Afleveringen
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Welcome to the Untrended Podcast, where we lift the lid on extraordinary ideas about business and culture.
In this episode, Nicole Jones sits down with members of the Publicis Pro team, including Billy Hamilton-Stent, Jamie Fewery, and Shiri Wolff, to explore the transformative - yet contentious! - role of AI in the world of B2B marketing.
The team dives into how tools like ChatGPT are influencing creativity, productivity, and critical thinking. Are these advancements pushing humanity forward - or are we simply heading toward cognitive decline?
This is a watercooler-type chat packed with insights, analogies, and real-world examples of how to think about AI in creative work - challenging the conventional view of how we use artificial intelligence in our everyday day and what it means for the future of work.
Subscribe to the Untrended Podcast wherever you get your podcasts, never to miss an episode.
Chapter Markers
[01:01] Trend or Trash: Fully AI-Generated Ads
The team debates the future of AI-generated ads.
[07:20] Brainstorming with AI
The panel discusses whether AI can truly enhance creativity or if it limits originality.
[15:21] Productivity Booster or Crutch?
We explore how reliance on AI affects daily tasks and decision-making.
[19:10] AI in PR and Creativity
The conversation then turns to the role of AI in content creation and its reception by professionals.
[21:53] The Long-Term Cognitive Impact of AI
The group shares their predictions about how AI could reshape human thinking over time.
[32:01] Mailbag! Rebrands and Bold Moves in B2B
Audience question on the Jaguar rebrand and its implications for B2B marketing.
Useful Links
Nicole JonesBilly Hamilton-StentShiri WolffJamie FeweryPublicis Pro WebsiteMcKinsey’s Report on AI AdoptionGoogle Cloud’s AI Research -
Tired of business podcasts that promise silver bullets and spoon-feed you cookie-cutter advice?
Well, this isn’t one of them.
Welcome to the Untrended Podcast, where we uncover extraordinary stories about business and culture.
Brought to you by Publicis Pro, this show isn’t about “growth hacks” or corporate fluff. It’s about raw, honest, and sometimes ridiculous tales from the world of marketing and business.
From unexpected challenges to out-of-the-box ideas, we’re here to talk about the truths you won’t find in a handbook—the ones that truly shape creativity, strategy, and success.
Be sure to tune into episode one, where we sit down with Nicole Jones, Billy Hamilton-Stent, Jamie Fewery, and Shiri Wolff to explore the all-important question of what AI is doing to our brains.
The Untrended Podcast. Real stories. Real laughs. Nothing held back.
Subscribe now wherever you get your podcasts.
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