Afleveringen
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Everyone says they want to work with wealthy clients. But do you really know what that means?
“Wealthy” isn’t a niche. It’s not a strategy. It’s a spectrum. Until you know exactly who you’re speaking to, your brand is just noise. In this episode, we unpack the truth about premium positioning, emotional alignment, and what high-budget clients are actually buying. Spoiler: it’s not your process. It’s your posture.This is for the entrepreneurs who are done blending in. Who are ready to lead with clarity, not chase with noise.
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🎙 Upgrade Your Client Experience: From Transactional to Transformational
You want to work with high-budget clients? Start by mastering what most businesses ignore: the emotional journey of your client from first contact to final goodbye.
In this episode, Maddy, CEO of CocoSpark, walks you through the exact steps to elevate your workflow, whether you're a solo expert or leading a growing team. This is not about pretty branding — it’s about structure, clarity, and emotional precision.
You’ll learn:
The one exercise that reveals everything about your current client experience
How to build consistency when you work with a team
The role of your CRM in delivering premium service
Why your process is your brand — and how to make it unforgettable
Ready to implement a real luxury experience in your business?
🔗 Discover the CocoSpark Method: www.maddychristina.com/cocospark-method
🛍️ Explore the CocoSpark Boutique: www.maddychristina.com/cocospark-boutique -
Zijn er afleveringen die ontbreken?
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🎥 Welcome to ASK COCO – where luxury meets real talk.
Today, I’m answering 3 burning questions from you:
🚫 Why “discount” is a dirty word in luxury
🗣️ Do testimonials really matter to high-end clients?
⏳ And is “limited edition” just a marketing gimmick?Spoiler: In luxury, what people say about you matters more than what you write on your website.
Let’s dive in.
#AskCoco #LuxuryMarketing #HighEndBrands #BrandStrategy #LuxuryBusiness #NoDiscounts #LimitedEdition #WordOfMouth #LuxuryClients #MarketingTruths
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In this episode of Upgrade to Luxury, Maddy, founder and CEO of CocoSpark, dives into one of the most overlooked growth opportunities in the high-end space: letting your clients spend more—when they want to.
You’ll learn how to stop unintentionally capping your client’s investment, the difference between upsell and cross-sell strategies, and how to design offers that feel luxurious, expansive, and irresistible.
If you're tired of leaving money on the table and ready to create offers that attract clients with budget, this episode is your blueprint.
Want to go deeper and create your own high-ticket offer suite? Explore The CocoSpark Method, our signature online class, at www.maddychristina.com/cocospark-method
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Do you follow up after being ghosted?
Here is one of the question we receive at CocoSpark, and we reply to every week in Ask Coco!
Send you question, clear, simple, with context, and that can be replied in a few seconds :)
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What does it take to launch one of the most iconic events on the planet?
In this special episode of Upgrade to Luxury, Maddy sits down with Sophie Turkie, Head of Events for Atlantis in Dubai, for an exclusive look behind the scenes of world-class productions—including the unforgettable Beyoncé concert at the grand opening of Atlantis The Royal.
From coordinating international teams with radically different work cultures, to navigating the delicate codes of luxury across continents, Sophie shares the real-life challenges, strategy, and magic that go into delivering spectacular experiences at the highest level.
Whether you’re in events, hospitality, or luxury branding, this conversation will redefine the way you think about scale, pressure, and excellence.
Inside the episode:
The backstage of producing huge events for supe wealthy clients from all over the word
Leading global teams under intense creative pressure
Cultural intelligence in ultra-luxury environments
What true high-end client experience really looks like
Why nothing can be left to chance at this level
Ready to level up how you lead and deliver premium experiences? This is your masterclass.
And don't forget to grow with the CocoSpark Method!
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🎥 ASK COCO is back — answering your questions, fast and real! This week’s hot takes:
Should you hide behind-the-scenes content to look more high-end?
Do luxury clients even care about testimonials?
Are there any free resources to get started with CocoSpark?
Got a question for me? Make it clear, specific, and short — something I can answer in 10–20 seconds. Drop it in the comments or DM me 🔥
#AskCoco #LuxuryBranding #HighEndBusiness #EntrepreneurTips #BusinessQandA #CocoSpark #ClientAttraction #LuxuryClients #ContentStrategy #MiniCourses
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In this solo episode, Maddy, founder of CocoSpark, explores the invisible cycle that keeps creative entrepreneurs attracting the wrong clients — and how to break it. If you're stuck with inquiries that don’t align, clients who challenge your pricing, or a brand that no longer reflects your value, this episode is for you.
Discover how to shift your positioning, elevate your visuals, and speak directly to the kind of clients you actually want — without needing to hustle harder.
💡 Want to go deeper?
Explore The CocoSpark Method — the step-by-step strategy to upgrade your brand, attract aligned clients, and reposition your business with clarity and intention.
👉 https://www.cocospark.co/method🎧 A must-listen for creative service providers ready to move from booked and busy to branded and in demand.
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In this episode of Upgrade to Luxury, Maddy and Alex unveil one of the most overlooked secrets of premium branding: your space. Whether physical or digital, the environments you create are silently selling—or sabotaging—your offers. From marble floors to curated Zoom backgrounds, they explore how design, lighting, scent, and sound can engineer trust and elevate perception instantly.
Packed with real examples (including a Monaco-based wedding photographer who tripled her sales), this episode is your wake-up call: you’re not just selling a service—you’re offering a feeling.
Discover how to align your space with your price, your clients, and your brand’s ambition.
--> Listen now and start designing the experience your premium clients are already expecting.
--> Of course: The Cocospark Method is available!
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Luxury is decided in seconds.
In this episode of Upgrade to Luxury, Maddy and Alex reveal why 76% of premium clients make their decision within the first minute—and how you can design every second of that first impression to captivate and convert.You’ll learn how to audit your brand like a luxury mystery shopper, uncover small but powerful upgrades, and hear how The CocoSpark Method helps entrepreneurs attract high-end clients by mastering the art of the magnetic first contact.
✨ Want to create unforgettable first impressions?
Explore The CocoSpark Method — your blueprint for building premium client experiences. Link in bio. -
Every week, I reply to 2 to 3 of your questions, so don't hesitate to send us a message! :)
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This final episode in our CocoSpark Method series reveals what truly fuels growth in the luxury market—clarity, discipline, and connection.
Discover how elite entrepreneurs manage hidden tasks, protect their focus, and build strategic relationships that open high-end doors. From bullet journals to Bulgari-style collaborations, this episode is your blueprint for working smarter—not just harder.
🔥 Doors to the CocoSpark Method Lab close tomorrow.
Join us for two transformative months of live training, personalized guidance, and deep strategy work designed to elevate your business to premium level.
✨ Still available anytime: the full CocoSpark Method—with 10+ hours of training, workbooks, and tools.If this episode brought you value, share it, leave a review, and help us spread the clarity.
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In this episode of Upgrade to Luxury, Maddy and Alex dive into the subtle power of personal touches in the high-end client journey. Discover why handwritten notes, curated gifts, and genuine listening are redefining what luxury truly means today — and how you can apply these timeless gestures to create unforgettable brand experiences.
Want to go deeper? Explore The CocoSpark Method — our signature online training to craft high-impact, emotionally resonant experiences for premium clients. Link in bio.
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In this special episode, I’m opening up about the journey behind The CocoSpark Method. I’ll share a bit about who I am, where I come from, and the path that led me here. From personal challenges to professional turning points, you’ll hear the real story behind the spark. I’ll also walk you through the vision of the method — how it blends mindset, productivity, and networking to empower your next level. Whether you're just starting out or looking to realign, this episode sets the tone for everything to come.
--> Dive into the Method here: www.maddychristina.com/cocospark-method
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The Art of Never Saying No – How to Turn Demands into Profits
In this new episode of Upgrade to Luxury, we explore a subtle but powerful mindset shift: stop saying no, and start saying the price.
What happens when a high-end client asks for something outrageous, inconvenient—or just plain exhausting? Instead of refusing, we show you how to turn the request into an opportunity for profit, positioning, and clarity.
We also dive into the importance of setting boundaries with elegance, knowing your values, and pricing based not just on time, but on energy and alignment.
This strategy is straight from The CocoSpark Method, our premium training for mastering luxury client interactions.
✨ The CocoSpark Method: www.maddychristina.com/cocospark-method
Listen now and elevate the way you say "yes".
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Episode 3 – The Codes of Luxury Social Media: How to Create Desire Without Chasing Attention
In this third episode of our 5-part series inspired by The CocoSpark Method – LAB, Maddy and Alex dive into one of the most misunderstood aspects of premium branding: how luxury brands use social media differently.
Discover why the best high-end brands post less—but impact more. Learn how to craft a visual identity that whispers elegance, how to write captions that create fascination, and why silence, exclusivity, and precision are your best marketing tools.
This episode is your roadmap to turning your social media into a digital sanctuary—where every post feels like an invitation to something rare.
The CocoSpark Method – LAB opens on May 12 and closes on May 21. Don’t miss your chance to elevate your brand presence with intention!
Link to the CocoSpark Method Lab:
www.maddychristina.com/cocospark-method-lab
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Premium clients don’t remember what you gave them. They remember how you made them feel. In this third episode of the CocoSpark Method series, Maddy reveals how to build client experiences that spark emotion, loyalty, and luxury without needing a huge budget.
📬 Subscribe to the CocoSpark newsletter: https://maddychristina.com/cocospark-comingsoon
#cocospark #clientexperience #luxurybranding #premiumclients #entrepreneurmindset #brandingpodcast #emotionalmarketing
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Forget pushy scripts and closing hacks—high-end clients don’t buy pressure, they buy clarity. In this second episode of the CocoSpark Method series, Maddy and Alex AI dive into elegant sales techniques that convert without chasing or convincing.
Ready to sell with confidence and class? This episode will help you ditch old-school tactics and elevate your entire approach.
🎯 Join the waitlist now for the full CocoSpark Method:
#cocospark #luxurysales #premiumclients #highendoffers #salesstrategy #brandingpodcast #entrepreneurcoach
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Why do some clients say yes to 5-figure offers in a heartbeat—while others ghost you for a freebie? In this first episode of the CocoSpark Method series, Maddy breaks down the real reason pricing is never just about numbers. Spoiler: it’s about perception, positioning, and power.
If you’re tired of “it’s too expensive,” this episode will change the way you sell—forever.
🚀 Join the waitlist to get early access to the full CocoSpark Method experience: https://maddychristina.com/cocospark-waitlist-tccsm
#cocospark #premiumclients #perceivedvalue #luxurymarketing #pricingstrategy #entrepreneurmindset #brandingpodcast
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In the luxury world, last-minute doesn't mean unprepared—it means mastered. In this episode, Maddy and Alex dive into how top-tier entrepreneurs turn chaos into charm. From handling urgent client demands to creating surprise-and-delight moments with zero prep time, this is your guide to making it look effortless—no matter what. Because in luxury, magic is often made in the final hour.
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