Afleveringen
-
📩 Email is NOT Dead – Why Pet Pros Need to Hit Send!
If you think email marketing is old news, think again! In this episode, we’re proving that email is one of the most powerful tools in your pet biz toolkit. 🐾💻
Sherry and Carly are breaking down exactly how consistent email marketing can drive serious sales—yep, we’ve seen it firsthand! We’re sharing:
📩 How to build an email list that actually works (hint: start at checkout!)
📩 Lead magnets that attract customers & keep them engaged
📩 The 80/20 content rule – How to keep emails fun, valuable, and NOT just another sales pitch
📩 Why segmenting your list = better engagement & more $$$
📩 How to repurpose content like a pro (work smarter, not harder!)
📩 Community building through email – making customers feel like VIPs
📩 ChatGPT & other tools to make email marketing easier than ever
If you’ve been sleeping on email marketing, this is your wake-up call! Hit play and get ready to level up your email game! 🎧🐶💡
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas -
🐾 The Dirty Secrets of Pet Food – What They Don’t Want You to Know! 🛑🍖
Think the pet food industry has your pet’s best interest at heart? Think again. Susan Thixton, founder of Truth About Pet Food, is here to pull back the curtain on the shocking truths hiding in your pet’s bowl. From misleading labels and sneaky marketing tricks to regulatory loopholes that protect big pet food over your pet’s health, we’re exposing it all.
🚨 Why You NEED to Hear This Episode:
🔹 Pet food recalls—what brands don’t want you to know (hint: kibble is the real problem!).
🔹 The truth about "human-grade" ingredients—are you feeding your pet junk?
🔹 Who actually regulates pet food (and why they aren’t protecting your pet).
🔹 How to decode labels & spot red flags in seconds.
🔹 Raw food myths—why it's under attack and who benefits from the fear-mongering.
🔹 How to take back control & make the best choices for your pet’s health!
This episode is packed with eye-opening insights, real talk, and practical tips to help you navigate the chaos that is the pet food industry. If you love your pet, you NEED to hear this.
🎧 Hit play now, because knowledge is power—and your pet deserves the best! 🐶🐾
👉 Learn more at https://truthaboutpetfood.com/
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas -
Zijn er afleveringen die ontbreken?
-
🎙️ Trade Show Success – A Must-Listen Replay! 🎙️
Global Pet Expo 2025 is almost here—March 26-28 in Orlando, Florida—and we’re bringing back one of our most valuable episodes to help you prep like a pro!
This episode is packed with must-know tips to maximize your trade show experience, including:
✔️ How to prep & navigate the show floor
✔️ Essential items to bring
✔️ Networking & making meaningful connections
✔️ Smart product inquiries & show specials
✔️ Using social media to boost your experience
✔️ Time management strategies
✔️ Staying energized & avoiding trade show burnout
Whether it’s your first time or you’re a seasoned pro, these tips will help you make the most of Global Pet Expo 2025! 🎧🐾
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas -
In this episode of Pet Shop Girls, Carly and Sherry dive into smart strategies to keep customers coming back for more! They chat about the power of unforgettable in-store experiences, understanding shopper behavior, and how your most loyal customers can be the key to boosting profitability.
Most importantly, Carly and Sherry reveal how going the extra mile to surprise and delight your customers can turn one-time shoppers into lifelong fans. Tune in for actionable tips that will help your pet business thrive! 🎧🐾
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas -
We're back with all the furry details on how to make your pet store the paw-fect destination for Valentine's Day! From chew-tiful bouquets to a "gamble on puppy love" event, we've got the scoop on irresistible promotions that are sure to have your customers falling head over paws. This episode is packed with so many sweet ideas, you'll be saying "I chew-se you!" all the way to the bank.
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas -
We're so excited to have Art Nakagawa on the show today. As a 44-year industry veteran, Art's passion for supporting independent pet retailers is truly inspiring. We dive deep into the power of private labeling - how it can boost your brand, improve margins, and keep those customers coming back. Art shares his expertise on simplifying the process, getting creative with packaging, and why private label is a must-try for any indie pet biz.
Connect with Artvark Pet products:
https://www.artvarkpet.com/
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas -
In this episode, we're diving deep into the art of keeping your rock-star employees happy, engaged and part of the family. From biannual check-ins to creative recognition programs, we're spilling all our secrets to make sure your dream team sticks around.
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas -
In this episode, we're diving deep into the world of generational differences in the workplace on this episode of the Pet Shop Girls podcast. As business owners, we've got a front-row seat to the unique perspectives, work styles, and communication needs of Baby Boomers, Gen X, Millennials, and the up-and-coming Gen Z. Join us as we share our tips and tricks for managing this diverse crew, from appealing to their tech-savvy tendencies to tapping into their entrepreneurial spirits.
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas -
This week, we are diving into the world of POS systems with the one and only Nicholas Cook, president and co-founder of Pinogy. We're talking all things point-of-sale - from must-have features to hidden fees and everything in between. Whether you're a seasoned store owner or just starting out, this episode is packed with insider tips to help you find the perfect POS to keep your business running like a well-oiled machine.
Connect with Nicholas & Pinogy:
https://www.pinogy.com/
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas -
This week, join us to pull back the curtain on the challenges indie retailers face when working with brands. From MAP policy nightmares to SKU overload, we're laying it all out there - but don't worry, we've got solutions too! Join us as we give brands a peek behind the scenes and show them how to better support the lifeblood of the pet industry.
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas
Connect with Pet Product News:
https://www.petproductnews.com/
https://www.facebook.com/PetProductNews -
In this episode of Pet Shop Girls, we are guiding you through a refreshing approach to the New Year. Instead of overwhelming yourself with resolutions, we show you how to reflect on your wins, celebrate your momentum, and plan for success with confidence. You’ll discover how to shift your mindset to say, “Look at everything I’ve already done—just watch what I can do!” Plus, we share practical tips, an actionable worksheet (The Momentum Map!) in our Indie Insider Facebook Group, and inspiring ideas to help you carry your wins forward into the year ahead.
Get ready to enter the New Year with gratitude, confidence, and a clear focus to build on your pet business success! 🎉
Key Takeaway: Celebrate your progress, plan your path, and step into the next year with unstoppable momentum.
Get the Momentum Map:
https://www.canva.com/design/DAGZkrDmwY4/-Dqs4mK5wVTy_ee9D2G3qQ/view?utm_content=DAGZkrDmwY4&utm_campaign=designshare&utm_medium=link2&utm_source=uniquelinks&utlId=h88d2c4ce3c
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas
Connect with Pet Product News:
https://www.petproductnews.com/
https://www.facebook.com/PetProductNews -
This week, we're tackling a topic that's near and dear to our hearts: the art of being copied. As fellow indie retailers, we know all too well the sting of seeing your brilliant ideas snatched up by the competition. But you know what they say... imitation is the sincerest form of flattery, right? Join us as we dive into how to handle those copycat critters, turn that frustration into fuel, and keep on innovating.
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas
Connect with Pet Product News:
https://www.petproductnews.com/
https://www.facebook.com/PetProductNews -
We're so excited to welcome Stacey Bowie from Astro Loyalty to the podcast! We know Astro is a game-changer for indie pet pros, but Stacey is here to blow our minds with all the features we didn't even know existed. From saving time on frequent buyer programs to powerful marketing tools, Stacey is dishing out the inside scoop on how Astro can take your business to the next level. Strap in, pet pros, because this episode is packed with can't-miss info that's sure to have you saying "What? Astro can do that?!" Trust us, you'll be begging Stacey to come back for round two.
Get Astro:
https://www.astroloyalty.com/
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas
Connect with Pet Product News:
https://www.petproductnews.com/
https://www.facebook.com/PetProductNews -
In today's episode, we dive into the world of staff feeding programs - the secret sauce that can turn your employees into brand ambassadors and boost your sales. We're spilling all the juicy details, from how to set up a seamless redemption process to keeping those pesky freeloaders in check. Grab a snack (or a free bag of pet food, if you're lucky) and get ready for some serious pet retail magic. It's time to make your staff as passionate about those products as you are!
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas
Connect with Pet Product News:
https://www.petproductnews.com/
https://www.facebook.com/PetProductNews -
Hey Pet Pros - Sherry here, taking over the mic. In this episode, I'm diving into the transformative power of networking and why it's a game-changer for pet business owners. I share my personal journey from avoiding networking events to embracing them as opportunities for growth.
I share actionable tips for making authentic connections, and explain how to overcome the fear of putting yourself out there. Whether you're a networking newbie or looking to sharpen your skills, this episode is packed with practical advice to help you open doors, identify, and act on opportunities.
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas
Connect with Pet Product News:
https://www.petproductnews.com/
https://www.facebook.com/PetProductNews -
We're celebrating a big milestone - one whole year of the Pet Shop Girls podcast! Join us as we take a trip down memory lane, sharing our favorite tips and insights from the past 52 episodes. Whether you're a long-time listener or brand new to the show, this special anniversary episode is packed with can't-miss advice to take your pet business to the next level. Grab a seat and get ready for a crash course in pet retail gold!
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas
Connect with Pet Product News:
https://www.petproductnews.com/
https://www.facebook.com/PetProductNews -
Hey Pet Pros, Carly here! I'm flying solo this week to share some insights on a topic that's been a game-changer for my business: short-form video content. As the self-proclaimed "TikTok Princess" of the pet industry, I'm excited to dive into the proven formula I use to create videos that stop the scroll and keep my audience engaged. Whether you're a seasoned social media pro or just dipping your toes in, you're going to walk away with actionable tips to level up your video game and reach more pet parents than ever before. So grab a pen and paper, and let's get started!
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas
Connect with Pet Product News:
https://www.petproductnews.com/
https://www.facebook.com/PetProductNews -
We are thrilled to welcome back the one and only Bob Negan, co-founder of WhizBang Retail Training, for our 50th episode! As independent pet pros gearing up for the busy holiday season, we couldn't think of a better expert to have on. In this episode, Bob shares his wealth of experience, offering invaluable tips on staying focused, managing stress, and engaging our teams. He even provides a roadmap for navigating the holiday hustle with positivity and purpose.
Get the Retail Money Machine course from Retail Brilliance FOR FREE using promo code PETSHOPGIRLS
https://app.retailbrilliance.com/courses/154/purchase?coupon=PETSHOPGIRLS
Connect with Bob Negan and WhizBang:
https://whizbangtraining.com/
https://www.facebook.com/groups/WhizBangRetail/
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas
Connect with Pet Product News:
https://www.petproductnews.com/
https://www.facebook.com/PetProductNews -
What happens when good promos go bad? In this episode, we're sharing our biggest tips for running smooth and profitable sales and promotions at your store. We have learned some hard lessons and we hope by sharing them here, you can learn from us without having to make those same mistakes yourself!
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas
Connect with Pet Product News:
https://www.petproductnews.com/
https://www.facebook.com/PetProductNews -
Buckle up, pet pros, because we are about to take you on a wild ride through the world of Canva - the design tool that's about to change the game for your business. Whether you're a seasoned Canva wizard or you're still using outdated programs like Microsoft Publisher (yikes!), you're not going to want to miss the game-changing tips, tricks, and features we're spilling. Trust us, after this episode, you'll be creating jaw-dropping visuals that'll have your customers begging for more.
Connect with the Pet Shop Girls!
Find us everywhere: https://linktr.ee/petshopgirls
Connect with Carly (House of Paws):
https://www.instagram.com/houseofpawsboutique
https://www.tiktok.com/@houseofpawsboutique
https://www.facebook.com/houseofpawsboutique
Connect with Sherry (Odyssey Pets):
https://www.facebook.com/odysseypets
https://www.instagram.com/odysseypets
https://linktr.ee/odysseypetsdallas
Connect with Pet Product News:
https://www.petproductnews.com/
https://www.facebook.com/PetProductNews - Laat meer zien
