Afleveringen
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Do you immediately start thinking about a new product every time you want more sales? In this episode, I share where I would look first if I needed to make an extra $10,000 in my product business without creating anything new. I break down the 7 places where product-based business owners commonly leave money on the table and explain why growth is often about activating what's already working instead of constantly chasing the next thing. Tune in to learn how to generate more revenue by making the most of what you already have.
In This Episode, Youâll Learn:
00:00 Whatâs the biggest mistake founders make when revenue feels tight?
04:45 The 7 places to look for untapped revenue.
05:45 The opportunity many founders miss with wholesale buyers.
06:15 Can maximizing your best-sellers and tweaking your pricing increase revenue without increasing sales?
08:00 The 3 lessons every product business owner should remember.
08:30 The one action step I want you to take this week.
Resources + Links
DM "Dear Jaclyn" on Instagram @theproductboss to submit your question for a future episode!
Register for the FREE Live Workshop on June 22: Discover How to Scale Your Product Business to $1M Without It Breaking, Stalling, or Running You Into the Ground HERE!
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
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Are you still relying on Google and social media to help customers find your products? In this episode, Iâm joined by Gloria Chou to talk about how AI is transforming product discovery and why traditional marketing strategies are becoming less effective. Gloria shares why trust signals, media mentions, and strategic PR are becoming some of the most powerful tools for helping brands get found online. We also dive into ways product-based business owners can use AI tools to uncover trends, identify media opportunities, and position their products in front of buyers who are ready to purchase. Tune in to learn how to make your brand easier to find, easier to trust, and easier to buy from.
In This Episode, Youâll Learn:
00:00 Why AI is changing the way customers discover products.
03:45 How is AI influencing purchasing decisions today?
05:15 How PR creates the trust signals AI looks for.
08:30 How can small brands compete with larger companies?
10:00 The PR strategy that helps brands get discovered.
12:00 How can Perplexity help you find media-worthy angles?
15:30 5 ways product business owners can use AI for PR.
17:45 How competitor research can strengthen your marketing strategy.
19:15 How media coverage successfully improves AI discoverability.
24:15 How PR helps reduce reliance on platforms you don't own.
25:30 The first AI prompt Gloria recommends trying today.
28:30 How to start building AI visibility for your brand right now.
Resources + Links
Listen to Gloria's previous appearance on The Product Boss Podcast: Episode 723 HERE!
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
Gloria Chou: @gloriachoupr
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Zijn er afleveringen die ontbreken?
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Do you have products in your business that are creating more work than growth? In this episode, I share why one of the smartest ways to scale your product business isnât adding more products⊠itâs knowing what to let go of. I break down the 3 categories of products that may be holding your business back, how to identify them using both data and strategy, and why letting go of the wrong products can create more clarity, stronger sales, and a more profitable business. Tune in to learn how to build a focused product line that supports your business's future rather than slowing it down.
In This Episode, Youâll Learn:
00:00 Why some products are preventing your business from growing.
03:00 The danger of believing that more products automatically create more sales.
05:15 How off-brand products weaken your positioning and confuse customers.
07:45 How clarity helps customers buy faster and remember your brand.
10:00 Which products drain profit and operational capacity?
13:30 What are the costs of carrying too many SKUs?
15:45 What data should you review before eliminating a product?
17:00 Are you keeping products because of strategy or emotion?
21:30 The question every product business owner should ask before keeping a product.
22:00 The 3 types of products you may need to eliminate before you scale.
23:15 Why growth sometimes comes from simplifying instead of adding more.
24:30 How product pruning creates stronger sales, better margins, and easier growth.
Resources + Links
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
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What if your business feels heavy not because you need to do more, but because youâre still carrying too much? In this episode, I talk about the cost of being overly involved in every part of your product business and why constantly being needed can become the thing limiting your growth. I share the mindset shifts, leadership changes, and operational decisions that will help you step out of daily operational overwhelm and build a more profitable business with less dependence on you. Tune in to learn how to create a business that can thrive without your constant presence.
In This Episode, Youâll Learn:
00:00 Are you too involved in your business?
05:30 The decision I made to create more profit with less involvement.
07:30 Why control and care are not the same thing in leadership.
11:30 Which standards and systems free you from daily control?
12:30 How to help team members take ownership of outcomes and results.
17:30 The leadership mindset needed for sustainable scaling.
22:15 The question every business owner needs to ask themselves.
24:45 The 3 shifts that help you become less necessary in your business.
Resources + Links
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
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Are you making more sales but feel more stressed and less free? Letâs fix what scaling (gone wrong) is costing you. In this episode, I talk about one of the biggest misconceptions product-based business owners have: believing that more revenue automatically creates a healthier business. I share the operational and financial issues that keep entrepreneurs feeling constantly stressed, even at higher revenue levels, and how to start identifying whatâs weighing your business down. Tune in to learn how to build a product business that feels lighter, stronger, more profitable, and sustainable.
In This Episode, Youâll Learn:
00:00 Why a million-dollar business can still feel financially stressful.
04:45 Why weak profit margins create bigger problems at scale.
07:15 What happens when you keep feeding an unprofitable business model?
09:30 How too much complexity drains your time, money, and energy.
11:45 Why focus and simplification are critical for sustainable growth.
13:30 What should you stop carrying in your business?
16:45 Why control is not the same thing as leadership.
19:45 The question every product business owner needs to ask.
Resources + Links
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
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What actually makes a retailer want to carry your product? In this episode, I sit down with Rebecca Gale, founder of Gale Studio, to talk about what it really takes to build a wholesale-ready brand that customers and buyers genuinely connect with, and why wholesale is about far more than simply getting products into stores. Rebecca shares how her experience working with luxury brands like David Yurman, Patek Philippe, and Piaget shaped the way she approaches branding, customer experience, storytelling, and wholesale relationships today. Get ready to position your brand in a way that elevates everyone involved.
In This Episode, Youâll Learn:
00:00 Why products alone are not enough to build a successful brand.
09:00 Lessons from heritage brands like David Yurman and Patek Philippe.
19:00 How customer behavior influences pricing, branding, and product decisions.
22:45 How regional buyer preferences influence successful product collections.
28:45 Why experiential retail is the future of product-based businesses.
35:45 What should founders fix before scaling through wholesale?
39:30 Is social media really the best way to grow a product business?
48:00 How wholesale partnerships help legitimize your brand.
54:15 Why entrepreneurs shouldnât build businesses alone.
01:00:15 What it really takes to grow a product-based business today.
Resources + Links
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
Gale Studio on IG: @shopgalestudio
https://www.shopgalestudio.com/
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Are you constantly playing catch-up in your business instead of feeling in control? If youâre making inventory decisions based on whatâs running low or what just sold, itâs not a time problem, but a planning problem. In this episode, I break down why your business feels reactive and how thatâs costing you growth, profit, and peace of mind. I share how to shift from last-minute decisions into proactive, backwards planning, how to create a clear production timeline, and why your calendar should guide your decisions. Tune in to learn how to plan smarter and get out of reactive mode.
In This Episode, Youâll Learn:
00:00 Why does reactive inventory keep you stuck?
03:00 What the fashion industry taught me about planning ahead.
06:45 The Lead, Run, Grow framework for scalable systems.
07:30 The 4 signs your business is running reactively.
11:00 How to map your production timeline using Anchor Dates.
13:00 Why relying only on platforms like Faire can keep you reactive.
15:15 Why implementation matters more than more information.
Resources + Links
Want to join us in person? DM âChicagoâ on @theproductboss to get details on our upcoming live event.
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
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What happens when your "garage-born" creative outlet becomes an 8-figure empire, and then life suddenly asks you to slow down? In this episode, Iâm joined by Ann Williams, founder of Yearly Co. and a long-time Product Boss success story. We talk about the radical shifts required to step out of the "maker" role, the power of saying no to the wrong opportunities, and what it truly looks like to build a business that supports your life instead of consuming it. Ann also shares how her breast cancer diagnosis at 37 reshaped her leadership and redefined success in a way no business strategy ever could. Get ready to rethink how you grow, lead, and let go.
In This Episode, Youâll Learn:
00:00 Why scaling isnât just about more sales.
03:00 How Ann turned a simple family tradition into a high-revenue product model.
08:45 What rapid growth really looks like behind the scenes.
11:00 Why underpricing will always catch up with you.
13:30 The identity shift required to grow beyond the maker stage.
15:00 What happens when you donât delegate?
20:00 Lessons learned from a Stage 1 diagnosis at age 37.
27:30 What it really takes to shift your perspective and ambition.
30:45 Why your business wonât fall apart if you take time off.
34:45 How to navigate rising costs without panicking.
39:15 What to do when your business model needs to shift.
45:15 Why 80% of your revenue comes from 20% of your products.
48:30 What your business actually needs from you right now.
53:15 How to hire and build the right team.
01:00:15 How to handle hard leadership decisions.
Resources + Links
Shop Ann Williamsâ brand, Yearly Co HERE!
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
Ann Williams on IG: @annbrennanwilliams
Yearly Company: @yearlycompany
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What if the very thing youâre praised for is the thing holding you back? In this episode, I talk about the cost of being âthe strong oneâ the one everyone relies on, the one who handles everything, the one who never asks for help. While it might look admirable on the outside, constantly carrying it all drains your health, your energy, your relationships, and even your ability to grow your business. Tune in to learn how this pattern shows up in your life and business, and how to start receiving support so you can scale your business without sacrificing yourself.
In This Episode, Youâll Learn:
00:00 The pattern high-achieving women fall into without realizing it.
05:00 How ignoring your body becomes a dangerous habit.
08:15 A wake-up call about not asking for help.
10:00 The physical toll of always putting yourself last.
12:45 Why being needed is not the same as being supported.
15:30 The identity trap of being âthe one who handles everything.â
17:00 Whatâs the difference between real strength and self-abandonment?
19:45 What does real support actually look like in life and business?
22:00 Ways to start asking for help today.
24:45 The question you need to ask yourself to stop the cycle.
Resources + Links
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
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Thinking about adding more products to fix slow sales? In this episode, I break down the SKU problem that no one talks about as you grow a product-based business. Did you know more products can drain your margins, dilute your marketing, and create operational chaos? Hereâs how to recognize when your product line is actually working against you and how to fix the problem before it costs you. Tune in to learn how to stop managing mess and start focusing on the hero products that drive clarity and sustainable profit.
In This Episode, Youâll Learn:
00:00 Why adding more products is not the answer to your business.
03:30 Why product businesses end up with too many SKUs.
05:30 The profit and margin problem no one talks about.
07:00 What happens when your marketing tries to sell too many things?
08:45 Why do customers get confused and stop buying?
09:15 How to identify your hero products and what to let go of.
11:00 The shift from managing more to simplifying smarter.
12:00 The fastest way to simplify and become more profitable.
Resources + Links
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
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Thinking about quitting your job, but scared it wonât work? In this episode, I sit down with Caroline Gilman, founder of Atlantic Blue Canvas, who grew her product-based business to $2 million in revenue while still working full-time as a CPA. We talk about the mindset of letting go of control, trusting others, and learning how to âfire yourselfâ from the things holding your business back. Caroline shares what made her leave corporate, the identity shift that had to happen first, and why hitting a revenue milestone alone isnât what gives you the confidence to go all in. Tune in to learn what it actually looks like to scale, let go, and step into your next level.
In This Episode, Youâll Learn:
00:00 The uncomfortable truth about success no one tells high achievers.
05:30 How did you turn a hobby into a multimillion-dollar product business?
09:00 When do you start outsourcing?
15:45 How to grow your business even if you still have a full-time job.
21:00 The financial benchmark that tells you youâre ready to go all in.
26:00 Why waiting for the âperfect timeâ is costing you more than you think.
34:45 The fastest way to stop being the bottleneck in your business.
41:30 A product launch strategy that increases sales without more traffic.
48:00 What to prioritize early so you donât waste time or money.
50:00 Why hiring sooner can actually make you more profitable.
54:00 How to build a team that supports your life.
01:02:15 The mindset shift that helps you scale faster and with less burnout.
Resources + Links
Shop Atlantic Blue Canvas HERE + use code PRODUCTBOSS20 for 20% off!
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
Atlantic Blue Canvas: @atlanticbluecanvas
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Thinking about launching something new to fix slow sales? In this episode, I break down one of the most common patterns I see with product-based business owners when things feel slow, heavy, or inconsistent. It feels productive, but more often than not, itâs creating more complexity, more pressure, and more cash tied up in the wrong places. I talk about whatâs really happening when you hit this stage of growth and why your next revenue leap likely wonât come from adding more products. Tune in to learn how to simplify your business, make cleaner decisions, and scale in a way that actually supports you.
In This Episode, Youâll Learn:
00:00 What most business owners do when sales slow down.
02:45 Why creating new products feels productive.
04:15 What actually drives growth beyond 6 figures?
11:30 Whatâs actually holding your revenue back?
15:00 Why not all bestsellers are worth keeping.
18:45 What happens when you donât evolve with your business growth?
21:00 3 questions to ask before adding another product.
23:45 Can your business actually support another product right now?
25:00 How to get more from whatâs already working.
27:00 What's the difference between busy businesses and scalable ones?
29:15 How to identify the real constraint in your business.
Resources + Links
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
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What if your business isnât the problem, but a reflection of whatâs happening inside you? In this special episode, Iâm sharing an interview I did on Tina Towerâs Her Empire Builder podcast where we talk about what happens when what used to work stops working, why more effort isnât the answer, and how your business starts reflecting your beliefs, your fears, and your level of self-trust. I open up about navigating grief, buying out my co-founder, rebuilding my identity as a solo CEO, and learning that no amount of strategy can outwork self-doubt. Get ready to shift how you see your business, your growth, and whatâs possible for you.
In This Episode, Youâll Learn:
00:00 Why this episode is different and more personal than usual.
05:15 What it really looked like to take over the business solo.
10:30 How do you know when itâs time to reset everything?
14:30 How simplifying the business increased profitability.
19:15 How comparison keeps you stuck and second-guessing.
24:00 Why is it essential to ask for support in life and business?
28:30 Why many women stay stuck at lower revenue levels.
34:00 A mindset tool to break through your next level.
39:30 Are you chasing the right version of success?
43:45 What to do when your identity no longer matches your business.
Resources + Links
Listen to Her Empire Builder by Tina Tower HERE!
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
Get business tips sent right to your inbox - join the newsletter!
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Jacqueline on IG: @theproductboss
theproductboss.com
Tina Tower on IG: @ââtina_tower
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How do you build a product brand that actually stands out in a crowded market? In this episode, I sit down with Alannah Connealy, founder of Raena Health, to talk about how to build a hormone-focused product company designed specifically for women navigating hormone changes, the realities of building a physical product business, and why being known for one thing can make your brand stronger. Alannah shares what it really takes to create products people trust and want to buy, why content marketing played a huge role in early growth, and the lessons she learned while scaling a product company. Tune in to learn what it really takes to build a product brand people trust and keep coming back for.
In This Episode, Youâll Learn:
00:00 Meet Alannah Connealy, founder of Raena Health.
03:30 How identifying your ideal customer shapes product design and packaging.
07:30 The type of content that converts best for product brands.
10:30 Advice for entrepreneurs starting their first product business.
13:00 Did you start with one product or multiple products?
16:30 Tips for physical product business owners who are just getting started.
Resources + Links
Learn more about Raena Health HERE!
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
Alannah on IG: @alannahconnealy
Alannah on LinkedIn: @alannahconnealy
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What if the biggest limitation in your business is not your strategy but your beliefs? In this episode, Iâm sharing a realization that changed the way I think about growth. After more than 20 years helping entrepreneurs scale their businesses, Iâve seen something over and over again. Strategy matters, but it is rarely the thing that unlocks the next level. I talk about how your business can act like a mirror reflecting your mindset, the fears that keep entrepreneurs stuck between failure and success, and an exercise you can use to break through your next growth edge. Tune in to discover why raising your personal ceiling is often the key to raising your revenue.
In This Episode, Youâll Learn:
00:00 Why strategy alone will not unlock your next level.
03:15 Why your business often mirrors your beliefs and mindset.
05:00 Is fear creating an invisible ceiling in your business?
07:15 A mindset tool to break through your next growth edge.
08:45 The exercise to identify the strengths that carried you through.
09:30 How to create your personal power choice statement.
11:00 The question that can remove the ceiling from your business.
Resources + Links
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
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Are you making sales but still not feeling profitable? In this episode, I'm sharing the pricing foundation I teach inside The Product Boss that protects your profit, prepares you for wholesale, and helps you stop underpaying yourself while working nonstop. I break down what belongs in your cost of goods, how to calculate wholesale and retail pricing correctly, and what to do when the numbers feel higher than you expected. Get ready to stop guessing your prices and start building a sustainable and scalable product business that supports you.
In This Episode, Youâll Learn:
00:00 The 3 pricing foundations every product owner needs.
03:30 What does the cost of goods include per unit?
05:15 Why labor causes the biggest pricing mistakes.
08:15 The 2x2 pricing method explained step by step.
11:30 What to do when your calculated price feels âtoo high.â
14:00 The 2 ways to reduce costs without lowering quality.
18:00 Why some businesses are not wholesale-ready yet.
20:15 How brand positioning impacts pricing power.
24:00 The mindset blocks that cause underpricing.
26:15 Questions to help you evaluate your pricing decisions.
29:00 How to get support with pricing inside The Product Boss.
Resources + Links
Get customized coaching for your business - join the 60 minute qualification call!
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Jacqueline on IG: @theproductboss
theproductboss.com
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What does it really take to turn a product idea into something you can actually buy on store shelves? In this episode, I sit down with Ethan Haber, Founder and CEO of Happy Habitats, who took an overlooked niche idea and built it into an award-winning small pet brand now sold across major retailers in North America. We talk about what persistence actually looks like behind the scenes, how to validate an idea before manufacturing, and why belief in possibility often matters more than resources. Get ready to rethink whatâs possible for your product idea and see how small niches can lead to big opportunities.
In This Episode, Youâll Learn:
00:00 Meet Ethan Haber, CEO & Founder of Happy Habitats.
04:30 How Ethan discovered an overlooked niche opportunity in the pet market.
08:30 Why niche markets can still become highly profitable businesses.
15:00 How to use online communities for customer research and product validation.
18:30 What persistence looks like during difficult growth stages.
21:00 How trade shows and relationship-building led to major retail opportunities.
23:15 The biggest product development mistake that costs time and money.
26:30 Trade show booth strategies that attract buyers.
29:00 Why âeveryone is accessibleâ and how to connect with decision-makers.
31:15 The mindset shift that helped Ethan scale to 6-figures and beyond.
35:00 Where to find and support Happy Habitats products today.
Resources + Links
Learn more about Happy Habitats Store HERE!
Ready to stop guessing and follow a proven system? Book your strategy call HERE!
Find and close your next buyer with AI & automation HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
Ethan on LinkedIn
Happy Habitst on TikTok: @happy.habitats
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Is your handmade business making sales, but youâve hit a ceiling? Good news, Iâm about to share how to break through! In this episode, weâll dissect the moment every product-based business owner hits when demand outgrows your personal capacity and you become the bottleneck. I call it the Breaking Point, and itâs exactly where scaling either happens⊠or stalls.
Iâll show you how to redefine what âhandmadeâ means as you grow, identify whatâs keeping your business stuck, and make the shifts needed to scale your physical product business without burning out. If you want to grow your handmade business (whether you make candles, jewelry, pottery, or any other handmade product) to $1M and beyond, itâs time to stop doing more and start building differently.
In This Episode, Youâll Learn:
00:00 What is the âBreaking Pointâ?
05:45 Why every product-based business eventually hits a capacity ceiling.
08:00 The revenue levels where structure typically breaks.
12:00 Why what got you here wonât get you to your next level.
17:15 The sand-in-your-hand exercise that shows how control shrinks capacity.
22:00 How a $2M pottery brand still operates as handmade with 20 potters.
25:00 The identity shift from maker to creative director.
26:30 The 2 areas product businesses should consider hiring for first.
28:00 How to decode where you must stay and where you must get out of the way.
34:15 How to identify the one area that breaks when you get busy.
42:30 The 3 decisions to make when you hit your Breaking Point.
45:45 What would change if you stopped carrying it alone?
47:00 How to download the free Do, Delegate, Delete training.
Resources + Links
Download the free Do, Delegate, Delete training and workbook HERE!
Ready to SELL MORE products without the hustle of building a following? Join Sales Accelerator HERE!
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Jacqueline on IG: @theproductboss
theproductboss.com
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Have you ever had the thought, âIf I change whatâs working, Iâll lose everything?â I coached a six-figure product business owner who was afraid that growing her online sales would tank her in-person show revenue. In this episode, I share the exact framework I use with my clients when scarcity shows up disguised as responsibility. I break down the âThen What?â ladder so you can uncover the real fear underneath your pivot. Get ready to trust yourself enough to take the next step.
In This Episode, Youâll Learn:
00:00 The fear that sounds like strategy but isnât.
04:15 Why every level of business requires a mindset upgrade.
06:15 How scarcity disguises itself as logic and responsibility.
08:30 How early conditioning impacts your business decisions.
12:15 What are you really afraid will happen if you pivot?
15:15 The difference between certainty and self-trust.
18:45 How to use the âThen What?â ladder to uncover your core fear.
24:30 The 24-hour sales stretch that created instant breakthroughs.
28:30 Is your worst case scenario actually survivable?
33:45 3 self-trust statements to help you move forward.
36:00 The one question that reveals your next level.
39:00 How to get support inside The Product Boss programs.
Resources + Links
Ready to stop guessing and follow a proven system? Book your strategy call.
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Jacqueline on IG: @theproductboss
theproductboss.com
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Is there a âright wayâ to handle grief? After losing both of my parents in one year, I learned something that surprised me: grief doesnât happen when itâs convenient, and strength doesnât always look like pushing harder. In this episode, I talk about grief, leadership, and what it really looks like to keep showing up in your product business when life is not cooperating. I also break down 4 simple but powerful moves that have helped me navigate grief, hard seasons, burnout, illness, caretaking, and major life transitions without pretending Iâm fine or disappearing from my life and work. Hereâs what Iâve learned about leading when life gets heavy.
In This Episode, Youâll Learn:
00:00 What surprised me most after losing my parents.
03:15 How high-capacity women use busyness as a coping mechanism.
09:15 What happens when your nervous system forces a business reset?
13:00 The 4 moves for navigating hard seasons without abandoning yourself.
15:00 Why hard seasons require fewer commitments.
21:30 Why support is not weakness and lone-wolf leadership leads to burnout.
23:00 How businesses survive hard seasons through systems and support.
26:00 What surrender actually means when life feels out of control.
29:15 The shamash metaphor and servant leadership through grief.
31:00 Do you need to be healed to keep living and leading?
Resources + Links
Ready to stop guessing and follow a proven system? Book your strategy call.
Get business tips sent right to your inbox - join the newsletter!
Watch on YouTube
Follow
Jacqueline on IG: @theproductboss
theproductboss.com
- Laat meer zien
