThe biggest myths that hold entrepreneurs back from sharing their storyHow to make your Founder Story relatable (even if you think it’s “not dramatic enough”)Where and when to use your story to deepen connection and loyaltyReal-world examples to inspire you to share yours


    Key Takeaways
    ✔️Your audience isn’t buying what you sell—they’re buying why you care.
    ✔️Authenticity beats perfection every time.
    ✔️Your story doesn’t have to be dramatic. It just needs to be real.
    ✔️Sharing your why closes the trust gap faster than any marketing tactic.
    ✔️Your story should live everywhere: sales calls, about pages, podcasts, DMs, launches.
    ✔️The story that moves the world isn’t your resume—it’s your heart.
    ✔️The biggest risk isn’t telling your story wrong—it’s not telling it at all.

    Timestamps
    [00:00] – Why logos and credentials don’t build trust—your story does
    [02:00] – Welcome to Part 3 of the Stories That Stick series
    [05:00] – What is a Founder Story and why it matters
    [07:00] – Common myths about sharing your story (and why they’re false)
    [10:00] – The 3-part storytelling arc: Normal → Explosion → New Normal
    [12:00] – Prompts to uncover your most powerful founder story moments
    [14:00] – Example of a Founder Story you can model
    [18:00] – Where and how to use your story across your brand
    [20:00] – Your invitation: share your story authentically this week


    Choose Your Next Steps:

    Block 15 minutes of distraction-free time.Reflect on the moments that shaped your why (using the prompts in the episode).Craft a rough version of your Founder Story—messy is okay.Share it publicly—Instagram, podcast, email, DM, wherever feels right.Tag me on Instagram @itsgeorgebryant so I can read and celebrate it with you!

    This is the third episode in a special 5-part podcast series on mastering storytelling for entrepreneurs, based on the framework from Stories That Stick by Kindra Hall.

    Download your free companion workbook to reflect, take action, and make the most out of this series.

    Click here to access the workbook!

    Make sure to listen to the other episodes in the series too (linked below) to complete your storytelling blueprint!

    Ep. 591 Stories That Stick: The Four Stories Every Entrepreneur Needs to TellEp. 593 The Value Story – Sell the Transformation, Not the Thing

    Join The Alliance – The Relationship Beats Algorithms™ community for heart-centered entrepreneurs

    Apply for 1:1 Coaching – Build your brand with alignment, authenticity, and storytelling mastery

    Live Events – Get in the room where everything changes: mindofgeorge.com/event

  • Your Body Is Your Business Plan: The Habits, Mindset & Rituals of High Performers with Chris DiVecchio

    Your Body Is Your Business Plan: The Habits, Mindset & Rituals of High Performers with Chris DiVecchio

    · The Mind Of George Show

    What if your performance didn’t start with your next marketing plan—but with your next meal, night of sleep, or 30-minute walk?

    In this powerhouse episode, George is joined by health strategist and performance coach Chris DiVecchio to explore what it really means to become a business athlete—and why the other 23 hours of your day matter more than the one you spend working out.

    They dive deep into the mental fitness, biological optimization, and self-care rituals that high-performing entrepreneurs use to build stamina, increase clarity, and create long-term success without sacrificing their health in the process. Whether you’re burnt out or just ready for the next level, this conversation will redefine how you fuel your business from the inside out.


    What You’ll Learn in This Episode

    Why your health is your greatest business assetHow to train like a business athlete without spending hours in the gymChris’s 5x2 Method: a daily reset based on the five sensesWhy most “excuses” are really mindset gaps—and how to close themHow sleep, stress management, and rituals directly impact your focus and revenueThe surprising difference between pressure and purpose when chasing goalsHow to turn reactive chaos into proactive clarity


    Key Takeaways
    ✔️Most entrepreneurs sacrifice their health for wealth—and end up with neither.
    ✔️The other 23 hours of your day are where real transformation happens.
    ✔️Fitness teaches self-love, time management, discipline, and emotional resilience.
    ✔️Small, consistent rituals (like the 5x2 Method) create massive mental clarity.
    ✔️Excuses are just opportunities waiting for better awareness and strategy.
    ✔️When you operate like a business athlete, every part of your life levels up.

    Timestamps
    [00:00] – What is a business athlete—and why does it matter for entrepreneurs?
    [06:00] – Discipline, self-awareness, and making better decisions on the fly
    [10:00] – Building resilience through mental fitness, not just physical strength
    [14:00] – Why self-love is the foundation of sustainable success
    [20:00] – Crisis as a catalyst: health wake-up calls and redefining priorities
    [24:00] – The power of bloodwork and chasing high-level stakes
    [29:00] – Chris’s backstory: mortality moments that changed everything
    [36:00] – Rethinking excuses: choosing the way in instead of the way out
    [42:00] – How your rituals become your results (plus KT tape as a wake-up hack!)
    [46:00] – Micro-decisions, long-term results: how the 5x2 Method rewires your day
    [50:00] – Sensory resets: smell, touch, music, taste, light, and presence
    [56:00] – The ripple effect of self-care on family, kids, and leadership
    [01:00:00] – Final reflections: what are you doing with the time you’re given?


    Choose Your Next Steps:

    Choose ONE small habit to improve this week: sleep, food, movement, or ritualTry Chris’s 5x2 Method: pick one sense to activate in the morning and nightAsk yourself: “What is my real WHY for getting healthy?”DM @itsgeorgebryant or @chrisdiveccio with your favorite takeaway or how you’re choosing yourself today


    Connect with Chris DiVecchio – chrisdivecchio.com or email him directly at [email protected]

    Join The Alliance – Relationship Beats Algorithms™ community for entrepreneurs who lead with alignment

    Apply 1:1 Coaching – Ready to scale while putting your health and vision first? Apply here

    Live Events – Step into the room that changes your business and your life: mindofgeorge.com/event

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  • The Value Story: Sell the Transformation, Not the Thing

    The Value Story: Sell the Transformation, Not the Thing

    · The Mind Of George Show

    Most entrepreneurs are taught to sell features and benefits—but what if that’s exactly why your message is getting lost in the noise?

    In today’s episode, I dive deep into the Value Story, the first of four essential stories from Stories That Stick by Kindra Hall. I unpack why people don’t buy your product—they buy the transformation it creates, and how to craft stories that move people emotionally and make them take action.

    If you’re tired of tweaking your sales pages, trying to find the perfect hook, or wondering why your marketing isn’t converting the way it should—this episode will shift everything.

    This is your blueprint for building real emotional connection that sells, scales, and serves.


    What You’ll Learn in This Episode

    Why emotional stories outperform logic and features every timeThe three-part framework for every effective story: Normal → Explosion → New NormalHow to find and craft a compelling Value Story for your businessWhere and how to use your Value Story for maximum impactWhy emotion—not metrics—drives buying decisionsReal-world examples of Value Stories that move hearts (and open wallets)


    Key Takeaways
    ✔️Data makes people think. Stories make people act.
    ✔️Transformation sells. Not features. Not benefits. Transformation.
    ✔️Your Value Story is the bridge between what you offer and what your audience truly craves.
    ✔️People are moved by emotions like hope, fear, and relief—not by numbers and facts.
    ✔️A good Value Story follows this arc: Normal → Explosion → New Normal.
    ✔️Crafting your story isn’t about being perfect—it’s about being real.
    ✔️Marketing moves minds. Storytelling moves hearts.

    Timestamps
    [00:00] – Why focusing on features is killing your marketing
    [02:00] – People don’t buy your bridge—they buy the island it leads to
    [05:00] – Emotional decision-making and the downfall of data-only marketing
    [07:00] – The simple 3-part story structure: normal, explosion, new normal
    [10:00] – How to find the right story: emotion > metrics
    [12:00] – Where to use your Value Story: launches, sales calls, emails, DMs, social media
    [14:00] – Craft your first Value Story this week: rough draft > perfection
    [16:00] – Example of a Value Story you can model (Rachel’s transformation)
    [19:00] – Real-life event testimonial: how stories change connection
    [21:00] – Your weekly challenge: create and share one Value Story


    Choose Your Next Steps:

    Find one transformation you helped create (big or small).Map it using the 3-part structure: Normal → Explosion → New Normal.Focus on feelings, not stats.Share it publicly—in a post, a story, a podcast, a DM, or a call.Tag me on Instagram @itsgeorgebryant so I can celebrate you!

    This is the second episode in a special 5-part podcast series all about mastering storytelling, based on the book Stories That Stick by Kindra Hall.

    Download your free companion workbook to reflect, take action, and make the most out of this series.

    Click here to access the workbook!

    Stay tuned—I’ll be linking all the episodes together as each one is released so you can build your complete storytelling blueprint!

    Ep. 591 Stories That Stick: The Four Stories Every Entrepreneur Needs to Tell

    Join The Alliance – Relationship Beats Algorithms™ community for heart-centered entrepreneurs

    Apply for 1:1 Coaching – Scale your business with connection, clarity, and simplicity

    Live Events – Join the room that will transform your business forever: mindofgeorge.com/event

  • Why Your Morning Routine Is Failing You—And How to Rewire Your Brain for Success with Dr. Romie Mushtaq

    Why Your Morning Routine Is Failing You—And How to Rewire Your Brain for Success with Dr. Romie Mushtaq

    · The Mind Of George Show

    89% of entrepreneurs report feeling stuck in “mental overdrive”—even when they try to rest. But what if the problem isn’t just stress—it’s how you’re starting your day?

    In this powerful and eye-opening episode, George sits down with Dr. Romie Mushtaq, board-certified neurologist, Chief Wellness Officer of Great Wolf Resorts, and bestselling author of The Busy Brain Cure. Together, they explore how brain chemistry—not productivity hacks—is the real key to healing a busy brain, boosting energy, and staying focused.

    Dr. Romie shares the neuroscience behind your first 30 minutes of the day, how to recognize if you’re in a high or low dopamine state when you wake up, and the exact steps you can take to reset your brain chemistry—before the chaos kicks in.

    Plus, they dive into empathetic leadership, hope science, and why emotional intelligence is the real superpower in business today.

    What You’ll Learn in This Episode

    Why your first 30 minutes of the day rewires your brain—for better or worseHow to identify if you’re starting the day in low dopamine or high dopamineThe specific rituals that boost your brain chemistry naturally (no caffeine needed!)The hidden cost of force-based productivity culture—and how to escape itThe ABCD model of empathetic leadership you can use in life and businessHow hope science is the new foundation for leadership, culture, and personal fulfillment


    Key Takeaways
    ✔️Your brain isn’t broken—it’s busy. And it can be rewired.
    ✔️Caffeine first thing in the morning spikes cortisol and sabotages your brain.
    ✔️Hydration, music, light exposure, movement, and gratitude are powerful brain boosters.
    ✔️Empathetic listening (not logic dumping) is the leadership skill of the future.
    ✔️Hope isn’t optional—it’s a strategic advantage in leadership and business.
    ✔️Your rituals create your results. Your energy sets the standard for everything you lead.

    Timestamps
    [00:00] – 89% of entrepreneurs: stuck in mental overdrive
    [02:00] – Welcome back Dr. Romie: bestselling author + wellness leader
    [06:00] – Busy Brain basics: why your brain feels stuck
    [10:00] – High dopamine vs. low dopamine: how you’re starting your day
    [14:00] – Ideal morning rituals to rewire your brain chemistry
    [20:00] – The dangers of caffeine in the first 30 minutes
    [26:00] – How hydration, light, and movement reset your brain
    [32:00] – Why your environment dictates your success (set it up!)
    [36:00] – How to practice empathetic listening (ABCD model)
    [42:00] – Why hope—not hustle—is the future of leadership
    [51:00] – Modeling hope and being a hope-holder for others
    [58:00] – Final reflections: setting your brain—and your world—up to win


    Choose Your Next Steps:

    Audit your first 30 minutes tomorrow morning: no phone, no caffeine.Pick two positive rituals (movement, gratitude, hydration, music, prayer).Reflect on your dopamine state: are you crashing or sprinting?Practice empathetic listening with one person this week—just listen and hold space.DM @itsgeorgebryant or Dr. Romie with your biggest breakthrough!


    Resources Mentioned

    Want even deeper insights into busy brain, burnout, and brain health?

    Listen to Dr. Romie’s first appearance on The Mind of George Show: Listen to Managing the Burnout, Anxiety, & Depression Created By Your “Busy Brain”Grab Dr. Romie’s Book: The Busy Brain Cure – Learn more here


    Join The Alliance – The Relationship Beats Algorithms™ community for purpose-driven entrepreneurs

    Apply 1:1 Coaching – Scale with clarity, simplicity, and connection

    Live Events – Step into the room where everything changes: mindofgeorge.com/event

  • Stories That Stick: The Four Stories Every Entrepreneur Needs to Tell

    Stories That Stick: The Four Stories Every Entrepreneur Needs to Tell

    · The Mind Of George Show

    89% of consumers say storytelling creates lasting brand loyalty—but most entrepreneurs are still stuck perfecting their sales pages and funnels instead of crafting stories that stick.

    In this solo episode, I kick off a brand new five-part series based on the incredible book Stories That Stick by Kindra Hall. I break down why stories beat data every time, the brain science behind storytelling, and introduce you to the four essential types of stories every entrepreneur must master to rise above the noise, build trust, and move people to action.

    If you’re tired of struggling for attention online and want to build deep, lasting connections with your audience—this series is your blueprint.


    What You’ll Learn in This Episode

    Why data gives people something to think about—but stories give them something to act onThe science behind why storytelling taps into emotion, memory, and trustThe basic structure every powerful story must follow (normal → explosion → new normal)The four types of stories that every business needs: Value, Founder, Purpose, and Customer StoriesHow storytelling is the key to thriving in today’s noisy, transactional marketWhy your next breakthrough won’t come from tweaking—it will come from telling


    Key Takeaways
    ✔️Stories are 22x more memorable than facts alone.
    ✔️Connection—not attention—is the new currency of marketing.
    ✔️Good marketing doesn’t sell a product—it tells a story that invites transformation.
    ✔️Your founder story humanizes your brand and builds trust faster than any ad.
    ✔️Customer stories act as referrals, not marketing—they show real, relatable proof.
    ✔️The era of transactional marketing is over—the age of storytelling is here.
    ✔️You don’t need to be a perfect writer—you just need to be a real storyteller.


    Timestamps
    [00:00] – Why stories outperform sales pages and funnels
    [02:00] – The noisy online world and the death of transactional marketing
    [05:00] – Data vs. Story: Why facts alone won’t move people
    [07:00] – The three-part structure every story must follow (normal, explosion, new normal)
    [10:00] – Quick examples: Lion King, entrepreneurship, and everyday stories
    [12:00] – The four essential stories businesses need to master
    [14:00] – Overview of the Value Story: Selling through transformation
    [16:00] – Overview of the Founder Story: Humanizing your brand
    [18:00] – Overview of the Purpose Story: Inspiring movement through mission
    [20:00] – Overview of the Customer Story: Building social proof and referrals
    [23:00] – Why stories need emotion, texture, and authenticity—not perfection
    [25:00] – Action plan: Find, craft, and tell your first story this week
    [27:00] – Final thoughts: Stories are who we are—and what makes businesses unforgettable


    This is the first episode of a 5-part podcast series dedicated to mastering storytelling for entrepreneurs, based on the powerful framework from Stories That Stick by Kindra Hall.

    Each upcoming episode will break down one story type in depth—with examples, prompts, and templates you can use immediately!

    Download your free companion workbook to reflect, take action, and make the most out of this series.
    Click here to access the workbook!


    Choose Your Next Steps:

    Pick one of the four story types (Value, Founder, Purpose, or Customer)Draft a rough version of your story—keep it real, not perfectShare your story somewhere—Instagram, podcast, email, DM, wherever feels rightDM me your story or biggest takeaway at @itsgeorgebryant

    Join The Alliance – My Relationship Beats Algorithms™ community for entrepreneurs who want to scale with trust and connection
    Apply for 1:1 Coaching – Ready to build a business rooted in integrity, story, and strategy? Apply here

    Live Events – Get in the room that will change your life: mindofgeorge.com/event

  • Real Reason You’re Burnt Out—And Why Rest Is the New Business Strategy with Maegan Megginson

    Real Reason You’re Burnt Out—And Why Rest Is the New Business Strategy with Maegan Megginson

    · The Mind Of George Show

    75% of entrepreneurs feel burned out—but only 2% take intentional rest longer than a week.

    What if your “lack of productivity” isn’t a personal failure, but a signal from your body that something is broken… and not in you?

    In this soul-deep episode, George is joined by former therapist turned holistic business coach Maegan Megginson, who specializes in helping entrepreneurs navigate burnout by reconnecting to their intuition, their original vision, and their nervous system. Together, they dismantle the toxic conditioning around productivity, explain the hidden costs of hustle, and challenge you to radically rethink what success looks like.

    If you’re tired, stuck, or quietly wondering “Is this really worth it?”—this is your invitation to a new way of being.

    What You’ll Learn in This Episode

    Why burnout isn’t a personal problem—it’s a system problemHow stress, burnout, and depression show up in the body (and what to do about it)The difference between hyper- and hypo-arousal in burnoutHow patriarchy and capitalism condition us to extract from ourselvesWhy sabbaticals aren’t luxuries—they’re necessitiesHow to reconnect to the original vision that sparked your businessWhy small business owners have the power to rewrite broken systems


    Key Takeaways
    ✔️Your body is the wisest business coach you’ll ever have—listen to it.
    ✔️Burnout is not a failure—it’s a message.
    ✔️Defensiveness and curiosity can’t exist at the same time. Choose curiosity.
    ✔️What you originally wanted when you started your business still matters.
    ✔️If you’re constantly exhausted, it’s time to stop tweaking and start resting.
    ✔️The quality of the fruit depends on how you tend the garden—not just how you plant it.
    ✔️You have agency, sovereignty, and choice—use it to reclaim your peace.

    Timestamps
    [00:00] – What if scaling is more about resting than working harder?
    [03:00] – Meet Maegan: recovering therapist and burnout mentor
    [06:00] – Defining burnout (and how it differs from stress and depression)
    [10:00] – The hyper vs. hypo burnout spectrum
    [13:00] – How capitalism and patriarchy condition our approach to work
    [17:00] – Why burnout is systemic—not a personal failure
    [21:00] – Deconstructing “the playground” metaphor for entrepreneurship
    [27:00] – How we extract from ourselves without realizing it
    [33:00] – The illusion of constant growth and productivity
    [37:00] – How to spot internalized patriarchy and perfectionism
    [42:00] – Why we must bring awareness to the systems we operate in
    [46:00] – Rediscovering the original vision for your life and business
    [52:00] – Why purpose without alignment leads to collapse
    [58:00] – How sabbaticals help you hear the whispers of your soul
    [01:06:00] – 3-part sabbatical process: Prepare, Rest, Integrate
    [01:14:00] – Final message: stop asking what to do—start asking how to be


    Choose Your Next Steps:

    Carve out 30 minutes to reflect on why you started your businessAsk yourself: What was I really craving when I stepped into entrepreneurship?Write down one part of your original vision you’ve abandoned—and commit to bringing it backDM George @itsgeorgebryant with your reflections, or subscribe to Maegan’s newsletter for more

    Connect with Maegan Megginson

    Website: deeplyrested.comNewsletter: deeplyrested.com/newsletterPodcast: Deeply Rested PodcastNo Instagram—on purpose

    Join The Alliance – Relationship Beats Algorithms™ community for aligned entrepreneurs
    1:1 Coaching – Scale with clarity, simplicity, and peace
    Live Events – Find the room that shifts everything: mindofgeorge.com/event

  • When Chaos Hits, Don’t Quit—Start Cleaning the Warehouse

    When Chaos Hits, Don’t Quit—Start Cleaning the Warehouse

    · The Mind Of George Show

    83% of entrepreneurs consider giving up during chaotic or uncertain seasons—but what if your current breakdown is actually your breakthrough?

    In this deeply personal solo episode, I read you a love letter I wrote for the entrepreneur who feels buried, uncertain, or on the verge of walking away. If you’ve ever felt like the warehouse of your life or business is overflowing with mess, confusion, or pain—this message is for you.

    This isn’t just about business. It’s about identity, resilience, and choosing to believe that the pain is the path, not the end. Whether you’re in it now or you’ve been through it before, save this episode and come back to it when you need a reminder: you are not alone.


    What You’ll Learn in This Episode

    Why chaos doesn’t mean collapse—it often signals your next levelThe two roads you can take when life and business feel overwhelmingHow to see the warehouse (your mess) as your training groundWhy surrendering isn’t weakness—it’s the starting point of strengthThe role of faith and alignment in surviving uncertaintyA raw, spoken letter to help you reconnect with your power


    Key Takeaways
    ✔️This isn’t your ending—it’s your refining.
    ✔️You’re not being buried. You’re being planted.
    ✔️You’ve made it through storms before. That’s proof you can again.
    ✔️There are two paths: avoidance or alignment. Choose wisely.
    ✔️You don’t have to do this alone. But you do have to choose to keep going.
    ✔️Radical responsibility and surrender are not opposites—they’re allies.
    ✔️Your mess has meaning—if you’re willing to meet it.

    Timestamps
    [00:00] – Why I wrote this letter: the conversations and pain that inspired it
    [02:00] – The warehouse metaphor: how we feel when chaos hits
    [04:00] – Why this isn’t the end—just the beginning
    [06:00] – The two paths: shrink and numb or rise and grow
    [08:00] – Biblical truth and the invitation to align with your calling
    [10:00] – What happens when you stop avoiding the mess and start embracing it
    [12:00] – The spiritual and emotional work of choosing yourself
    [14:00] – Final encouragement: you were made for this
    [15:00] – My challenge to you: share, reconnect, and rise


    Choose Your Next Steps:

    Reflect on the “warehouse” you’re currently standing in.Choose to take one small step toward cleaning, simplifying, or healing.DM me@itsgeorgebryant —let me know you’re walking this path with me.

    Join The Alliance – My Relationship Beats Algorithms community for aligned entrepreneurs

    1:1 Coaching – Build your business with integrity and clarity, not chaos

    Live Events – Join the room that will change your life: mindofgeorge.com/event

  • From $500 to a Million-Dollar Business: The Accidental Entrepreneur Who Reinvented Air with Mark McNally

    From $500 to a Million-Dollar Business: The Accidental Entrepreneur Who Reinvented Air with Mark McNally

    · The Mind Of George Show

    What if the thing that changes your life starts with a pizza box?

    In this inspiring and down-to-earth episode, I sit down with Mark McNally, founder of Filters Direct USA, DJ-turned-entrepreneur, and a true example of what it means to build with integrity. Mark shares his story of moving from Ireland to the U.S. with only $500, working his way up from an HVAC laborer to buying the company—and then launching his own direct-to-consumer air filter business from scratch (literally, with a pizza box prototype).

    We talk about the heart behind mission-driven entrepreneurship, how to lead values-first teams, and why your environment (and the air you breathe) could be the most overlooked factor in your health and success.

    What You’ll Learn in This Episode

    How Mark turned a cardboard pizza box into a physical product and a booming businessWhy values—not capital—create sustainable business growthHow your home air quality affects your energy, focus, and overall healthWhy every business owner needs to think about their environmentThe surprising mindset shifts that helped Mark scale without losing himselfHow to build a team that solves problems instead of creating themWhy vision, impact, and execution matter more than having all the answers


    Key Takeaways
    ✔️You don’t need a perfect plan—you need to keep moving forward.
    ✔️A good team solves problems before they reach your desk.
    ✔️Integrity is doing what’s right when no one’s watching—including in HVAC.
    ✔️Stop overlooking your air quality—it affects everything from mood to focus.
    ✔️You’re not being buried—you’re being planted.
    ✔️Success is built on work ethic, humility, and vision—not hype.
    ✔️Change your filter. Change your air. Change your life.

    Timestamps
    [00:00] – Welcome: What if your environment is blocking your next breakthrough?
    [03:00] – Meet Mark: From Ireland to Florida with $500 and a suitcase
    [06:00] – Starting with nothing—and landing a job in HVAC
    [09:00] – Working his way up to co-owning the company
    [10:00] – How COVID inspired a new idea: Filters Direct USA
    [13:00] – From pizza box prototype to reusable product
    [16:00] – The mindset behind Mark’s success: curiosity, vision, and resilience
    [21:00] – How to build team culture with integrity and clarity
    [24:00] – How to get your time back and scale responsibly
    [26:00] – Why every entrepreneur needs to check their environment
    [30:00] – The impact of indoor air quality on your health
    [38:00] – Environmental design + wellness: what you can do now
    [43:00] – Tidy Oceans: how Filters Direct gives back with every purchase
    [47:00] – Vision, values, and vertical integration: what’s next for Mark
    [52:00] – The 3 life lessons Mark would give his younger self
    [57:00] – Final thoughts: business, purpose, and living the legacy


    Choose Your Next Steps:

    Check the air filters in your home—right now.Reflect on how your environment is supporting or sabotaging your health.Ask: What’s one area in your life or business I can clean up, simplify, or improve this week?DM me @itsgeorgebryant or Mark @markmcnally and tell us what you’re shifting!

    Connect with Mark McNally & Filters Direct USA

    Website: filtersdirectusa.comInstagram: @filtersdirectusaTikTok: @filtersdirectusaUse code: IRISH50 for 50% off your first order


    Join The Alliance – My Relationship Beats Algorithms™ community

    1:1 Coaching – Build your business with clarity, simplicity, and impact

    Live Events – Get in the room: mindofgeorge.com/event

  • Simplicity Scales: 3 Buckets That Will Unblock Your Business & Reignite Momentum

    Simplicity Scales: 3 Buckets That Will Unblock Your Business & Reignite Momentum

    · The Mind Of George Show

    94% of entrepreneurs report feeling stuck—and it’s not because they aren’t working hard. The real culprit? Over Complication.

    In this episode, I break down why hustle culture is keeping you stagnant and how to get your momentum back with clarity and simplicity. I’ll walk you through the three most powerful areas of your life and business to audit right now, plus the exact questions you need to answer to eliminate the noise and focus on what actually matters.

    If you’re tired of feeling overwhelmed, distracted, or stuck in “tweaking” mode, this episode is your permission slip to simplify, realign, and scale with ease.


    What You’ll Learn in This Episode

    Why simplicity outperforms complexity 3:1How overcomplicating your strategy is actually blocking your growthThe 3 core areas (emotional, personal, business) you must audit todayThe truth behind why perfectionism is keeping you from resultsA guided framework to refocus and take aligned action—starting nowHow to break out of overwhelm, decision fatigue, and idea paralysis


    Key Takeaways
    ✔️Simplicity always scales. The best businesses aren’t doing more—they’re doing what matters better.
    ✔️Feeling stuck? It’s probably an emotional issue, not a strategy issue.
    ✔️Perfectionism is just procrastination in a prettier outfit.
    ✔️Your business should serve your life—not the other way around.
    ✔️Complexity creates confusion. Clarity creates confidence.
    ✔️Success comes from small, aligned actions done consistently—not endless tweaking.
    ✔️Get off the hamster wheel. Start running your race.

    Timestamps
    [00:00] – Why overcomplication—not effort—is keeping you stuck
    [02:00] – Simplicity outperforms complexity 3:1
    [05:00] – Why we overcomplicate: fear, perfectionism, and belief systems
    [08:00] – The addiction to iteration: “tweaking” vs. executing
    [11:00] – The 3 buckets you must audit: emotional, personal, business
    [12:00] – Bucket 1: Emotional – clear your mental clutter
    [14:00] – Bucket 2: Personal – realign your business to serve your life
    [16:00] – Bucket 3: Business – identify and double down on what’s working
    [18:00] – 9 total questions to reset, refocus, and simplify
    [21:00] – Why this pen-and-paper exercise will change your clarity
    [23:00] – Final thoughts and your challenge for the week


    Choose Your Next Steps:

    Carve out 30–60 minutes of distraction-free solo timeBrain-dump everything in three buckets: Emotional, Personal, BusinessAnswer one question from each bucket and commit to one simplificationDM me your biggest insight or simplification at @itsgeorgebryant


    Work With Me or Join the Alliance

    Ready to scale with simplicity, clarity, and alignment?

    Join my Relationship Beats Algorithms™ Alliance or apply for 1:1 coaching.

    Want to experience this work LIVE? Join the waitlist to our next in-person event at mindofgeorge.com/event

  • When Vision Feels Too Big: How to Stay Aligned When the Path Makes No Sense with Chantal Togany

    When Vision Feels Too Big: How to Stay Aligned When the Path Makes No Sense with Chantal Togany

    · The Mind Of George Show

    What if the moment you’re ready to abandon your vision is the moment you’re closest to fulfilling it?

    In this deeply moving episode, I sit down with my soul sister across the globe, Chantal Togany, founder of Empowered by Style and Powerhouse Collective Australia. From her first glimpse of vision at age 13 to navigating the darkest valleys of entrepreneurship during Australia’s intense lockdowns, Chantal shares her raw journey of surrender, reinvention, and alignment.

    She went from being a psychology grad in corporate suits—feeling out of place and unfulfilled—to stepping into her calling as a stylist, speaker, and women’s leader building a national platform of connection. We unpack the difference between vision and mission, why alignment isn’t about perfection, and what it truly means to follow your God-given calling when the path makes no sense.

    If you’re in the messy middle, on the edge of giving up, or unsure whether your dream is “realistic” enough—this episode will speak to your soul.

    What You’ll Learn in This Episode

    The life-changing difference between mission and visionWhy alignment is a magnetic pull—not a destinationHow to turn deep isolation into purpose, clarity, and communityWhy dark seasons are often divine redirectionsWhat it takes to rebuild from the ground up—when you’ve lost everythingHow to create connection as a strategy for healing, scaling, and impact


    Key Takeaways
    ✔️Your mission may shift, but your vision is sacred.
    ✔️Alignment isn’t about doing things perfectly—it’s about staying connected to your truth.
    ✔️Setbacks aren’t roadblocks—they’re redirections that reveal your next chapter.
    ✔️We don’t need more volume—we need more clarity and embodiment.
    ✔️Entrepreneurship isn’t linear—it’s God-led hopscotch.
    ✔️You don’t need to be fearless—you just need to be willing.
    ✔️If you feel alone, it’s time to build the room you wish existed.


    Timestamps
    [00:00] – Abandoning the vision vs. holding on when it gets hard
    [03:00] – Meet Chantal: a nonlinear story of style, psychology, and alignment
    [06:00] – Where her 13-year-old vision came from
    [10:00] – Leaving psychology behind to become a stylist
    [14:00] – From suits to soul: identity shifts through wardrobe
    [18:00] – Mission vs. vision: understanding the difference
    [21:00] – What alignment actually means (and how to stay close to it)
    [25:00] – Navigating the pandemic: losing everything and starting again
    [31:00] – From Melbourne to Cairns: the power of surrender
    [37:00] – Why connection is the key to surviving entrepreneurship
    [42:00] – Starting Powerhouse Collective with 8 women at a table
    [47:00] – What it means to say yes to the vision (even when it doesn’t make sense)
    [51:00] – When God slams doors to redirect you
    [55:00] – Final message: hold the vision, magnetize yourself back to alignment


    Choose Your Next Steps:

    Identify one part of your mission that’s no longer aligned—and be willing to release itAsk yourself: what would I do if I believed my vision was possible?DM me @itsgeorgebryant or Chantal on Instagram and share what you’re surrendering or reclaiming

    Connect with Chantal Togany

    Instagram (Styling): @chantal_toganyInstagram (Collective): @powerhousecollectiveauEmpowered By Style: empoweredbystyle.com (styling, color analysis & transformation)


    Work With Me or Join the Alliance

    Join The Alliance – My exclusive Relationship Beats Algorithms community

    1:1 Coaching – Build and scale a business in full alignment with who you are

  • Stop Yelling at the Internet: Why Embodiment Beats Attention Every Time

    Stop Yelling at the Internet: Why Embodiment Beats Attention Every Time

    · The Mind Of George Show

    We’re drowning in noise. 91% of online content now uses aggressive, force-based marketing—and it’s not just annoying, it’s ineffective.

    In this episode, I share a deeply personal reflection on what it means to lead with presence instead of pressure, why embodiment always wins over attention-seeking, and how the most trusted brands are the ones that show up consistently, calmly, and clearly.

    If you’ve ever felt pressured to scream louder, be everywhere, or compete with the chaos online, this episode will give you permission—and a proven path—to show up differently.

    What You’ll Learn in This Episode

    Why yelling (force-based marketing) actually repels the right peopleHow your presence builds more trust than any tactic ever couldThe personal cost of chasing attention—and how to break free from itA 3-part framework for presence-based leadershipHow to become a “lighthouse brand” that attracts aligned clientsWhy trust—not attention—is the new currency of growth


    Key Takeaways
    ✔️People don’t follow the loudest voice—they follow the one that makes them feel safest.
    ✔️Aggressive marketing reduces customer trust by 76%.
    ✔️Force reveals doubt; embodiment reveals leadership.
    ✔️Presence > pressure. Your consistency and energy are what create real connection.
    ✔️Your beliefs should speak for themselves. Show, don’t shout.
    ✔️You attract better clients when you stop yelling and start aligning.
    ✔️Lighthouse leadership is about consistency, clarity, and calm—it doesn’t need to move or yell to be effective.


    Timestamps
    [00:00] – The real problem with online yelling and aggressive marketing
    [03:00] – Why true leadership isn’t loud, it’s consistent
    [05:00] – George’s past: yelling, forcing, and learning the hard way
    [08:00] – The hidden costs of “force-based” marketing
    [10:00] – The burnout loop: attention-chasing vs. trust-building
    [12:00] – The 3-part framework: calm, belief, consistency
    [13:00] – Calm in the chaos: how safety converts better than volume
    [15:00] – Letting your beliefs speak for themselves
    [17:00] – Why the right people will find you when you’re aligned
    [19:00] – Personal examples from clients who embodied this shift
    [20:00] – The attention battlefield is a losing game—trust wins
    [21:00] – Final reflections: be the lighthouse, not the megaphone


    Choose Your Next Steps:

    Audit your content: where are you forcing instead of connecting?Choose one area where you can dial back volume and increase consistency.Practice calm, embodied leadership—even when the world yells.

    DM me or tag me on Instagram @itsgeorgebryant with your biggest reframe from this episode.

    Work With Me or Join the Alliance

    If you’re ready to lead with presence, build trust at scale, and create a business that feels like home…

    Apply for 1:1 coaching or join the Relationship Beats Algorithms Alliance.

    Want to learn this in person? Sign up for the next live event at mindofgeorge.com/event

  • Why Those “Crushing” Workouts Are Crushing You with Brad Kearns

    Why Those “Crushing” Workouts Are Crushing You with Brad Kearns

    · The Mind Of George Show

    What if everything we’ve been taught about fitness—especially as entrepreneurs—is actually sabotaging our success?

    In this energizing conversation, I sit down with Brad Kearns, former world-ranked triathlete, New York Times bestselling author, and co-author of Born to Walk, to dismantle the lies we’ve been fed about physical performance.

    We talk about the hidden costs of high-intensity training, how walking is actually the most powerful form of movement, and why most entrepreneurs are silently burning out chasing intensity when consistency is what really drives success—in health, business, and life.

    What You’ll Learn in This Episode

    Why intense workouts may be silently destroying your long-term healthThe shocking science behind walking, inflammation, and brain functionWhy most entrepreneurs are over-stressed and under-recoveredHow to build sustainable habits that support business performanceThe connection between movement and mental clarityHow to stop chasing fitness “hacks” and build a resilient foundation


    Key Takeaways
    ✔️You can’t hack your way to health. You have to build it.
    ✔️Your body doesn’t know the difference between work stress and workout stress.
    ✔️Walking increases cognitive function by 40% and creative problem solving by 60%.
    ✔️Consistency beats intensity. Always.
    ✔️Your 80-year-old self is watching you right now. What would they say about your choices?
    ✔️Small daily decisions add up to decades of freedom—or fatigue.
    ✔️Being strong isn’t just physical—it’s emotional, mental, and sustainable.


    Timestamps
    [00:00] – Why “harder” doesn’t always mean “better” in fitness
    [03:00] – Meet Brad Kearns and the real truth behind performance
    [06:00] – Born to Walk vs. Born to Run: the myth unpacked
    [10:00] – Entrepreneurial intensity and physical burnout
    [14:00] – How walking saved my health, energy, and focus
    [18:00] – Inflammation, cortisol, and the hidden cost of stress
    [22:00] – Why so many workouts actually cause fat storage
    [27:00] – Measuring success in decades, not days
    [32:00] – Micro-workouts, movement snacks, and performance stacking
    [40:00] – The power of environment design for consistent habits
    [47:00] – What true longevity and leadership really look like
    [53:00] – Lessons from the best athletes and how to apply them
    [59:00] – Final challenge and wisdom from Brad: your 80-year-old self is counting on you


    Choose Your Next Steps

    Go for a 5–10 minute walk today without your phoneCreate a simple “micro-workout” routine you can do at homeAudit your movement: where can you build in small wins daily?Screenshot this episode and tag me @itsgeorgebryant and Brad @bradkearns1 with your takeaway

    Connect with Brad Kearns

    Website: BornToWalkBook.comPodcast: The B.Rad PodcastInstagram: @bradkearns1

    Work With Me or Join the Alliance

    Want to scale your business through embodiment, alignment, and trust?

    Apply for 1:1 coaching or join the Relationship Beats Algorithm Alliance

    Sign up for the next live event

  • Power of Your Words: How the Language You Use Creates (or Destroys) Your Reality

    Power of Your Words: How the Language You Use Creates (or Destroys) Your Reality

    · The Mind Of George Show

    87% of successful people attribute their achievements to mindset—but what if your mindset isn’t just what you believe… it’s what you say?

    In this solo episode, I break down the one thing I’ve seen make or break success for myself, my clients, and some of the most influential leaders I know: language. The words you speak—internally and externally—are either building your future or reinforcing your limitations.

    Whether you’re a founder, a parent, or a high performer, this episode will give you a powerful reframe for how to speak life into your goals instead of draining their energy before they even start.

    What You’ll Learn in This Episode

    The science behind how words rewire your brain (RAS + neuroscience meets faith)How giving pain a voice gives it power—and how to reclaim your voiceWhy mindset shifts are rooted in language patterns, not just positive thinkingA 3-part framework to transform your inner dialogue and external communicationHow to reframe limiting beliefs in real timeWhy your words are the seeds for tomorrow’s results—and how to plant wisely

    Key Takeaways
    ✔️Your words shape your focus, which shapes your actions.
    ✔️Negative self-talk decreases problem-solving ability by 31%.
    ✔️Saying “I’m overwhelmed” reinforces powerlessness—reframe it to “I’m prioritizing what matters.”
    ✔️Giving pain a voice gives it more power—acknowledge it, but don’t amplify it.
    ✔️The 3-part framework:

    Catch and correct negative language.Speak what you want to see, not what you want to avoid.Surround yourself with life-giving words and voices.

    ✔️Your inner dialogue becomes your outer reality—speak accordingly.
    ✔️You wouldn’t speak to a child the way you speak to yourself—why is that okay?


    Timestamps
    [00:00] – How mindset + neuroscience prove the power of language
    [02:00] – Words either create your dream or drain its power
    [04:00] – The quote that shifted my entire perspective
    [06:00] – Why giving pain a voice gives it energy
    [08:00] – Shifting from describing your reality to creating it
    [10:00] – Framework Part 1: Catch and correct your language
    [12:00] – Framework Part 2: Speak what you want to see
    [14:00] – Framework Part 3: Surround yourself with life-giving words
    [16:00] – Why your environment is programming your reality
    [18:00] – The 30-second venting rule (and why it works)
    [20:00] – Challenge: Monitor your language for 24 hours
    [21:00] – A hack that changed my self-talk forever
    [22:00] – Final thoughts and an invitation to speak life into others


    Choose Your Next Steps:

    Monitor your words for 24 hours.Notice how you speak in moments of frustration or doubt.Flip every negative statement into a possibility-driven reframe.

    DM me your favorite reframe or post it and tag me @itsgeorgebryant. I want to hear your breakthroughs.

    Special Invitation: Work With Me

    Ready to build a business rooted in trust, alignment, and real results?

    Apply for 1:1 coaching or join the Relationship Beats Algorithms Alliance.

    Get on the list for the next live event at mindofgeorge.com/event

  • From Surviving to Leading: How to Reclaim Your Power and Rewrite Your Story with Dima Ghawi

    From Surviving to Leading: How to Reclaim Your Power and Rewrite Your Story with Dima Ghawi

    · The Mind Of George Show

    What if the biggest thing holding you back isn’t a lack of strategy or motivation—but a belief you’ve carried since childhood?

    In this deeply moving and transformational episode, I sit down with Dima Ghawi, global speaker, award-winning author, and leadership coach, whose story will leave you speechless—and inspired.

    From escaping death threats and cultural imprisonment to becoming a beacon for leaders and executives around the world, Dima shares how she shattered the “invisible vase” of limiting beliefs and now helps others do the same.

    We talk about breaking free from internal prisons, finding the courage to lead with authenticity, and how to reignite your inner fire by embracing your story. If you’ve ever felt stuck, small, or like something invisible is holding you back… this episode is the key you’ve been looking for.

    What You’ll Learn in This Episode

    What the “invisible vase” is—and how it shapes your leadership and lifeThe hidden cost of unhealed childhood wounds in entrepreneurshipThe power of vision and how to dream again when life has worn you downWhy forgiveness is the most overlooked leadership strategyDima’s 5 soul-shifting questions to activate your inner fireHow to rise from the shards and become a “starter dough” for others


    Key Takeaways

    ✔️You are not living the life you’re meant for until you shatter the invisible vase.
    ✔️Limiting beliefs formed in childhood silently sabotage your business and life.
    ✔️Forgiveness isn’t just healing—it’s leadership.
    ✔️You don’t need to be fearless—you need to be willing.
    ✔️Vision gives you direction, even if all you have is 5 minutes of energy.
    ✔️Courage is not confidence—it’s a choiceless choice you lean into daily.
    ✔️You already have the wild element within—you just need to rise.


    Timestamps
    [00:00] – Welcome and intro to Dima’s story of courage and transformation
    [03:00] – What is the invisible vase and how it holds us back
    [06:00] – The hidden voice in leaders that sabotages decisions
    [10:00] – Dima’s upbringing in Jordan and the roots of cultural limitations
    [13:00] – Escaping abuse, isolation, and creating a new life in the U.S.
    [18:00] – Surviving, rebuilding, and discovering the power of choice
    [24:00] – Redefining courage: it’s not about fearlessness
    [29:00] – The role of vision in creating a purpose-driven life
    [37:00] – The vase as a metaphor for internalized expectations
    [41:00] – The 5 questions to activate your inner fire
    [50:00] – Why forgiveness is your key to freedom
    [56:00] – Becoming the “starter dough” that helps others rise
    [59:00] – Final words of wisdom and how to start shattering your vase today


    Choose Your Next Steps
    Journal your answers to Dima’s 5 reflection questions:

    What ingredients help you rise?Who do you need to bring on the journey?What is your current vision?What knuckles are holding you down?Who can you be a starter dough for?

    Choose one limiting belief and rewrite it into a powerful truth.

    DM me or Dima on Instagram and share your biggest takeaway.

    Connect with Dima Ghawi

    Instagram: @dima.ghawiWebsite: www.dimaghawi.comBook: Breaking Vases – Grab it here

    Join The Alliance – My exclusive Relationship Beats Algorithms community

    Private Coaching – Ready to scale with alignment? Apply to work with me

  • How the APPLE Framework Builds Trust with Your Customer Journey

    How the APPLE Framework Builds Trust with Your Customer Journey

    · The Mind Of George Show

    93% of businesses are optimizing the wrong part of the funnel—and it’s costing them growth, trust, and connection.

    In today’s episode, I walk you through the newly updated version of one of the most powerful frameworks I’ve ever created: the APPLE Framework for Customer Journey. This isn’t just a model—it’s a tool I’ve used with billion-dollar brands, startups, and my own business to build relationships at scale that drive retention, referrals, and sustainable growth.

    Whether you’re writing emails, managing sales calls, onboarding new clients, or simply communicating on social media—this framework will transform how you guide people toward results while building trust every step of the way.


    What You’ll Learn in This Episode

    Why most businesses are optimizing the wrong things—and what to do insteadHow to communicate more effectively with leads, clients, and your teamThe exact five-step framework (APPLE) for guiding people through your businessHow to use the framework in marketing, sales, delivery, onboarding, and even parentingWhy building trust at scale is the new competitive advantageHow to pre-handle objections, eliminate resistance, and create more referrals


    Key Takeaways
    ✔️What you tolerate, you teach. What you communicate, you control.
    ✔️The Apple Framework = Acknowledge, Prepare, Project, Let Them Know, Excite
    ✔️Customer journey is NOT your funnel—it’s the emotional path people take with your brand.
    ✔️Marketing, sales, and delivery should all be rooted in relationship and trust—not tactics.
    ✔️This framework works in DMs, emails, coaching, team meetings, sales calls, and beyond.
    ✔️Most resistance in business happens when people don’t feel safe—this model solves that.
    ✔️Mastering customer journey is about mastering relationships at scale.


    Timestamps
    [00:00] – Why 93% of businesses are optimizing the wrong thing
    [03:00] – The future of business: trust > attention
    [06:00] – What most people misunderstand about customer journey
    [10:00] – Introduction to the updated Apple Framework
    [12:00] – The five steps: Acknowledge, Prepare, Project, Let Them Know, Excite
    [15:00] – Example 1: Using Apple in an Instagram DM
    [17:00] – Example 2: Onboarding a new coaching client
    [18:30] – Example 3: Structuring a sales call with Apple
    [20:00] – How this framework eliminates resistance and builds confidence
    [22:00] – Why this works in ANY part of your business (or life)
    [23:00] – Your challenge: Audit your last message, email, or call—did you Apple it?


    Choose Your Next Steps:

    Review your last email, message, or sales call—did you use all five Apple steps?

    Practice using APPLE in your next piece of communication (DM, email, Zoom call, etc.)

    Tag me on Instagram @itsGeorgeBryant and let me know how you’re applying the framework—I want to hear your wins!

    Special Invitation: Work With Me!
    Ready to scale your business through trust, alignment, and relationship-driven strategy?

    Apply for 1:1 coaching or join the Relationship Beats Algorithms Alliance.

  • The Money Myths Keeping You Stuck & How to Fix Your Cashflow with Phil McGilvray

    The Money Myths Keeping You Stuck & How to Fix Your Cashflow with Phil McGilvray

    · The Mind Of George Show

    Most entrepreneurs think they have a revenue problem—when in reality, they have a cash flow problem.

    In this powerful episode, I sit down with Phil McGilvray, former financial advisor, stockbroker, and founder of Grandma’s Jars, to unpack why most businesses struggle—not because of what they earn, but because of how they manage what they keep.

    If cash flow has ever felt confusing, stressful, or overwhelming, this episode will redefine how you think about money, profit, and long-term freedom.

    Phil shares how he walked away from a million-dollar salary to help entrepreneurs like you master their money using simple, timeless principles. This is your invitation to finally make money work for you—not the other way around.

    What You’ll Learn in This Episode

    The biggest myths around money that keep entrepreneurs stuck in survival modeWhy scaling revenue without cash flow mastery is a trapHow business creep silently kills profits (and what to do about it)The “Grandma’s Jars” method and why it still works todayHow to start separating personal and business finances—without overwhelmThe real reason financial systems equal peace, confidence, and clarity


    Key Takeaways
    ✔️Most businesses don’t fail from lack of revenue—they fail from lack of cash flow clarity.
    ✔️Mixing personal and business finances is a recipe for confusion and burnout.
    ✔️The “lifestyle and business creep” trap happens at every revenue level—clarity is your only way out.
    ✔️Feast-or-famine cycles are self-created—and they can be broken with a system.
    ✔️Simple monthly systems give you control, not complexity.
    ✔️The cascade method gives you an exact visual framework for managing your money, step by step.
    ✔️If your business isn’t paying you consistently, it’s time to check your pricing, delivery, and cash buckets.


    Timestamps
    [00:00] – Why most entrepreneurs don’t actually have a revenue problem
    [03:00] – Meet Phil McGilvray: from million-dollar firm to cash flow simplifier
    [06:00] – The #1 myth entrepreneurs believe about money
    [10:00] – The danger of not separating personal and business finances
    [14:00] – Lifestyle creep vs. business creep—and how both cost you
    [20:00] – Why more revenue won’t solve cash flow chaos
    [23:00] – How to break the feast-or-famine cycle permanently
    [27:00] – Why “opening the door” is easier than you think
    [33:00] – The Grandma’s Jars origin story and timeless principles
    [38:00] – The cascade method explained: how to visually manage your finances
    [42:00] – The 3 things entrepreneurs really want from money
    [49:00] – Where to start: the simple awareness audit that changes everything
    [54:00] – Final wisdom from Phil: it’s not shame—it’s stewardship


    Choose Your Next Steps

    Grab Phil’s New Book: The Cash flow Fix, is a simple, powerful manual to help you eliminate stress, break feast-or-famine cycles, and finally master your business finances.

    Connect with Phil

    WebsiteInstagramFacebook

    Join The Alliance – My exclusive community where relationships beat algorithms and clarity drives scale. Join here

    Private Coaching – Apply to work with me directly and build a business that aligns with your values and vision. Apply here

  • What You Tolerate, You Eventually Embrace

    What You Tolerate, You Eventually Embrace

    · The Mind Of George Show

    94% of entrepreneurs admit to tolerating situations they know are harmful to their success.

    But here’s the kicker—only 12% actively work to change them.

    What if the biggest obstacle to your growth isn’t your strategy or marketing, but the things you’ve learned to accept as “normal”?

    In this episode, I dive into:

    Why your standards—not your strategies—determine your successThe four most common areas of misalignment that cost you the mostHow to identify and break free from patterns that keep you stuckWhy boundaries aren’t about saying NO—they’re about making space for better YESSESA simple 4-step process to bring your business and life into alignmentHow taking action on small shifts builds unshakable confidence

    If you’ve ever felt stuck, drained, or like you’re constantly over-delivering without fulfillment, this episode will show you how to reset your standards and reclaim your energy.

    Key Takeaways
    ✔ What you tolerate, you will eventually embrace. If you don’t change it now, it will define your future.
    ✔Your biggest obstacle isn’t strategy—it’s what you’ve learned to accept.
    ✔Tolerating misaligned clients, underpricing yourself, and ignoring boundaries costs you more than you think.
    ✔Boundaries aren’t about saying NO—they’re about creating space for what truly matters.
    ✔The four-step process to breaking free from bad patterns:

    Audit what you’re currently tolerating. Identify red flags.Decide on your new standard. What’s the highest version of you willing to accept?Make a hard stop. If you wouldn’t embrace it long-term, stop tolerating it today.Communicate and reinforce your boundaries. Hold yourself accountable to the new standard.


    Timestamps
    [00:00] – The biggest mistake entrepreneurs make: tolerating the wrong things
    [02:00] – How small tolerances become big problems over time
    [06:30] – The four sneaky areas where entrepreneurs sabotage themselves
    [10:00] – How misaligned clients and underpricing drain your business
    [14:00] – The real cost of ignoring boundaries (and how to fix it)
    [18:30] – Step 1: Auditing what you’re tolerating and why it’s keeping you stuck
    [22:00] – Step 2: Defining new standards and non-negotiables
    [26:00] – Step 3: Making a hard stop and eliminating what’s out of alignment
    [30:00] – Step 4: Communicating and enforcing your new boundaries
    [35:00] – How setting higher standards leads to better opportunities and confidence
    [42:00] – Final thoughts: Your future is created by what you choose to accept today


    Choose Your Next Steps:

    This week, I challenge you to:

    Identify ONE thing you’ve been tolerating that needs to change.Decide on the new standard for yourself.Make the shift—set a boundary, stop the behavior, or raise your price.DM me or tag me on Instagram @itsGeorgeBryant and tell me what you’re shifting!

    Special Invitation: Work With Me!

    If you’re ready to build a business that aligns with YOU, apply for private coaching and let’s create a strategy that fits your life and values. Apply HERE.

    Join the Alliance – Get access to my exclusive Relationship Beats Algorithms community for only $100/month. Join now.

  • Breaking Free from the Gilded Cage: How to Escape External Validation & Find Real Freedom with Keren Eldad

    Breaking Free from the Gilded Cage: How to Escape External Validation & Find Real Freedom with Keren Eldad

    · The Mind Of George Show

    You can have all the success in the world, but if you’re not free, what’s the point?

    Too many entrepreneurs build a life that looks great on the outside but feels empty on the inside. If you’ve ever hit a big milestone and still felt unfulfilled, this episode is for you.

    Today, I sit down with Keren Eldad, high-performance coach for founders and CEOs, bestselling author of Gilded, and an expert in breaking people out of the toxic cycle of external validation.

    We dive deep into:

    What the “gilded cage” is and how it keeps high achievers stuckThe dangerous trap of chasing external validationWhy comparison—even to your past self—is the thief of joyThe three key pillars of personal mastery: self-compassion, authenticity, and equanimityHow to shift from playing “not to lose” to playing to WINThe three most powerful questions that will instantly shift your mindset

    If you’ve ever felt like you’re chasing success but still feel trapped, this episode will help you break free and redefine what winning truly looks like.

    Key Takeaways
    ✔️Success isn’t just about achievements—it’s about how free you feel in the process.
    ✔️If you’re playing to avoid failure instead of playing to win, you’re already losing.
    ✔️Self-compassion is the foundation of success. Stop beating yourself up and start speaking to yourself with kindness.
    ✔️Authenticity means aligning your thoughts, feelings, and actions—without making Faustian bargains.
    ✔️Equanimity (staying calm and unreactive) is your greatest business asset.
    ✔️The three mindset-shifting questions you must ask in any challenge:

    Is the problem the problem, or is my response the problem?Is there another way to see this?Where is the opportunity in this situation?


    Timestamps
    [00:00] – Why success alone won’t set you free
    [02:00] – The Gilded Cage: How high achievers get trapped
    [06:30] – How to stop chasing external validation and redefine success
    [10:00] – Why comparison—especially to your past self—steals your joy
    [14:00] – The 3 pillars of personal mastery: self-compassion, authenticity, equanimity
    [18:30] – How to stop reacting and start responding with clarity
    [22:00] – Playing to win vs. playing not to lose—why it matters
    [30:00] – The 3 questions that will instantly shift your mindset
    [38:00] – How to implement these shifts in your business and leadership
    [42:00] – Final thoughts: The key to freedom as an entrepreneur


    Choose Your Next Steps
    This week, I want you to:

    Pick one of the 3 mindset-shifting questions and use it in your business.Practice self-compassion—notice when you’re being too hard on yourself and shift the narrative.DM me or tag me on Instagram @itsGeorgeBryant and let me know which insight from this episode hit you the hardest.


    Resources Mentioned In This Episode

    Special Announcement: Keren’s New Book!

    Want to go deeper into breaking free from the Gilded Cage? Grab Keren Eldad’s new book Gilded, a #1 new release in business management and a Forbes top read of the year.
  • The Hidden Cost of Ignoring Your Intuition in Business

    The Hidden Cost of Ignoring Your Intuition in Business

    · The Mind Of George Show

    If you’ve ever made a decision, ignored your gut, and later realized your gut was right, this episode is for you.

    92% of entrepreneurs admit to ignoring their intuition on major business decisions, and 87% say it costs them more than just money. Your gut instinct isn’t just a feeling—it’s your most powerful and most ignored business asset.

    In this episode, I break down:

    The three major warning signs that you’re ignoring your intuitionWhy relying only on data leads to burnout and hollow successHow to strengthen your intuition muscle for better business decisionsThe real reason so many entrepreneurs get stuck in the “golden prison”How to combine data and intuition to create aligned business growth

    If you’ve ever felt stuck, drained, or disconnected from your business, this episode will show you how to fix it. Let’s dive in.

    Key Takeaways

    ✔️Your intuition is your most powerful business tool—but most people ignore it.
    ✔️Ignoring your gut leads to misalignment, wasted time, and burnout.
    ✔️When your decisions don’t feel right, they probably aren’t.
    ✔️You can train your intuition through practice, awareness, and quiet time.
    ✔️The best business strategy is data + intuition—neither works alone.


    Timestamps
    [00:00] – The cost of ignoring your gut in business
    [02:00] – Why intuition is a business superpower
    [06:30] – The three major warning signs that you’re ignoring your intuition
    [10:00] – How ignoring your gut creates a “golden prison”
    [14:00] – How to strengthen your intuition for better decisions
    [18:30] – Why saying YES when you should say NO is the biggest mistake
    [22:00] – How to use data + intuition for sustainable business growth
    [26:00] – Your challenge: Make one business decision based purely on intuition


    Choose Your Next Steps:
    This week, I want you to:

    Make one business decision based purely on intuition.Track what happens—how did it feel? What was the result?DM me or tag me on Instagram @itsgeorgebryant and let me know what you learned.


    Special Invitation: The Montana Event!Want to go deeper into alignment, identity, and scaling your business in a way that feels right? This is your chance to break free from outdated business models and start building in full alignment. Join the Montana Event!

    Spots are limited—secure yours now HERE.


    Resources mentioned in the episode:

    Work With Me – Ready to build a business that aligns with YOU? Apply for private coaching here.Join the Alliance – Get access to my exclusive Relationship Beats Algorithms community for only $100/month. Join now.
  • Entrepreneurship Unfiltered: The Truth About Success, Identity & Scaling with Josh Jurkovich

    Entrepreneurship Unfiltered: The Truth About Success, Identity & Scaling with Josh Jurkovich

    · The Mind Of George Show

    Entrepreneurship is one of the hardest sports in the world, yet most people step onto the field without a playbook. But what if success wasn’t about having all the answers, but about becoming the person who can handle them?

    In this episode, Josh Jurkovich flips the script and interviews George Bryant on the realities of entrepreneurship—from setting massive goals and failing to hit them to breaking free from outdated business models and limiting beliefs.

    If you’ve ever felt like you’re chasing success but still feel empty inside, this episode will help you redefine what winning actually looks like—not just in business, but in life.

    What You’ll Learn in This Episode

    Why most entrepreneurs struggle to hit their goals and what to do insteadThe real cost of coaching—and why most people don’t realize what they’re signing up forHow to align your identity with your business successThe comparison trap—why it’s keeping you stuck and how to break freeWhy relationships will always matter more than revenueHow to build a business with heart—balancing authenticity, empathy, and integrityThe mindset shifts that separate struggling entrepreneurs from thriving ones


    Key Takeaways
    ✔️Your identity, not your strategy, determines your business growth.
    ✔️The hidden cost of coaching—most people don’t realize what they’re actually signing up for.
    ✔️Comparison keeps you stuck—learn how to shift from competition to inspiration.
    ✔️Success isn’t about tactics—it’s about becoming the person who can execute.
    ✔️Integrity, authenticity, and relationships will define your long-term success.
    ✔️The best businesses are built on connection, not just conversion.


    Timestamps
    [00:00] – Introduction: The hardest sport in the world—entrepreneurship
    [02:00] – How Josh & George met and the impact of their work together
    [06:30] – The trap of setting massive business goals without a clear path
    [10:00] – Why most coaching programs fail to deliver real transformation
    [14:00] – The power of identity: Becoming the person who can handle success
    [18:30] – The comparison trap: Why we get stuck and how to escape it
    [24:00] – Building a business with heart—the key to long-term fulfillment
    [30:00] – The masculine & feminine approach to leadership and personal growth
    [36:00] – How your values dictate your business success
    [45:00] – Why relationships will always outperform marketing tactics
    [50:00] – Closing thoughts: Integrity, faith, and the real secret to winning


    Choose Your Next Steps
    Let us know what resonated with you! Tag @itsgeorgebryant and @joshjurkovich on Instagram or send a DM with your biggest takeaway. You can visit Josh’s website here.


    Special Invitation: Join the Next Event!
    Want to go deeper into identity, leadership, and scaling your business with heart?

    Join George in this immersive 3-day experience that will help you break through limiting beliefs, refine your customer journey, and build a business aligned with your values.

    Spots are limited—secure yours NOW
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