Afleveringen
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Tried every marketing tactic and still not seeing results?
In this episode, I reveal the real reason your SEO, ads, cold emails, and networking efforts arenât workingâand how to fix it.
You'll learn:
â Why every marketing tactic works (and doesnât)
â The one shift I made that transformed my results
â How positioning trumps all when it comes to winning better clients
If youâre tired of throwing spaghetti at the wall and want a marketing strategy that actually worksâthis oneâs for you.
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
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đą New Podcast Episode: Why You NEED to Create Content đïž
I just hit 201 podcast episodesâthatâs over 4 years of weekly content!
But hereâs the thing⊠I wasnât always a content creator. A few years ago, I hadnât even recorded a single video.
Now? My content brings in leads on autopilot, builds trust at scale, and helps me grow my businesses without chasing clients.
In this episode, I share:
â How to start creating content (even if you hate being on camera)
â Why video, podcasts & blogs help you stand out from the competition
â My simple system for turning content into clientsIf youâve been hesitant to put yourself out there, this is your sign to start. You donât have to be great to start, but you have to start to be great.
đ§ Listen here
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
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Zijn er afleveringen die ontbreken?
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How to Onboard Employees Without the Headache
Bringing in new employees is excitingâbut it can also feel like a massive headache. The admin, the training, the constant hand-holding⊠itâs enough to make you put off hiring altogether.
But what if you could completely remove yourself from the onboarding process?
Thatâs exactly what Iâve done in my firm. In this episode, I break down:
â The step-by-step system I use to onboard employees seamlessly
â How I ensure new hires hit the ground runningâwithout me being involved
â The tools I use to automate and document training, so I never repeat myselfIf youâre growing your firm and want to make hiring easy, this episode is for you.
đ§ Listen now
----------
If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
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This week, Iâm recording from the Qatar Airways lounge in Dohaâjust wrapping up a week at the Web Summit and setting up a new business entity in Qatar.
Why? Because niching down has opened doors I never expected.
In this episode, I break down:
â How focusing on one niche (content creators) led to massive growth
â Why specializing in relocations to Dubai created even more opportunities
â The surprising business incentives in Qatarâand why weâre expanding there
â The simple strategy that will help you stand out, attract clients, and charge moreMost accountants make the mistake of trying to be everything to everyone. The truth? That keeps you stuck as a commodity. When you become the go-to expert in one area, clients come to you.
Listen now
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
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One of the biggest fears I hear from accountants is, âWhat if I hand off client relationships and my team leaves with my clients?â
I get itâI used to think the same way. But over time, I realized that holding on too tightly was actually holding me back.
In this episode, recorded from the Heathrow lounge before I head to the Web Summit in Doha, I break down:
â Why the fear of losing clients is overblown
â How trusting my team gave me more freedom and a stronger firm
â The key to creating a practice that runs without you
â The 3 drivers of employee motivation (and how to use them)Iâve built a firm where I no longer check emails, take client calls, or manage day-to-day workâand my business is stronger than ever. If you want that kind of freedom too, you need to hear this.
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
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đ How to Buy Back Your Time â And Get More Done đĄ
Ever feel like thereâs never enough time in the day? đ© Youâre juggling client work, admin tasks, and trying to grow your businessâbut nothing really moves the needle.
đïž In this episode, I share a simple framework from Dan Martellâs Buy Back Your Time and explain how Iâve applied it to buy back hours every week so I can focus on high-value work (without burning out).
đ Hereâs what we cover:
â The Time & Energy Audit: How to track where your time goes
â The DEA Method: Delegate, Eliminate, Automate
â Your First Hire: Why hiring an admin assistant is the game-changer you need
â The ÂŁ25 Rule: How to decide what tasks you should never do againđ Plus, I share how this approach has helped me build a firm that runs without meâand how you can do the same.
Don't miss this episode
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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In todayâs episode, Iâm doing something a little differentâIâm thinking out loud and taking you through my decision-making process on a BIG business move Iâm considering.
đ The dilemma? Whether or not to invest ÂŁ100K+ into developing my own pricing and proposal software for accountants.
đ In this episode, I break down:
â How I evaluate big financial and business decisions
â The risks and rewards of launching a software product
â Why niching down and solving real problems is key to business growth
â The role of AI in modern accounting practicesThis is a real behind-the-scenes look at my thought processâwould you do it? Let me know what you think!
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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New Podcast Out Today! đïž
Is your marketing strategy keeping up with the AI revolution? This episode is a must-listen if you want to attract high-value clients effortlessly and stay ahead of the competition.
We dive into:
đ Why relying on referrals alone isnât sustainable
đ€ How AI is changing the game for accountants
đ The exact system to generate consistent leads on autopilot
đĄ Real examples of AI in actionâincluding how it can write content that sounds just like you!Plus, Iâm giving podcast listeners an exclusive offer to finally build a marketing system that works for YOU.
Donât miss out
đč Want access to my AI-powered tools and systems? DM me âPodcastâ on LinkedIn, and Iâll send you the details!
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! Use the code PODCAST10 at the checkout to get a discount for life
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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My Weekly Productivity Routine
Struggling to stick to your goals and make meaningful progress? In this episode, Iâm sharing my personal productivity routine, packed with lessons from books like Atomic Habits, Indistractable, and Make Time.
Hereâs what youâll learn:
âïž How I structure my week for maximum productivity.
âïž Why living by your calendar is a game-changer.
âïž Simple strategies to manage distractions and reclaim your focus.
âïž The role of environment design in boosting creativity and focus.
âïž How accountability (and investing in coaching) can fast-track your success.Whether you're battling tax season chaos or just looking to get back on track with your 2025 goals, this episode is your guide to working smarter, not harder.
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! Use the code PODCAST10 at the checkout to get a discount for life
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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đïž 90% of Accountants Are Letting Clients Down â Hereâs How to Stand Out
In this episode, Iâm fresh off a 2.5-day mastermind event packed with insights, connections, and game-changing ideas. My mind is buzzing with strategies to grow my coaching business and bring even more value to the accounting world.
But let me tell youâwhat I heard at this event about accountants shocked me. A staggering 90% of business owners shared negative experiences with their accountants, from lack of guidance to poor communication. While this might sound disheartening, itâs a massive opportunity for proactive, value-driven accountants like you to stand out.
What youâll learn in this episode:
Why most accountants struggle to deliver value and how you can be different.The power of niching and specializing to serve your clients better and charge premium fees.A step-by-step overview of how my Power Positioning System attracts ÂŁ30K+ in recurring fees each monthâon autopilot.Real-life success stories of accountants breaking through barriers and growing their practices.đ Special Offer: Loyal podcast listeners can use code PODCAST10 to get 10% off for life when joining the PAC this month! Visit https://www.rezahooda.com/jointhepac to claim your spot and start building your marketing system for 2025.
đĄ If youâve been relying on referrals and struggling to attract quality clients, this episode is your wake-up call. Letâs transform your business together.
đ§ Tune in now and take the first step toward creating a practice that thrives!
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! Use the code PODCAST10 at the checkout to get a discount for life
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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đ Mid-January Check-In: Building Marketing Systems for 2025
In this episode, Iâm reflecting on my personal growth journey, why I joined a ÂŁ25K marketing mastermind, and how self-development plays a critical role in building a successful business.
The main focus? My 2025 marketing strategyâa system thatâs already brought in ÂŁ36K of recurring fees last month alone. Iâll share how niching down, leveraging Google and YouTube, and positioning yourself as an expert can create a marketing engine that works for youâeven while you sleep.
As always, this is about working smarter, not harder, and unlocking the big domino that can knock down the rest of your challenges.
What youâll hear in this episode:
Why marketing systems are the key to predictable growth.How niching helps you stand out and attract higher-paying clients.Real-life examples of success from accountants in the PAC.The 3 steps I use to simplify marketing and build a practice that scales.If youâre ready to stop worrying about where your next client is coming from and start focusing on growth, this oneâs for you.
đ Special Offer for Podcast Listeners: Use code PODCAST10 for 10% off for life when you join the PAC this month at www.rezahooda.com/jointhepac
đ§ Tune in now, and letâs make 2025 the year you transform your business.
----------
If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! Use the code PODCAST10 at the checkout to get a discount for life
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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In this episode, we're kicking off the new year with a focus on goal-setting and strategies to make 2025 your best year yet. Fresh from a holiday in Qatar, Iâm sharing insights on how time away allowed me to reflect, reset, and prepare for the months ahead.
Hereâs what we cover in this packed session:
A new methodology Iâm adopting: the 12-Week Year approach to supercharge focus and execution.Why writing down your goals can be a game-changer (and what happened when I did it last year!).The importance of protecting your most precious resourceâtimeâand how to carve out strategic blocks to move the needle in your business.My three big goals across my practice, coaching business, and software ventureâand how you can use similar strategies to achieve yours.A book recommendation you wonât want to miss: Surrounded by Idiots, and how understanding personality types can transform team dynamics.If youâre ready to make 2025 the year you finally achieve the vision youâve been working towards, tune in for practical tips, inspiring stories, and a special offer for my podcast listeners. đ
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! Use the code PODCAST10 at the checkout to get a discount for life
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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What Good Employees Want and Building Your Personal Brand
Struggling to find the right team members for your practice? This episode dives into what makes top talent choose youâand how your personal brand can make all the difference.
Fresh off the success of hiring a senior client manager, I share the key learnings and strategies from the process.
Youâll discover:
â Why alignment of values and goals is the foundation of successful hiring.
â How to create an Employee Value Proposition (EVP) that attracts A-players.
â The critical role of multiple touchpoints in the hiring process for senior roles.
â Why showcasing your workplace culture online is non-negotiable.I also explore:
â How building a personal brand can help you attract both clients and team members.
â The power of social media for accountantsâand why only 1% are creating content.
â Practical steps to start documenting your journey and building your online presence.If youâve been hesitant about putting yourself out there, make it your New Yearâs resolution to start. Building a personal brand isnât just for influencers; itâs for leaders like you who want to create opportunities and stand out in a crowded market.
Have feedback or want to share your journey? Send me a message on LinkedInâIâd love to hear from you.
Enjoy the festive season and get ready to make 2025 your best year yet!
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 100+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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The Final System for Building a Freedom Firm
Ever wondered what it really takes to run an accountancy practice that doesnât rely on you?
In this episode, I reveal the final system Iâve implemented thatâs unlocking true freedom for my firmâand itâs all about hiring.
Youâll discover:
â Why a transparent salary and progression structure transforms team dynamics.
â How Iâm building a hiring system to recruit top talent on autopilot.
â The importance of aligning roles with clear expectations and responsibilities.
â The tools and processes I use to streamline interviews and onboarding.I also share:
â How I created a salary framework that ensures fairness while encouraging growth.
â The benefits of proactive hiring six months before you need it.
â Insights from my recent cold email success, where positioning made all the difference.Plus, for those keen to refine their own hiring strategies, Iâve crafted a cold email template and a comprehensive role expectations framework. Send me a message on LinkedIn if youâd like a copy.
If youâre ready to elevate your practice and take a step closer to building a true freedom firm, this episode is for you.
Let me know your thoughts on LinkedInâIâd love to hear where you are in your journey!
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 100+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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How to Attract and Hire Top Talent for Your Accountancy Firm
Struggling to find the right people for your growing practice? Youâre not alone. Hiring top talent is one of the biggest challenges firm owners face, and in this episode, Iâm sharing exactly how I tackle it.
From leveraging LinkedIn Sales Navigator to crafting irresistible job ads, I walk you through my hiring process step by step.
Youâll learn:
â How to position your firm to attract A-players who share your values.
â The importance of creating an Employee Value Proposition (EVP).
â Why you should always be recruiting â even before you need to hire.
â My proven LinkedIn strategy to connect with potential candidates.I also discuss:
â The benefits of using tools like Fathom AI to streamline the hiring process.
â How to structure interviews to focus on alignment and culture fit.
â Why hiring slow and firing fast can save your business.If youâre ready to build a team that can grow with your firm and provide exceptional service to your clients, this episode is for you.
Take a listen and let me know your thoughts on LinkedIn. Iâd love to hear your feedback!
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 100+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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From Great Processes to Even Better Profits
How do you streamline your accountancy practice while delivering an exceptional client experience?
In this episode, I walk you through the systems Iâve built to automate workflows and onboard clients with ease.
Youâll discover:
â Why first impressions in the sales process matter more than anything else.
â The tools I use to create a seamless prospect-to-client journey.
â How to integrate pricing, CRM, and onboarding into one efficient system.
â The mindset shift needed to hire the right people and build a culture fit.I also share my latest project: developing software to centralise sales, pricing, and onboarding. You'll hear about the challenges, lessons, and why I believe taking risks is worth it.
If youâre an accountant ready to elevate your practice and save time while increasing profits, this episode is for you.
----------
If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 100+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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From Garage Beginnings to an Award-Winning Firm
How do you take a family business from a garage to an award-winning accounting firm?
In this episode, Reza speaks with Arun Sachdev of Sachdev Accountants.
Arun shares how he transformed the firm his grandfather started in 1972 into a modern, thriving practice.
Youâll discover:
â How to position yourself to charge higher fees.
â The mindset shift needed to transition from accountant to entrepreneur.
â The key hires that allow your firm to run smoothly without you.
â Why specialising can be the turning point for your business.Arun also reveals how a trip to Dubai inspired his vision, the bold decision to purchase a building with no funds to develop it, and how creating an unforgettable client experience changed everything.
If youâre an accounting firm owner looking to take your practice to the next level, this episode is for you.
----------
If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 100+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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In this episode, Iâm taking you behind the scenes of a unique experience: a meeting with a top 10 accounting firm and the surprising challenges they face.
Iâll share my candid advice to them and reveal how their struggles are actually similar to those of smaller firms. We discuss the limitations of hourly billing, the benefits of value-based pricing, and how their resistance to change is holding them back. For firms like yours, this is a reminder of the advantage you have in being nimble and adaptable.
I also walk you through a busy week at my practice, from leading an important strategy meeting with my âgeneralsâ (my key managers) to taking back the reins on sales calls. Youâll hear how I coach my team to improve their sales skills using real call recordings and scripts, as well as the ways we use our content to pre-qualify leads, making our sales process more effective.
Weâll dig into why I believe in creating a culture of appreciation, how I communicate my vision to my team, and why Iâm committed to maintaining a flexible, supportive work environment.
Tune in to learn:
The inside story of my meeting with a top 10 firm and what we discussedMy method for coaching my team on sales and conversion skillsThe importance of aligning your team with your vision and valuesWhy value-based pricing is the future and how to apply it to grow profitsThis episode is packed with strategies you can use to lead your team, elevate your sales approach, and get paid fairly for the value you bring. Dive in, and as always, let me know what you thinkâIâd love to hear from you!
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If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 100+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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In this episode, Iâm diving deep into one of the biggest challenges accountants face: how to charge for all that âoff-the-cuffâ advice we often give away for free.
Iâm breaking down my approach to getting paid for the value you provide without resorting to hourly billing. I walk you through my âgive away advice, charge for implementationâ model â a method that helps you support clients with valuable insights while making sure youâre compensated when itâs time to take action.
Weâll cover real-world examples, like turning those quick tax-saving tips into paid services. Instead of throwing out advice in a meeting and hoping clients see the value, I show you how to position your expertise so that when they want results, theyâre ready to pay for it.
Youâll learn the art of communicating value upfront so that clients donât see you as a âfree advice hotline.â Weâll also explore how to create a structure around advice-based services, including simple ways to package these as part of your monthly fees, so clients know access to your brainpower is baked into their investment with you.
If youâre ready to stop giving away your expertise for free and start charging for every bit of value you bring to the table, this episode is for you!
----------
If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 100+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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In this episode, Iâm giving you a behind-the-scenes look at everything Iâve been up to, from a deep-dive session on building a referral system to my journey back from sunny Dubai to cloudy England.
I dive into the essentials of creating a referral process that works. I share tips on systemising referral requests through client meetings, feedback surveys, and a simple language shift to get more immediate introductions.
Plus, Iâm exploring how building a niche can naturally attract more of your ideal clients, creating partnerships that keep referrals coming in without relying on constant posting or networking.
If youâre curious about setting up an effortless referral system and becoming the go-to expert in your field, tune in to learn the exact steps Iâm using to make it happen!
----------
If youâve enjoyed my podcasts, hereâs how you can get more value from me:
Free stuff
Get a free copy of my book The Four Pillars from here
Watch a short 8 min video on how you can win new clients whilst you sleep here
Join 1500+ accountants owners in the Profitable Accountant Free Facebook group
My inner-circle
Join 100+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!
For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me
If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction đ http://store.onlinejobs.ph/?aid=377675
To find out more about today's sponsors Apron click here: https://eu1.hubs.ly/H0c5wzF0
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