Afleveringen

  • In this episode of the Unexpected Entrepreneur podcast, we talk about the significance of having a strong brand for photographers and how an outdated brand can hinder business growth. Then we dive into the Rebrand Edit service, designed to simplify the rebranding process, making it collaborative and tailored to your needs.

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of the Unexpected Entrepreneur podcast, Jessie and Brayden discuss the often confusing topics of business finances and taxes. Brayden introduces his Unfuck Your Biz framework and we explore common mistakes made by new entrepreneurs, the importance of understanding compliance, and the nuances of hiring contractors versus employees. About Braden:

    Braden is a California licensed attorney and tax professional. His tagline is your gay best friend here to help you get your legal, tax, and financial shit legit. Braden works primarily with online and creative small business owners through his law firm, the Not-Your-Average Law Firm and his online programs.

    Braden hosts the Unf*ck Your Biz podcast and is the author of a book by the same title. When not doing business things, he is an avid runner, triathlete, CrossFit enthusiast, and home cook. When not doing those things, he's probably taking naps on his patio in San Diego, or watching shows with his husband and three dogs.

    Braden's Links: + Website + Instagram + Facebook + Podcast + Threads + Join the Contract Club - All the templates you need. All in one place. Just pay the one-time, $50 cover, and you’re in for life. + Subscribe to the Newsletter - Not everyone can have a lawyer and tax pro in their back pocket. We offer peace of mind with our monthly newsletter where we send legal updates, tax deadlines, helpful guides, checklists and access to our private podcast. + Learn more about 1099s

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

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  • In this episode of the Unexpected Entrepreneur podcast, we dive into the importance of having a unique photography website that reflects your personality and style. A bland website can make you forgettable and lose potential clients. We share actionable strategies for creating a standout website, including starting with brand personality, using storytelling, making booking easy, and infusing personality into every detail.

    Our links:

    + Grab your FREE ticket to the High-End Wedding Summit

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of the Unexpected Entrepreneur podcast, Jessie and Christine Wright dive into the importance of inclusive photography, particularly for couples who exist in larger bodies. Christine shares her personal experiences as a plus-size bride and how it has shaped her passion for capturing diverse couples in the wedding industry. We explore the challenges faced by larger couples in finding representation and the need for photographers to adapt their techniques to ensure everyone feels comfortable and confident in front of the camera. About Christine: Christine is a Houston and Toronto-based wedding photographer who has been capturing couples for almost ten years. She is high-key obsessed with getting the perfect shot and highlighting all body types, which has resulted in global recognition from media giants like Cosmopolitan, People, Skinny Mommy and Popsugar. An advocate for plus-size couples and representation in media, she has started speaking about the unique challenges they face when planning a wedding and finding the right media team to capture them. She has recently started educating wedding photographers and videographers on how to communicate and capture couples who exist in larger bodies. Christine's Links: + Website + Instagram + TikTok + Inclusive Styling Workshop

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of the Unexpected Entrepreneur podcast, KP dives into how photographers can stand out in a saturated market by embracing their unique strengths, personal stories, and creative styles. From creating a memorable brand experience and marketing with confidence to attracting the right clients, the episode provides actionable steps for photographers to carve their own space in the industry and connect with their ideal clients.

    Our links:

    + Grab your FREE ticket to the High-End Wedding Summit

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of the Unexpected Entrepreneur podcast, Jessie and Maddie discuss the complexities of niching in business. Maddie shares her insights on niching, the importance of positioning and marketing, signs of outgrowing a niche, the benefits of a gradual transition, and the value of leveraging existing client relationships. About Maddie: Maddie Peschong is a branding photographer and coach who is obsessed with teaching creative entrepreneurs how to build a profitable business by being themselves. Through coaching, digital products, and personal branding photos, she helps women discover their magic so they can stand out in a saturated market, confidently scale their income without trading more time for money, and do only work they love. She is the creator of the Rebrand group coaching program for brand photographers, host of the Take it Personally Podcast, and founder of the White Space Studio in Sioux Falls, SD, a place where creatives can design, dream, and collaborate while developing their own irresistible brands. Maddie's Links: + Website + Instagram + Podcast + Threads + Grab the shotlist

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of the Unexpected Entrepreneur podcast, we dive into the importance of branding and rebranding for photographers. Your branding goes beyond logos and websites; it encompasses the story and experience a photographer creates for their clients. Defining your identity and values as a photographer serves as the foundation for effective rebranding and can be the difference-maker in finding perfectly aligned clients.

    Our links:

    + Grab your FREE ticket to the High-End Wedding Summit

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of the Unexpected Entrepreneur podcast, we sit down with Andrea Cakmar, a talented wedding photographer based in Southern Arizona, to talk about her transformative rebranding journey. Andrea shares what it was like to transition from a DIY website to a professionally designed brand and how her new website attracts more aligned clients. About Andrea: Andrea Cakmar Photo + Film is a destination wedding photography and videography team based in Tucson, Arizona that is inclusive and affirming for all couples. The team specializes in artful, expressive photography captured through a warm, film-inspired style. Andrea and her associates are known for providing an elevated experience that guides couples through the wedding process, from consultation to gallery delivery. Andrea's Links: + Website + Instagram + Facebook + YouTube

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode, Jessie and Jocelyn talk about the importance of case studies for photographers. They highlight how case studies can help photographers attract their ideal clients, showcase their expertise, and differentiate themselves from the competition. Case studies go beyond traditional galleries and instead focus on specific situations, unique elements, and the photographer's process. About Jocelyn: Jocelyn Montemarano is a former journalist turned case study coach at Scale Your Resonance. She loves helping coaches, service providers, and experts to use their client stories to bring more transparency into the sales process and turn right-fit lurkers into dreamy clients. Jocelyn's Links: + Website
    + Instagram
    + Threads
    + LinkedIn
    + Free Training: Discover How to Consistently Receive Results From Your Clients and Grow a Collection of High-Converting Case Study Content

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of the Unexpected Entrepreneur podcast, KP talks about the significant shifts in client expectations within the photography industry. She emphasizes the importance of adapting branding to meet the evolving needs of modern clients who prioritize personalized experiences, authenticity, and strong values.

    Our links:

    + Grab your FREE ticket to the High-End Wedding Summit

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of The Unexpected Entrepreneur, we sit down with Kinsey Soderberg of Authentic AI to explore how solopreneurs can embrace AI tools without losing their brand's authenticity. Kinsey shares actionable tips on training AI to align with your voice, using it as a collaborative tool, and maintaining a human-first approach while leveraging AI to save time and boost productivity.

    About Kinsey:

    With her brand and podcast Authentic AI®, Kinsey helps down-to-earth entrepreneurs leverage AI tools in your business without wasting your time or sacrificing your authenticity.

    She focuses on a human-first approach to AI that brings your brand to the forefront, and helps you make AI work for you (not the other way around).

    She believes in using AI to get more done more quickly without sacrificing quality and find a little wiggle room to actually enjoy your life.

    Check out her signature programs: AI Reels Club and Brand Blueprint for ChatGPT.

    Kinsey's Links:

    + Website + Instagram + Threads
    + YouTube
    + Podcast + Reels Prompt Playbook for ChatGPT + Brand Blueprint for ChatGPT

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of the Unexpected Entrepreneur podcast, Jessie and Olivia discuss Olivia's rebranding journey as a wedding and portrait photographer. They explore the challenges Olivia faced in establishing her brand, the importance of a strong online presence, and the transformations she experienced after the rebrand. About Olivia:
    Olivia is a wedding and portraiture photographer based in New Orleans, specializing in film photography. Olivia lives in New Orleans with her husband, Alika, daughter and two golden retrievers. Olivia's Links: + Website + Instagram

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of The Unexpected Entrepreneur, we're diving into the world of social media management and wedding content creation with Mimi from Wilder Social. Mimi shares insights on balancing authenticity and engagement on platforms like Instagram, adapting to algorithm changes, and the unique value of a wedding content creator. Whether you're a wedding vendor or a couple planning a special day, you'll gain a deeper understanding of how social media can shape and capture memories.

    About Mimi:

    Wilder Social, founded by Mimi Lebourgeois, is a small creative entity specializing in social media marketing for wedding professionals and wedding content creation. I’ve been in the social media industry since 2017, working in fashion, cannabis, wedding and retail spaces. I love bringing a personal feel to the digital world, creating a social experience that’s simply different- and capturing couples in love in the most candid moments.

    Mimi's Link:

    + Website + Instagram + Threads
    + Facebook

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode, Jessie chats with Hannah from Boundless Copy about brand voice. We talk about what brand voice is and why it's important, how to discover and develop your brand voice, and how to use it effectively in your copywriting and messaging. About Hanna: Hanna Marcus is the Founder & Head Copy Gal behind Boundless Copy–a copywriting agency that specializes in helping biz owners use their clear, sticky brand voice to flip on the neon welcome sign for their dream people. In the last 8 years, Boundless has helped 400+ creatives, service pros, & more write web copy, sales pages, blogs, and more, all with the mission of inspiring their dream people to take action! Hanna's Links: + Website + Instagram + Threads + Brand Voice Roundup Waitlist for Q4

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of the Unexpected Entrepreneur podcast, Jessie and Aimee discuss the journey of rebranding Aimee's photography business, Please Don't Blink. We talk about the importance of unique branding in the crowded wedding photography market and the insights gained from the rebranding process. Aimee shares her newfound confidence in her brand and website, highlighting the significance of showcasing her personality and style to attract the right clients. About Aimee:

    My name is Aimee, and I live in Central Pa. I am a big fan of our 4 distinct seasons, the woods, and having my family close by.

    As a lover of Love, adventure, and the outdoors, I feel like I hit the career Jackpot being able to photograph elopements and intimate weddings. I get to document the coolest couples, doing the activities they love, in epic locations, while they say I DO. Is there anything better?

    Coming from a photojournalism background, my strength as a photographer comes in anticipating moments and capturing them. I am also the ultimate cheerleader. I want your wedding day to be as amazing as you are!

    When I am not photographing weddings, you will probably find me running trails (I have actually run a couple 50 milers), paddle boarding, cross country skiing, drinking coffee, growing killer veggies, or snuggling with my cat Steve.

    Aimee's Links:

    + Website

    + Instagram

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of the Unexpected Entrepreneur podcast, Jessie and Samantha Eck dive into the often confusing world of bookkeeping and finances for entrepreneurs. Samantha, a seasoned bookkeeper, shares her insights on how to effectively manage finances, understand key metrics, and navigate the complexities of tax deductions. About Samantha:

    Samantha Eck is a bookkeeper for creatives and a coach for bookkeepers looking to build their business. Using her corporate background and education in accounting she focuses on helping creatives read the story their numbers are trying to tell them so that they can utilize them to grow their business to unexpected heights.

    When not crunching numbers Samantha can be found spending time with her husband Justin and dog Vivi usually reading, gaming or cross stitching while watching a good show.

    Samantha's Links:

    + Grab Samantha's QuickBooks Setup Checklist

    + Check out the Strategic Success Mini Workshop

    + Fill out Samantha's discovery form

    + Website

    + Instagram

    + Threads

    + Facebook

    + LinkedIn

    + YouTube

    + Podcast

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • Are you playing it too safe with your photography brand? In this episode, we explore why authenticity is key to a successful rebrand. We discuss the risks of generic branding, how to infuse more of you into your brand, and actionable steps to create a more aligned and effective presence.

    Our links:

    + Grab your FREE ticket to the High-End Wedding Summit

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of The Unexpected Entrepreneur, Alexa Phillips from Bright Eyes Creative joins us to explore the evolving landscape of newsletters. We dive into the difference between newsletters and email marketing, why an owned audience is essential for business resilience, and how to strategically repurpose content from newsletters to social media. Alexa shares tips on creating meaningful, engaging content that builds community and boosts conversions.

    About Alexa:

    Alexa Phillips is a brand & business development strategist and writer. With almost a decade of marketing and writing experience, Alexa has worked with Fortune 500 brands, startups, and creative entrepreneurs to grow their brands through content marketing. She is the founder and Chief Brand Architect at Bright Eyes Creative, a creative studio that helps creative entrepreneurs monetize their zone of genius and creativity. She is also the author of Creatives Anonymous, a weekly newsletter that explores what it means to be a modern-day creative.

    Alexa's Link:

    + Instagram

    + LinkedIn

    + Threads

    + Creatives Anonymous

    + Musing to Monetized

    + Free Brand Audit Workbook

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of the Unexpected Entrepreneur Podcast, we chat with adventure elopement photographer Stephanie Lamar about her rebranding experience with Inkpot Creative. She shares the pivotal moment when she realized her website no longer represented her vision and how a custom brand helped her stand out in a saturated market. Tune in to hear how this transformation has not only boosted her confidence but also streamlined her business systems, bringing more ease and automation into her workflow.

    About Stephanie:

    Stephanie Lamar is an adventure and destination elopement photographer based in Death Valley National Park. She travels around the world capturing elopements, intimate weddings, proposals, and portraits for unconventional couples who want a laid-back but luxurious experience. If you can't find her be sure to check the romantasy section at your local bookstore.

    Stephanie's Links

    + Website

    + Instagram

    + Facebook

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.

  • In this episode of The Unexpected Entrepreneur Podcast, we chat with Kylee Boaman, a wedding and brand photographer, about her rebranding experience with Inkpot Creative. Kylee shares how her brand evolved from inconsistent visuals to a cohesive, recognizable identity that allows her to stand out in a competitive industry.

    Kylee's Links:

    + Website

    + Instagram

    + TikTok

    Our links:

    + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand.

    + Apply to work with us on your brand and website in The Rebrand Edit.

    + Access the episode show notes.

    + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day!

    + Want to DIY your website? Check out our Showit template shop.

    + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google.

    + Interested in being a guest on our pod? Fill out the form on this page.