Afleveringen
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In this episode, Chip and Gini discuss the complaint from owners that AI is preventing junior employees from learning how to do their jobs the right way.
Continue Reading →The post ALP 260: AI no threat to agency employees learning fundamental skills appeared first on FIR Podcast Network.
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How AI is transforming communication beyond content creation to curation AI, including predictive analytics and sentiment analysis, is at the heart of this FIR Interview with Silvia Cambie, an independent communicator with deep expertise in journalism, internal communication, and AI-driven change management. Much of the conversation around AI in communication has focused on generative AI... Continue Reading →
The post Silvia Cambie on AI’s Overlooked Role in Communication appeared first on FIR Podcast Network.
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Zijn er afleveringen die ontbreken?
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Employees everywhere are using AI to save time and be more productive. The thing is, many of them are using tools their employers have not approved and they're not telling anyone. Companies are benefiting from this stealth approach to using generative AI, but there are plenty of risks, too. Neville and Shel look at the data and discuss approaches companies can take that will benefit both them and their employees.
Continue Reading →The post FIR #449: Employees’ Use of Shadow AI Surges appeared first on FIR Podcast Network.
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In this episode, Chip and Gini discuss the importance of satisfaction from the work you do for clients, both for agency owners and their teams.
Continue Reading →The post ALP 259: The value of getting satisfaction from client work appeared first on FIR Podcast Network.
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Change leadership consultant Caroline Kealey thinks change management is dead. Communication leader Sharon O’Dea thinks Enterprise Social Networking (ESN) is dead. That’s right: It’s time for another installment of “X is Dead.” In this short midweek episode, Neville and Shel outline the cases these two communication thought leaders make and offer our own thoughts. Links... Continue Reading →
The post FIR #448: Has Night Fallen on Change Management and Enterprise Social Networks? appeared first on FIR Podcast Network.
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In this episode, Chip and Gini address the topic of pivoting for small agencies in response to changing economic and political climates.
Continue Reading →The post ALP 258: Should your agency pivot to a new focus amid economic shifts? appeared first on FIR Podcast Network.
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The 2025 Edelman Trust Barometer characterized the current communication environment as one infected by grievance. Another commentator claimed that we are living in an age of ubiquitous malignancy. Communicating with a broad audience of stakeholders is especially challenging in this landscape. While the Trust Barometer identifies business as the only one of the four sectors trusted enough to do anything about it, the options at this point are anything but clear. Also in this long-form episode for January: Different AI large language models (LLMs) portray brands differently, making it a new requirement that communicators consider how AI will position them when developing their messaging. Muck Rack's 2025 survey on how PR professionals are using AI is out, and it contains a few surprises. The state of content marketing is at the heart of a new report from the Content Marketing Institute. It is apparently harder to quit Meta than it is to ditch X, leaving a lot of people sitting on the fence (your co-hosts included). Meanwhile, Bluesky's growth is surging, and the company is planning to introduce an Instagram competitor as some of the most important voices that had made their home on Twitter have made the transition. In his Tech Report, Dan York explores the tale of two TikTok bans.
Continue Reading →The post FIR #447: Decisions, Decisions: The Struggle to Communicate in the Age of Ubiquitous Malignancy appeared first on FIR Podcast Network.
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In this episode, Chip talks with Jody Sutter of the Sutter Company about identifying and leveraging agency owners' strengths for effective business development.
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The post CWC 103: Building Effective Business Development Systems (featuring Jody Sutter) appeared first on FIR Podcast Network.
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In this short midweek episode, Shel Holtz and Neville Hobson unpack the findings of the latest Edelman Trust Barometer, revealing a global crisis of grievance and eroding trust in societal institutions—government, business, media, and NGOs. Key topics include the impact of trust inequality, the rise of hostile activism, and the expectations placed on CEOs to... Continue Reading →
The post FIR #446: Navigating Grievance — Insights from the 2025 Edelman Trust Barometer appeared first on FIR Podcast Network.
