Afleveringen
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In this episode, Natalie sits down with Keren Eldad — coach to some of the world's highest achievers and author of Gilded and the new Gilt Free — to unpack why external success never delivers the safety it promises. Keren shares the three core wounds beneath achievement addiction, the "gilded cage" so many high-achieving women are trapped in, and the surprising income threshold where what you want out of life finally starts to change.
You'll learn how to recognize the wound driving your hustle, why "assume everyone likes you" became her most viral piece of advice, and the riptide rule for holding onto success without letting it consume you.
If you've ever achieved everything you set out to and quietly wondered why it's still not enough, this episode is the reframe and the way out.
Time Stamps:
03:50 The gilded cage: when the shiny life is the trap
07:50 "Yes, we're addicts" — achievement as addiction
15:30 The 3 core wounds behind every overachiever
18:18 The success coach who still spirals when business slows
21:34 The $500K line that changes what you actually want
27:50 "Assume everyone likes you" — the rule that went viral
38:11 The riptide rule for holding onto success
48:28 Why scaling might be the wrong goal entirely
53:46 What real credibility in coaching actually looks like
Links & Resources:
Pre-Order The Freedom-Based Business Method.
Follow Keren: @coachkeren
Grab a copy of Keren’s book - Gilded: Breaking Free from the Cage of Ambition, Perfectionism, and the Relentless Pursuit of More
Listen to Natalie on COACHED by Keren Eldad
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Most course creators add more channels to scale. Anna Konchar did the opposite and now runs a 7-figure business on 2 days a week.
Natalie sits down with Anna Konchar — the funnel strategist behind a 7-figure evergreen course business that runs on 2 days a week while she's home with her three kids. Anna shares the exact mechanics of the evergreen funnel + paid ads engine she's used for eight years, why she cut her podcast and YouTube last year to focus on ONE offer, and how she rebuilt after her payment processor shut down her account overnight. Expect specific numbers, uncomfortable honesty about AI in funnels, and a framework you can test against your own course business this quarter.
If you've ever wondered how a course creator can scale to seven figures without launching live, this episode is the operating system.
Time Stamps:
03:11 From laid-off to full-time entrepreneur in 30 minutes
07:33 The funnel that sells while she sleeps
16:55 When the offer stops converting, fix THIS first
21:30 The pricing test most course creators never run
24:00 The webinar mistake 99% of course creators make
32:13 The day her recurring revenue disappeared overnight
39:10 How a 7-figure founder preps for maternity leave
Resources + Links
Annakonchar.com/bossbabe
Find Anna on IG: https://www.instagram.com/annakonchar/
Pre-Order The Freedom-Based Business Method.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More. Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Zijn er afleveringen die ontbreken?
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Ever wondered why every time you reach a new revenue level, the same exhaustion shows up — just dressed differently?
In this conversation, Natalie sits down with Julie Santiago — founder of We Are The Women, former Wall Street operator, and one of the rare guests who can break down what high-functioning burnout actually looks like at the 7- and 8-figure mark. Julie walks through the three burnouts that shaped her career: the Wall Street year that put tumors on her ovary at 28, the coaching practice she rebuilt in a San Francisco apartment, and the post-motherhood collapse that brought her to her knees again. The takeaway isn't grit. It isn't quitting. It's something Julie calls evolution and it's the framework most high-achieving women never get taught.
This isn't about hustle, balance, or finding your why. It's a brutally honest breakdown of what high-functioning burnout actually looks like at the 7- and 8-figure mark, why the same pattern that builds your success eventually breaks you, and how to evolve past the cycle so you stop ending up in the same place at every new level.
Time Stamps:
00:59 The childhood imprint that built an 8-figure business and broke it
05:45 Wall Street, tumors at 28, and the body's verdict
13:10 The 2-path trap: why pushing through OR quitting both fail
20:45 Why clunkiness is a season change, not a failure to optimize
28:40 The match-my-salary moment her therapist shut down
33:22 Safety, surrender, and a new relationship to money
38:18 The metaphor that broke her thinking about money's source
43:30 Going all-in vs. knowing when to evolve
Resources + Links:
Pre-Order The Freedom-Based Business Method.
Follow Julie on Instagram
Learn more about We Are the Women
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Organic content builds your brand. But ads? Ads build your bank.
In this episode, Natalie sits down with Brooke Shelton — a former Meta insider who helped train the platform's ad AI and advised advertisers spending hundreds of millions of dollars on Meta. Brooke delivers a full tactical masterclass on running Meta ads with AI: the strategy most founders get wrong, how to build AI agents that create and manage your campaigns, and why the next 9 to 12 months are a rare window to master this before Meta automates it all away.
You'll learn the one-campaign, one-ad-set rule that stops you competing against yourself in the ad auction, why creative (not audience targeting) is your only real advantage in 2026, and how Brooke runs her entire business on AI with zero team after 6X-ing her revenue. She also breaks down the difference between an assistant, an agent, and agentic AI, then gives a step-by-step walkthrough for building your very first AI agent today.
If you've ever felt like ads are too technical, too expensive, or too overwhelming to touch, this episode is the reframe — and the operating system behind it.
And if this conversation lights you up, Natalie and Brooke are taking it live and hands-on at their AI hackathon in New York City on June 10th. All the details are linked below.
Time Stamps:
00:00 - From Meta's ads AI team to building her own business
06:30 - Why organic builds brand, but ads build bank
09:49 - The 9-month AI window before Meta does it all for you
14:27 - The one-campaign, one-ad-set rule most founders get wrong
18:14 - How to let AI run your entire ad account
21:58 - Why creative is your only real bid in 2026
26:11 - Can AI really build hundreds of ads? The 10/80/10 reality
29:32 - Assistant vs agent vs agentic AI, finally explained
34:19 - The full AI tool stack behind a zero-team business
41:53 - How to build your first AI agent today
46:53 - Inside the June hackathon with Natalie + Brooke
Resources + Links:
Join Natalie + Brooke At The Freedom AI Hackathon In NYC On June 10th: Spend One Day Building Your Entire AI-Powered Sales + Marketing Engine, Done With You In The Room
Get Inside Brooke's AI Ads Coaching Membership At Atelier AI
Natalie + Jamie Kern Lima At GodMothers: An Evening Of Connection, Wisdom + Community For Ambitious Women
Join The Earn Your Happy Live Podcast Taping With Lori Harder: Be In The Room For A Live Recording With Natalie + Lori Harder (plus a Q&A session with Powerhouse Female Entrepreneurs)
Pre-Order The Freedom-Based Business Method. -
In this conversation, Natalie sits down with David Bach — the #1 New York Times best-selling author behind The Automatic Millionaire, with 10 books and over 7 million copies sold across 33 years in finance. David walks through the ONE money habit that the majority of America's 24 million millionaires share, why "some day never comes" for most entrepreneurs planning to sell their business, how buying the building your business rents turns operators into accidental millionaires, the 10-day stock-market stat that can cut your long-term returns in half, and the mortgage rule banks don't want you to know.
If you're an entrepreneur wondering what the smart financial move actually is in this economy, this is the playbook built for you.
TIMESTAMPS
02:30 How financial groundwork buys you the freedom to choose
14:51 Where to start when your business is actually cash flowing
18:30 The #1 money habit: pay yourself first (before anything else)
19:55 The accidental-millionaire move hiding in your rent check
23:10 The lifestyle-inflation trap (and the "quiet wealth" exit)
33:35 Rent vs buy: the debate that only started 10 years ago
41:23 The two assets behind 24 million American millionaires
45:10 The 10-day stat that should change how you invest
51:30 "If I don't know, I don't owe" — the much needed lesson on money shame
55:00 Always borrow less than the bank offers you
RESOURCES + LINKS
Pre-Order The Freedom-Based Business Method.
Join David's Insider Launch Team To Get Early Access To The 2026 Update Of The Automatic Millionaire — His Step-By-Step Playbook For Building Financial Security On Autopilot, No Budget Required
Follow David On Instagram For Daily Money Insights: https://www.instagram.com/davidlbach/
Follow David On Facebook For Long-Form Financial Breakdowns: https://www.facebook.com/DavidBach/
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
What does it actually take to build a 3M+ personal brand while running a $250M company? In this episode, Natalie sits down with Leila Hormozi - COO of Acquisition.com - to break down the playbook for personal brand: how Leila built one of the top personal brands without making it her full-time job, why deprioritizing content was the move that finally made her brand compound, and the practical content systems (including how she really uses AI) that let her ship without burning out. Expect specific numbers, a counter-discourse case for personal brand in the AI era, and a content "double dip" framework you can install this week.
If you've ever wondered whether building a personal brand is even worth it in 2026, or you're a founder trying to figure out how to ship content without it taking over your life, this episode is the operating system.
Time Stamps:
00:00 - The personal brand strategy that grew 3M+ followers
01:43 - Why content compounded after she stopped trying so hard
06:24 - The mentor's "ham and garlic" rule for packaging
09:35 - Why your niche is "one of one" — the anti-niching case
15:36 - The AI rule that separates real brands from AI slop
18:50 - Why personal brand is MORE valuable in the AI era
24:15 - Inside the first 100% AI-driven sale at Acquisition.com
29:17 - The doubling-constraint scaling lens for personal brand
35:51 - The newsletter she built without writing a single word
Resources + Links:
Follow Leila Hormozi On Instagram: https://www.instagram.com/leilahormozi
Leila's Letters Newsletter: leilahormozi.com
Pre-Order The Freedom-Based Business Method.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More. Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Most coaches scaling past $300K hit a ceiling and assume they need a higher-ticket offer. Maria Wendt did the opposite and built an 8-figure business selling $24 products.
In this conversation, Natalie sits down with Maria Wendt — the founder behind an 8-figure business built on low-ticket products. Maria breaks down how she scaled to near-$1M/months working ~10 hours a week, the front-page checkout architecture that turns $1 orders into $100+ carts at a 60% take rate, why she walked away from the $1M/year coaching model after her daughter was born, and how she scaled to 100K YouTube subscribers in seven months with a webcam and no editor. If you've ever wondered whether low-ticket can actually scale past seven figures — without a higher-ticket offer, a bigger team, or longer hours — this episode is the full operating system.
Time Stamps:
01:15 -The low-ticket 8-figure model
07:35 - Maria's first two years: $63 → $350
13:18 - The single-mom pivot to low-ticket
16:24 - Pricing, AOV, and lifetime value
21:00 - Checkout architecture and front-page bumps
31:40 - Content strategy: three types
38:25 - The $850K/month math
43:20 - Hiring strategy for mom-founders
49:00 - A typical day in the business
Resources and Links:
Follow Maria: @maria.wendt on Instagram
Free tutorials, free guides, and the full $24 product library lives at mariawendt.com.
Pre-Order The Freedom-Based Business Method.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Seven months off the podcast. Three of them completely offline. $2.2M in revenue while she wasn't there.
Natalie is back and this is the most honest breakdown she's given of what the gap actually taught her. In this episode, she breaks down exactly what happened, why this maternity leave performed when her last one didn't, and the foundational sales engine, team culture, and AI systems that ran the business in her absence. You'll learn what she's pruning from the business going forward, the new direction she's taking the show, and the one question every founder should sit with this week.
If you've ever worried that your business runs on you, that if you stepped away, it would all stop, this episode is the operating system you need to start unwinding from being the bottleneck.
TIMESTAMPS
00:00 - The package that made me ugly cry
02:30 - $2.2M offline in three months — no calls, no coaching, no emails
04:20 - Romy's birth + the no-childcare decision
06:10 - The real reason I didn't bring back the podcast in 3 months
08:00 - Where the $2.2M actually came from (sales engine, team, AI)
12:15 - What I'm pruning from the business going forward
14:00 - Going all in on The Boardroom mastermind + a new direction for the show
16:45 - The 30-day question every founder should sit with this week
18:30 - Pre-order The Freedom-Based Business Book — what's inside the bonuses
RESOURCES + LINKS
Pre-Order The Freedom-Based Business Method: https://www.bossbabe.com/buythebook-podcast
Apply For The Boardroom Mastermind
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More. Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Natalie gets candid about pressing pause on the podcast while on maternity leave. In this intimate solo, she shares the fears behind taking a break, the systems and team that make it possible, and the mindset shifts that let momentum keep compounding even when you step back. If you’ve ever worried a break would tank your growth, this episode will help you trust your audience, your systems, and yourself.
TIMESTAMPS
00:07 - Why this episode is different and the truth about taking a break
00:36 - The pressure to “keep appearances” vs choosing authenticity
01:22 - Integrity over optics and why pretending to be “always on” isn’t it
01:50 - Naming the fear that downloads and momentum might drop
02:34 - What’s in place before stepping away
05:09 - Automated revenue streams and cash stewardship that stabilize breaks
06:59 - Surprise upside doing even better YOY without pushing for growth
08:21 - Boundaries with partners and comms so nothing falls through the cracks
09:50 - If stepping away feels impossible trusting your audience and your work
RESOURCES + LINKS
Get My Custom AI As Your 24/7 Chief Marketing Officer, Trained On Over A Decade Of My Business Strategies, $36M+ In Proven Funnels, And My Complete FREEDOM Method™: https://www.bossbabe.com/FreedomEngineAI-Podcast
Join The Société: Build Your Freedom-Based Business™ With Systems, Templates, Coaching + Community. Just $97/Month.
Imagine Having Natalie As Your CMO, On Call 24/7 To Help You Make The Right Moves In Your Business. That’s Exactly What You Get With Bossbabe AI The Freedom Engine™: AI-Powered Strategy And Systems That Show You What To Sell, How To Sell It, And How To Scale - Without All The Guesswork. Learn More And Unlock It Here.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
If you’ve been “doing all the things” but still riding the revenue rollercoaster, this one’s for you. In this behind-the-scenes training from Day 1 of Freedom High Summer School, Natalie breaks down why hard work isn’t converting to revenue, and exactly how to swap random acts of marketing for a system that compounds.
You’ll take the Revenue Predictability Test, spot the three traps killing your growth, and map your full customer journey so every post, email, and podcast appearance has a measurable path to sales. Expect tough love, real examples, and a live, pen-and-paper audit you can implement today.
TIMESTAMPS
00:00 - Why I turned Freedom High Day 1 into a podcast and what you’ll walk away with
01:26 - The promise of systems and why implementation beats more information
03:43 - Why your hard work isn’t converting and the “expensive hobby” wake-up call
06:37 - The Revenue Predictability Test that exposes fragile growth
08:59 - The three traps stalling sales and momentum (and how to get out)
11:13 - Brand vs performance marketing and the 80/20 mix that pays you back
16:22 - Revenue Per Activity (RPA) explained and how to choose the work that actually moves revenue
23:46 - Activity vs system: turning posts, emails, and podcasts into predictable sales
29:11 - The FREEDOM Method overview and why “focus” alone still fails
34:46 - Your assignment to map the journey, find the gaps, and pick the one fix that changes everything
RESOURCES + LINKS
Freedom High Summer School (On-Demand): Go Through The Full Training At Your Own Pace To Build Your Sales Engine Step-By-Step.
Freedom High Summer School
Join The Société: Build Your Freedom-Based Business™ With Systems, Templates, Coaching + Community. Just $97/Month.
Imagine Having Natalie As Your CMO, On Call 24/7 To Help You Make The Right Moves In Your Business. That’s Exactly What You Get With Bossbabe AI The Freedom Engine™: AI-Powered Strategy And Systems That Show You What To Sell, How To Sell It, And How To Scale - Without All The Guesswork. Learn More And Unlock It Here.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
For so many high-achieving women, intimacy becomes the one area of life that feels stuck, overwhelming, or even like another thing on the to-do list. In this episode, we’re diving into why with licensed sex therapist Vanessa Marin (featured in The New York Times, Oprah, and more) and her husband and co-host Xander Marin.
Together, they break down the hidden pressures, perfectionism, and cultural myths that block successful women from experiencing the intimacy they actually want. From navigating the mental load and shifting gender roles to rebuilding desire after dry spells or postpartum, this conversation is equal parts practical and refreshing.
Vanessa and Xander share simple tools you can start using right away, like transition rituals, the “Get Intimate” method, and reframing foreplay - so intimacy feels less like work and more like connection. Whether you’re in a season of burnout, carrying the breadwinner role, or just craving more closeness, this episode will help you feel seen and give you realistic steps to reignite your relationship.
TIMESTAMPS
00:00 - Why successful women struggle with intimacy more than you think
02:45 - The hidden role of perfectionism and pressure in the bedroom
06:30 - Transition rituals that shift you out of “go mode” into connection
11:55 - How changing gender roles and breadwinner dynamics impact intimacy
19:40 - Mental load, resentment, and why it kills desire
28:15 - The “Get Intimate” method: gratitude, eye contact, and touch
33:50 - Why desire is overrated + what to focus on instead
38:35 - Rethinking foreplay: starting long before the bedroom
49:10 - Breaking dry spells and postpartum “sexual inertia”
55:25 - Is there a ‘normal’ frequency couples should be having sex?
01:01:10 - Practical tools for better quality, more connected intimacy
RESOURCES + LINKS
Explore Vanessa And Xander’s Membership Deeper → Get 3 Months For Just $97 With This Link.
Join The Société: Build Your Freedom-Based Business™ With Systems, Templates, Coaching + Community. Just $97/Month.
Imagine Having Natalie As Your CMO, On Call 24/7 To Help You Make The Right Moves In Your Business. That’s Exactly What You Get With Bossbabe AI The Freedom Engine™: AI-Powered Strategy And Systems That Show You What To Sell, How To Sell It, And How To Scale - Without All The Guesswork. Learn More And Unlock It Here.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Ever feel like life just feels… flat - even when, on paper, nothing is wrong?
In the finale of our 5-part High-Functioning Burnout Exposed series with Awaken the Muse, Natalie, Alexi Panos and Emily Gallagher dig into numbness, stuckness, and the urge to burn it all down. You’ll discover why flatness is actually a signal of misalignment, how to tune into your inner GPS, and the small shifts that bring you back online without overhauling your entire life.
You’ll learn a simple self-audit to spot what needs to shift, how to create breathing room when your to-do list never ends, and what it really looks like to design your days with more aliveness, joy, and ease.
TIMESTAMPS
00:00 When numbness and avoidance take over
01:55 Stuckness as a signal: what your inner GPS is telling you
03:20 Numb isn’t nothing: why flatness is still information
05:27 Do you really need to blow up your life?
06:52 The self-audit: what to add in, what to let go of
08:34 Designing instead of reacting: subtle shifts that create energy
12:12 The 80/20 Reset: Creating space when your list never ends
15:24 The real reason change never sticks until you change you
17:10 Gentle discipline: 3–5 minute daily practices that nurture presence
RESOURCES + LINKS
Click Here To Join Soft Success: A Free Live Masterclass Experience Taking Place On September 24th To End High-Functioning Burnout And Redefine Success On Your Terms.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Why does resentment creep into the relationships of ambitious women - especially when you feel like you’re “doing it all”?
In Part 4 of our 5-Part High-Functioning Burnout Exposed series with Awaken the Muse, Natalie, Alexi Panos and Emily Gallagher unpack how unspoken needs, over-functioning, and self-betrayal quietly erode intimacy + how to rebuild connection without abandoning your drive. You’ll learn a clearer frame for reverse polarity (respect vs. cherish), how to shift from blame to vulnerable truth, and a simple reset that restores your sense of power and wholeness in a relationship.
You’ll leave with tools to read your nervous system, name the desire under the complaint, and create more safety, softness, and spark - without carrying all the emotional load.
TIMESTAMPS
00:00 Why resentment builds for high-performing women
03:20 Modern roles & reverse polarity: respect vs. being cherished
06:52 The resentment–self-betrayal loop (micro “yeses” when you mean no)
08:58 Softness, vulnerability, and nervous-system safety in love
12:30 From complaints to desires: how to ask cleanly
15:40 “I’m tired of the emotional labor” - a different way forward
17:55 The 90-day self-first reset to reclaim your clarity and choice
31:20 Tending triggers: inner child work, grief, and self-intimacy
37:10 Green lights and micro-appreciations: small shifts that change dynamics
RESOURCES + LINKS
â Click Here To Join Soft Successâ : A Free Masterclass Experience To Guide You In Ending High-Functioning Burnout And Redefine Success On Your Terms.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Why does “one more launch… one more zero… one more goal” never feel like enough?
In Part 3 of our 5-part High-Functioning Burnout Exposed series with Awaken the Muse, we’re exploring the perpetual chase - that constant striving for more, even when you’ve already achieved so much. This episode unpacks why accomplishment rarely brings the fulfillment we expect, how cultural conditioning keeps women tying their worth to output, and what it really takes to feel satisfied now instead of always chasing the next milestone.
Walk away with a sturdier definition of “enough,” a simple way to expand your capacity without overloading your plate, and a journal prompt that helps you create from abundance, not scarcity.
TIMESTAMPS
00:00 The treadmill of “more”: why achievement never feels like enough
02:33 The warning signs of draining energy and constant mental load
07:10 Craving more things vs. craving more of yourself
08:42 Why rest, play, and pleasure are actually productive
10:31 Breaking the self-sacrificing blueprint so many women inherit
12:39 The impossible standards that keep women stuck in exhaustion
16:40 Living a big life from enoughness (and why capacity grows with safety)
23:16 Why growth doesn’t stop, but the fuel behind it must change
25:26 A journal practice to end the chase and start living now
RESOURCES + LINKS
â Click Here To Join Soft Successâ : A Free Masterclass Experience To Guide You In Ending High-Functioning Burnout And Redefine Success On Your Terms.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Why do so many high-achieving women do all the right things - get 8 hours of sleep, take the supplements, follow the routines - yet still wake up exhausted?
In the first episode of this series, we unpacked the overwhelm loop. In Part 2 of our 5-part High-Functioning Burnout Exposed series with Awaken the Muse, Natalie, Alexi Panos and Emily Gallagher dive into energy, vitality and why sleep isn’t solving what’s actually nervous-system and emotional-load related. You’ll hear why healthy habits alone can’t create true vitality, how to reconnect with the signals your body is sending, and the exact reflection that reveals where your energy is leaking: What are you avoiding or pretending not to know?
After listening to this episode, you will walk away with simple regulation tools, a new way to understand your body’s needs, and a gentler path to real, sustainable energy.
TIMESTAMPS
00:00 Doing all the things… and still running on empty
01:18 Vitality vs. cortisol: a new definition of energy
04:33 Burnout as initiation (when old tricks stop working)
08:03 Rebuilding self-trust: listening to your body first
12:16 Looks vs. feels: caring for your body from the inside
14:18 Feeling the unfelt (grief, numbness, stored emotions)
16:48 The diagnostic question: What are you avoiding/pretending not to know?
24:07 The true cost of not looking (energy, love, creativity)
29:14 A one-week practice to reveal what you’re avoiding
RESOURCES + LINKS
â Click Here To Join Soft Successâ : A Free Masterclass Experience To Guide You In Ending High-Functioning Burnout And Redefine Success On Your Terms.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Why is it that the very habits that drive ambitious women to succeed - the hustle, the long hours, the “I can do it all” mindset - are often the same ones that lead to burnout, anxiety, and resentment?
In the first episode of our 5-part series with Awaken the Muse - Natalie, Alexi Panos and Emily Gallagher pull back the curtain on what they call the overwhelm loop - the cycle of urgency, overcommitment, and dysregulation that so many high-achieving women mistake for normal. Together, they share raw stories of postpartum identity shifts, hidden resentment in relationships, and the nervous system patterns that keep us chasing more even when we already feel depleted.
You’ll learn what “functional freeze” actually looks like, why capacity can be a mask for self-abandonment, and the micro-practices that help you exhale, reset, and build a more sustainable kind of success. If you’ve ever felt like slowing down means falling behind, this episode will prove the opposite - that nervous system regulation is the real key to growth, profit, and fulfillment.
TIMESTAMPS
00:00 The hidden cost of high-functioning burnout
01:26 From biohacking to balance: how hormones tell the truth before we do
03:35 The LA hustle spell and the pressure to “stay relevant”
05:24 Postpartum wake-up calls: splitting yourself between business and baby
08:49 The identity crisis no one talks about after becoming a mother
11:27 Why your nervous system equates chaos with safety
15:10 How relaxing (not pushing harder) actually expands capacity
16:40 Soft CEO era vs. hustle culture: finding a middle ground
25:36 Functional freeze explained and why high achievers miss the signs
33:37 Resentment as a red flag for self-abandonment
38:23 Simple regulation tools you can use in under a minute
41:34 The myth that transformation has to be hard, and what actually works
RESOURCES + LINKS
â Click Here To Join Soft Successâ : A Free Masterclass Experience To Guide You In Ending High-Functioning Burnout And Redefine Success On Your Terms.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Why is it that so many ambitious, successful women find themselves feeling disconnected from their feminine energy, and even struggling in their relationships because of it?In this powerful episode, Mama Gena (author of Pussy: A Reclamation and founder of The School of Womanly Arts) joins Natalie to unpack the conditioning that teaches women to “man up” in order to succeed + shares how that very conditioning often leaves us burnt out, resentful, and craving deeper intimacy.
You’ll learn why polarity matters in relationships, how to reconnect with your sensuality and pleasure without losing your ambition, and the simple daily practices that can reignite your feminine fire. If you’ve ever felt like you’re doing it all but still missing something, this conversation will show you a whole new way forward.
TIMESTAMPS
00:00 - Why high-achieving women often lose touch with their feminine fire02:22 - How childhood conditioning and cultural myths shape our relationships06:32 - The real reason polarity breaks down in modern partnerships11:12 - Why success at work can create challenges in love (and what to do about it)17:45 - A story of choosing love over power + what it taught Mama Gena26:07 - Practices to release resentment and reconnect with your body33:40 - How to turn rage into pleasure (and why it changes everything)41:00 - Simple rituals to bring more turn-on, joy, and ease into your day47:49 - The power of sisterhood in keeping your feminine energy alive55:00 - Redefining value: why money isn’t the only measure of success
RESOURCES + LINKSDownload Mama Gena’s Ultimate Guide to Getting What You Want For Free Right Here.
Click Here To Join Mama Gena For A Free 4-Day Live Event To Awaken Your Emotional Genius, Uncork Your Stuckness, And Remember The Power Of Your Truth, Your Tears, And Your Turn-On.
Click Here To Get Mama Gena’s Course House Of Turn On: An 8-Week Initiation Into The Deepest Power You’ve Never Been Taught To Trust - Your Pleasure.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997) -
If you’ve ever wondered how to turn your passion into profit - whether that’s writing a book, building a coaching business, or creating a funnel that actually works - this episode is for you.
Ashley went from three years of rejection as an aspiring author to becoming an international bestseller and scaling a $2.5M business. Inside, she shares the exact system she used to finally get published, the framework she now teaches her clients, and the sales engine (built through Freedom Fast Track) that continues to bring in consistent revenue.
You’ll walk away with practical insights on building a business that feels aligned, marketing without overwhelm, and structuring your weeks for both creative flow and growth.
TIMESTAMPS
00:00 - The surprising reason most authors face rejection (and how to avoid it)
02:28 - The step-by-step system to finally get your book finished
06:32 - A wake-up call that changed how Ashley approached business and life
11:53 - What to do if you’re multi-passionate but struggling to find your “thing”
17:13 - Why every business has its own DNA (and how to honor yours)
20:35 - Behind the scenes of a sales engine that brings consistent revenue
26:07 - How to stop guessing and start using data to fuel growth
33:40 - A weekly structure that balances creative flow with profitability
38:49 - The real challenges of building a business as a new mom
44:19 - The nine secrets to writing and publishing a book that actually sells
RESOURCES + LINKS
Join The Freedom Fast Track Waitlist Here.
Grab Ashley’s Book, The Author Success Code Right Here.
Ready To Write The Book That Builds Your Brand, Your Business, And Your Legacy? Click Here To Book Your Private Book Breakthrough Call With Ashley.
The Book Accelerator Is Back. Early Bird Enrollment Ends August 31st. Click Here To Learn More.
Try Kajabi Free Here: www.bossbabe.com/kajabi
Follow Ashley On Instagram:@ashleymwrites
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
Feeling overwhelmed by everything on your plate? From client work to admin to endless content creation, it can feel like there’s never enough time in the day. The logical next step seems to be hiring help, but without a strategy, you can end up with more chaos, more payroll, and not necessarily more freedom.
In this episode, Natalie breaks down how to hire like a founder - strategically, intentionally, and for ROI. You’ll learn how to identify the real bottleneck in your business (whether it’s admin, delivery, or sales), when to choose a person versus an AI tool, and how to design roles around outcomes instead of to-do lists.
If you’ve been stuck in panic hiring or paralyzed by the fear of building a big team, this conversation will show you how one smart hire (or system) can unlock the next level of growth without adding unnecessary overhead.
TIMESTAMPS
00:00 - Why you don’t need a big team to scale, you just need the right hire
01:13 - The danger of panic hiring and how it keeps you stuck
02:36 - The real question to ask before you ever post a job description
03:27 - Bottleneck #1: Admin and operations (why AI might be your best first hire)
04:49 - Bottleneck #2: Delivery and fulfillment + how to systematize or bring in specialists
06:16 - Bottleneck #3: Sales and traffic: why this requires a different kind of support
07:51 - The simple audit that reveals your true bottleneck
09:14 - How to define roles around results, not tasks
10:36 - Why ownership (not just assistance) creates real ROI
11:47 - Teaching every hire to connect their work to revenue
12:16 - The clarity test before you hire anyone
13:36 - The real goal: leverage, freedom, and growth
RESOURCES + LINKS
Want to know if your next move should be hiring a person or implementing AI? Download the FREE One Smart Hire AI prompt here and get instant clarity on your biggest business bottleneck.
Join The Société: Build Your Freedom-Based Business™ With Systems, Templates, Coaching + Community. Just $97/Month.
Imagine Having Natalie As Your CMO, On Call 24/7 To Help You Make The Right Moves In Your Business. That’s Exactly What You Get With Bossbabe AI The Freedom Engine™: AI-Powered Strategy And Systems That Show You What To Sell, How To Sell It, And How To Scale - Without All The Guesswork. Learn More And Unlock It Here.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). -
*Note: At the time of this recording, Simran’s business was called Girls That Invest - it has since been renamed to Friends That Invest.
What if your money could give you freedom - not just someday, but starting now?
In this episode, Natalie sits down with Simran Kaur, founder of Friends That Invest, to talk about building real financial security in an uncertain economy.
They cover how to recession-proof your income, avoid common money traps, and start investing with confidence, even if you’re starting from zero. Simran shares the simple system behind her early retirement plan, why passive income is often misunderstood, and how to create your own trust fund so your money works for you.
If you’ve been avoiding your finances or feeling unsure where to start, this episode will help you take your power back.
TIMESTAMPS
00:00 - Simran shares her journey from optometrist to founder of a global investing platform
02:00 - Why she chose a simple business model with one paid offer, and how it changed everything
04:10 - The truth about shiny object syndrome and how to stay focused on what works
06:20 - A real conversation about what’s happening in the economy right now + how to protect yourself
08:30 The two ways to handle your finances during a recession: proactive vs. reactive
11:15 - How to calculate your personal “burn rate” and set up a 6-month emergency fund
13:50 - Avoiding lifestyle creep + how to grow your income without overspending
15:25 - Why the wealthiest people invest more during recessions, and how you can too
18:10 - Simran’s personal plan to retire early and how she’s creating her own trust fund
21:00 - Passive income vs. real passive investing: what actually counts
23:30 - The 4% drawdown rule explained, and why it’s the key to financial independence
25:00 - The mistake 70% of women are making with their money (and how to fix it)
29:50 The easiest way to start investing + Simran’s advice for beginners
RESOURCES + LINKS
Ready to build lasting wealth on your own terms? Grab The Ultimate Wealth Building Guide for Entrepreneurs completely free here: â
https://www.bossbabe.com/WealthGuide-Podcast
Want to start investing or join the next masterclass? Head to https://friendsthatinvest.com/ to sign up for the newsletter, explore resources, and learn more.
Imagine Having Natalie As Your CMO, On Call 24/7 To Help You Make The Right Moves In Your Business. That’s Exactly What You Get With Bossbabe AI The Freedom Engine™: AI-Powered Strategy And Systems That Show You What To Sell, How To Sell It, And How To Scale - Without All The Guesswork. Learn More And Unlock It Here.
Join The Société: Build Your Freedom-Based Business™ With Systems, Templates, Coaching + Community. Just $97/Month.
Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.
Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997). - Laat meer zien
